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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Strategic Thinking, Market Analysis, Competitive Intelligence, Case Studies, Corporate Strategy, Customer Analysis, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Managing High Performing Teams

    Skills you'll gain: Team Management, Team Performance Management, Growth Mindedness, Team Building, Team Leadership, Team Motivation, Performance Management, People Management, Trustworthiness, Team Collaboration, Continuous Improvement Process, Drive Engagement, Conflict Management, Recognizing Others, Process Improvement, Rapport Building, Motivational Skills, Empathy, Constructive Feedback, Communication Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Empower School of Health

    Foundations of Digital Health & Ethical Aspects

    Skills you'll gain: Healthcare 5.0, Health Technology, Healthcare Ethics, Data Ethics, Telehealth, Medical Privacy, Surgery, Law, Regulation, and Compliance, Health Informatics, Health Information Management, Health Disparities, Health Care Procedure and Regulation, Health Equity, Ethical Standards And Conduct, Public Health, Regulatory Compliance, Information Privacy, Health Policy, Biomedical Technology, Automation

    3.8
    Rating, 3.8 out of 5 stars
    ·
    14 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Creating a Differential Competitive Advantage -Jagdish Sheth

    Skills you'll gain: Branding, Brand Marketing, Global Marketing, Brand Strategy, Target Market, Brand Management, Strategic Marketing, Target Audience, Brand Awareness, Marketing, Digital Advertising, Market Opportunities, Online Advertising, Brand Loyalty, Product Marketing, Marketing Strategy and Techniques, Product Strategy, MarTech, Business Strategy, Business

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Strategies for Heavy Lifting

    Skills you'll gain: Structural Engineering, Construction Engineering, Construction, Engineering Management, Construction Management, Engineering Practices, Engineering Plans And Specifications, Hydraulics, Mechanics, General Construction and Construction Labor, Safety Standards, Engineering, Mechanical Design, Safety Training, Equipment Design, Engineering Calculations, Civil Engineering, Structural Analysis, Safety Assurance, Mechanical Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yunus Social Business Fund Bengaluru

    Value and Business Decision Making

    Skills you'll gain: Cash Flows, Cash Flow Forecasting, Financial Analysis, Decision Making, Risk Analysis, Business Valuation, Risk Management Framework, Strategic Decision-Making, Cost Benefit Analysis, Social Impact, Capital Budgeting, Finance, Stakeholder Analysis, Economics, Policy, and Social Studies, Business Acumen

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    Insper

    Gestão de Dados Científicos

    Skills you'll gain: Data Sharing, Data Management, Data Quality, Data Collection, General Science and Research, Data-Driven Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Deep Learning with Python: CNN, ANN & RNN

    Skills you'll gain: Model Evaluation, Convolutional Neural Networks, Model Training, Data Preprocessing, Image Analysis, Predictive Modeling, Deep Learning, Keras (Neural Network Library), Tensorflow, Data Processing, Model Optimization, Computer Vision, Artificial Neural Networks, Recurrent Neural Networks (RNNs), Data Transformation, Financial Forecasting, Applied Machine Learning, Feature Engineering, Statistical Visualization, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    49 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    B

    BCG

    Цифровая трансформация

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Product Lifecycle Management, Design Thinking, Emerging Technologies, Corporate Strategy, Innovation, Organizational Change, Business Strategy, Market Dynamics, Growth Strategies, Competitive Analysis, Business Economics, Leadership, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Fundamentos de la Industria de Hidrocarburos

    Skills you'll gain: Petroleum Industry, Oil and Gas, Market Dynamics, Global Marketing, Energy and Utilities, Price Negotiation, Environmental Issue, Economic Development, Economics, Climate Change Mitigation, Manufacturing and Production, Socioeconomics, Process Engineering, Social Studies, Sustainable Systems, Production Process, Natural Resource Management, Workforce Development, Risk Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    EDUCBA

    Financial Modeling for Maruti Suzuki: Analyze & Evaluate

    Skills you'll gain: Cash Flows, Business Valuation, Financial Statement Analysis, Financial Statements, Financial Analysis, Balance Sheet, Financial Modeling, Profit and Loss (P&L) Management, Case Studies, Return On Investment, Financial Data, Financial Forecasting, Market Analysis, Market Dynamics

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Marketing: Define and Apply Strategy

    Skills you'll gain: Value Propositions, Target Audience, Strategic Thinking, Target Market, Strategic Decision-Making, Business Strategy, Marketing Strategies, Strategic Marketing, Marketing Planning, Competitive Analysis, Marketing, Competitive Intelligence, Analysis, Marketing Strategy and Techniques, Customer Analysis, Market Analysis, Customer Insights, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Using Porter’s Five Forces Model for Competitive Analysis: Coursera
  • Managing High Performing Teams: S.P. Jain Institute of Management and Research
  • Foundations of Digital Health & Ethical Aspects: Empower School of Health
  • Creating a Differential Competitive Advantage -Jagdish Sheth: Kennesaw State University
  • Strategies for Heavy Lifting: L&T EduTech
  • Value and Business Decision Making: Yunus Social Business Fund Bengaluru
  • Gestão de Dados Científicos: Insper
  • Deep Learning with Python: CNN, ANN & RNN: EDUCBA
  • Цифровая трансформация: BCG
  • Fundamentos de la Industria de Hidrocarburos: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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