• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pragmatic AI Labs

    Mastering GitHub

    Skills you'll gain: GitHub Copilot, Model Context Protocol, GitHub, Responsible AI, Git (Version Control System), Vibe coding, Model Evaluation, AI Integrations, Object-Relational Mapping, Package and Software Management, Restful API, Open Source Technology, CI/CD, Security Controls, Generative AI, Agentic Workflows, Security Strategy, Enterprise Architecture, Automation Engineering, Machine Learning

    3.5
    Rating, 3.5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Overcoming Objections, Sales Pipelines, Consultative Selling, Account Strategy, Account Management, Sales Presentations, Storytelling, Closing (Sales), Sales Development, B2B Sales, Sales Process, Consultative Approaches, Persuasive Communication, Active Listening, Sales Presentation, Sales, Selling Techniques, Sales Territory Management, Sales Management, Revenue Management

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Western Australia

    Recruiting for Diversity and Inclusion

    Skills you'll gain: Diversity Awareness, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Diversity Programs, Cultural Diversity, Diversity Training, Workforce Planning, Workplace inclusivity, Employee Engagement, Recruitment, Talent Recruitment, Recruitment Strategies, Talent Sourcing, Workforce Development, Human Resource Strategy, Intercultural Competence, Talent Acquisition, Interviewing Skills, Data Collection, Drive Engagement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    104 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Fundamentos de Administración Estratégica

    Skills you'll gain: Organizational Strategy, Business Strategy, Data-Driven Decision-Making, Business Strategies, Strategic Decision-Making, Business Planning, Strategic Thinking, Leadership and Management, Analysis, Business Management, Plan Execution, Competitive Analysis, External Auditing, Market Analysis, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Practical Neuromarketing Research

    Skills you'll gain: Institutional Review Board (IRB), Research, Research Design, Consumer Behaviour, Influencing, Persuasive Communication, Ethical Standards And Conduct, Marketing Psychology, Experimentation, Informed Consent, Market Research, Marketing, Analysis, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    IA generativa: descubre los conceptos fundamentales

    Skills you'll gain: Generative AI, Generative Model Architectures, Large Language Modeling, AI Product Strategy, AI literacy, Responsible AI, Unstructured Data, Artificial Intelligence and Machine Learning (AI/ML), AI Security, Machine Learning, Business Solutions, Data Access, Data Quality

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Threat Hunting and Incident Response

    Skills you'll gain: Incident Response, Cyber Threat Hunting, Computer Security Incident Management, Incident Management, Cyber Threat Intelligence, Threat Detection, Cyber Security Strategy, Security Strategy, Threat Management, Cybersecurity, Scenario Testing, Technical Communication

    4.3
    Rating, 4.3 out of 5 stars
    ·
    47 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Innovación en el mundo corporativo

    Skills you'll gain: Innovation, Organizational Change, Change Management, Corporate Sustainability, Corporate Strategy, Business Transformation, Business Leadership, Process Management, Organizational Development, Growth Strategies, Business Strategy, Culture Transformation, Organizational Structure, Customer Analysis, Consumer Behaviour, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Understand & Use AI – ChatGPT with Smart Prompting Tips

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, AI powered creativity, Large Language Modeling, AI Personalization, AI literacy, Process Optimization, Business Process Automation, LLM Application, Business Process, Content Creation, Social Media, Artificial Intelligence, Writing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Gestão de produtos digitais: Princípios básicos modernos

    Skills you'll gain: Product Management, New Product Development, Product Lifecycle Management, Stakeholder Engagement, Stakeholder Communications, Product Development, Product Improvement, Sales Presentations, Innovation, Sustainable Business, Stakeholder Management, Ideation, Product Requirements, Digital Analysis, Analysis, Marketing Analytics, Customer Insights, Customer Analysis, Communication, Leadership and Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Campus BBVA

    Cybersecurity for Tech Professionals

    Skills you'll gain: Computer Security Incident Management, Cyber Operations, Cybersecurity, Cyber Attacks, Incident Response, Cyber Security Strategy, Security Management, Crisis Management, Incident Management, Cyber Threat Intelligence, Security Information and Event Management (SIEM), Threat Management, Data Security, Fraud detection, Intrusion Detection and Prevention, Network Security, Security Awareness, Threat Detection, Continuous Monitoring, Payment Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    193 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    A

    Amazon Web Services

    Introduction to Generative AI - Art of the Possible

    Skills you'll gain: Amazon Bedrock, Generative AI, AI Product Strategy, AI Enablement, Machine Learning Methods

    4.6
    Rating, 4.6 out of 5 stars
    ·
    169 reviews

    Beginner · Course · 1 - 4 Weeks

1…301302303…519

In summary, here are 10 of our most popular marketing strategy courses

  • Mastering GitHub: Pragmatic AI Labs
  • Sales Strategies: Mastering Complex Sales: Board Infinity
  • Recruiting for Diversity and Inclusion: University of Western Australia
  • Fundamentos de Administración Estratégica: Universidades Anáhuac
  • Practical Neuromarketing Research: Johns Hopkins University
  • IA generativa: descubre los conceptos fundamentales: Google Cloud
  • Advanced Threat Hunting and Incident Response: LearnQuest
  • Innovación en el mundo corporativo: UBITS
  • Understand & Use AI – ChatGPT with Smart Prompting Tips: Skillshare
  • Gestão de produtos digitais: Princípios básicos modernos: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok