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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI for Customer Experience with Chatbots and Analytics

    Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Analysis, Customer experience improvement, Personalized Campaigns, Customer Engagement, Predictive Analytics, Customer Service, Google Gemini, Customer Insights, Agentic Workflows, Driving engagement, LLM Application, Brand Loyalty, Generative AI Agents, Data-Driven Decision-Making, Artificial Intelligence, Generative AI

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Legal Research

    Skills you'll gain: Legal Strategy, Legal Technology, Legal Research, Generative AI, AI Workflows, Data Ethics, AI literacy, Decision Intelligence, Responsible AI, AI Integrations, Legal Writing, Artificial Intelligence, Automation, Predictive Modeling, Ethical Standards And Conduct

    3.8
    Rating, 3.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Claves para el éxito de la transformación digital en Pymes

    Skills you'll gain: Culture Transformation, Digital Transformation, Innovation, Talent Management, Business Transformation, Process Management, Organizational Change, Change Management, Digital Marketing, Operational Efficiency, Organizational Development, Sales, Workforce Development, People Development, Sales Strategy, Technology Strategies, Business Strategy, Emerging Technologies, Leadership

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Human Resource Management: Analyze & Apply

    Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resources, Talent Management, Workforce Planning, Talent Acquisition, Human Resource Strategy, Employee Performance Management, Performance Appraisal, Talent Recruitment, Labor Relations, Human Relations Movement, Workforce Development, Performance Management, Compensation and Benefits, Succession Planning, Diversity Programs, Labor Law, Diversity and Inclusion, Occupational Safety And Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Project Management Performance Domains

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Project Implementation, Project Performance, Stakeholder Communications, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Project Planning, Team Management, Project Management, Stakeholder Analysis, Team Performance Management, Performance Measurement, Team Building, Milestones (Project Management), Performance Metric, Plan Execution, Project Schedules, Project Coordination, Project Controls

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Cybersecurity Foundations for Risk Management

    Skills you'll gain: Cyber Governance, Vulnerability Management, Cyber Attacks, Cybersecurity, Cyber Risk, Threat Management, Security Management, Vulnerability Assessments, Threat Detection, Cyber Security Strategy, Security Awareness, Cyber Operations, Cyber Security Policies, Risk Management Framework, Incident Response, Human Factors (Security)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    140 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Measure and Monitor Brand Presence Online

    Skills you'll gain: Marketing Automation, Conversion Funnel Analysis, Lead Generation, Customer Relationship Management (CRM) Software, Brand Awareness, Sales Pipelines, Customer Relationship Management, Customer Acquisition Management, Marketing Effectiveness, Branding, Performance Analysis, Social Media Analytics, Social Media Management, Brand Management, Performance Measurement, Data Capture, Continuous Monitoring, Data-Driven Decision-Making, Market Research

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Conjoint to Cluster: Survey Design and Segmentation

    Skills you'll gain: Data Ethics, Business Research, Surveys, Survey Creation, Qualitative Research, Data Quality, Persona Development, Sample Size Determination, Data Governance, File Management, Sampling (Statistics), Market Research, Marketing Analytics, Return On Investment, Focus Group, Quantitative Research, General Data Protection Regulation (GDPR), Key Performance Indicators (KPIs), Research Design, Research Methodologies

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Estratégia Digital e o Comportamento de Busca do Consumidor

    Skills you'll gain: Marketing Strategies, Data-Driven Marketing, Digital Brand Strategy, Digital Marketing, Digital Marketing Campaigns, Strategic Marketing, Marketing Planning, Marketing Analytics, Sales Strategy, Consumer Behaviour, Brand Awareness, Brand Management, Drive Engagement, Branding, Performance Measurement, A/B Testing, Community Development

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Cybersecurity and Network Defense Fundamentals

    Skills you'll gain: Cyber Threat Intelligence, MITRE ATT&CK Framework, Hardening, Cyber Threat Hunting, Operating System Administration, Exploitation techniques, Linux Commands, Intrusion Detection and Prevention, Cyber Operations, Linux, Cybersecurity, Cyber Security Strategy, Threat Detection, Network Security, Network Monitoring, Operating Systems, Cyber Attacks, Cyber Engineering, Network Administration, Security Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Getting Started with Technology Startups

    Skills you'll gain: Design Thinking, Business Modeling, Entrepreneurship, Value Propositions, New Product Development, Market Opportunities, Ideation, Gap Analysis, Innovation, Technology Strategies, Strategic Thinking, New Business Development, Engineering Management, Technology Solutions, Market Analysis, Business Strategies, Business Strategy, Competitive Analysis, Sustainable Business, Engineering

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Audience Demographics with Facebook Audience Insights

    Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Content Scheduling, Target Market, Social Media Marketing, Customer Insights, Social Media, Social Media Analytics, Social Media Management, Advertising Campaigns, Social Media Content, Online Advertising, Customer Analysis, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • AI for Customer Experience with Chatbots and Analytics: Coursera
  • GenAI for Legal Research: Coursera
  • Claves para el éxito de la transformación digital en Pymes: Pontificia Universidad Católica de Chile
  • Human Resource Management: Analyze & Apply: EDUCBA
  • Project Management Performance Domains: Microsoft
  • Cybersecurity Foundations for Risk Management: Kennesaw State University
  • Measure and Monitor Brand Presence Online: Coursera
  • Conjoint to Cluster: Survey Design and Segmentation: Coursera
  • Estratégia Digital e o Comportamento de Busca do Consumidor: Fundação Instituto de Administração
  • Cybersecurity and Network Defense Fundamentals: Edureka

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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