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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    A

    Alfaisal University | KLD

    أساسيات الذكاء الاصطناعي والبيانات الضخمة | AI

    Skills you'll gain: Computer Vision, Natural Language Processing, Robotics, Applied Machine Learning, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Artificial Intelligence, AI literacy, Supervised Learning, Decision Support Systems, Reinforcement Learning

    4.9
    Rating, 4.9 out of 5 stars
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    281 reviews

    Beginner · Course · 1 - 3 Months

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    I

    IIT Bombay

    Introduction to Tech Entrepreneurship

    Skills you'll gain: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, Product Strategy, Product Development, Business Modeling, Presentations, Entrepreneurship, Sales Presentations, Oral Expression, Verbal Communication Skills, Communication, Persona Development, Financial Statements, Financial Statement Analysis, Customer Insights, Innovation, Market Opportunities, Market Research

    4.9
    Rating, 4.9 out of 5 stars
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    106 reviews

    Beginner · Course · 1 - 4 Weeks

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    Packt

    How to Use ChatGPT and Generative AI for Passive Income

    Skills you'll gain: Data Ethics, Responsible AI, Generative AI, ChatGPT, Prompt Patterns, AI powered creativity, AI literacy, Vibe coding, Blogs, Content Scheduling, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Web Development, Web Language, Writing, Content Marketing, Personalized Service

    2.4
    Rating, 2.4 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 3 Months

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    University of Maryland, College Park

    Building the Business Model for Corporate Entrepreneurs

    Skills you'll gain: Business Modeling, Customer Analysis, Financial Modeling, Entrepreneurship, Business Planning, Corporate Strategy, Customer Insights, Value Propositions, New Business Development, Target Market, Persona Development, User Research, Strategic Partnership, Sustainable Business, Customer Relationship Management, Product Development, Innovation, Product Strategy, Market Analysis, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
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    86 reviews

    Beginner · Course · 1 - 4 Weeks

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    Fundação Instituto de Administração

    Finanças Orientada a Dados

    Skills you'll gain: Big Data, FinTech, Analytics, Financial Market, Data Literacy, Business Transformation, Financial Services, Data Analysis, Digital Transformation, Data Science, Data-Driven Decision-Making, Market Dynamics, Data Sharing, Customer experience improvement

    4.3
    Rating, 4.3 out of 5 stars
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    27 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    People Data Foundations: Metrics & Visualization

    Skills you'll gain: Dashboard, Dashboard Creation, Employee Retention, Report Writing, Employee Engagement, Employee Surveys, Data Storytelling, People Analytics, HR Tech, Root Cause Analysis, Data Import/Export, Human Resources Software, Decision Making, Data Cleansing, Human Resource Management, Data Visualization, Talent Management, Microsoft Excel, Statistical Analysis, Surveys

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    E

    Edureka

    Generative AI Essentials for Finance and Accounting

    Skills you'll gain: Prompt Engineering, Generative AI, Prompt Engineering Tools, Miro AI, Financial Accounting, Cash Flow Forecasting, Accounting, Cash Flows, Data Processing

    3.6
    Rating, 3.6 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Building a Hiring Plan by Analyzing Past Data in Sheets

    Skills you'll gain: People Analytics, Workforce Planning, Job Analysis, Human Resource Strategy, Talent Sourcing, Human Resources Management and Planning, Human Resources, Workforce Management, Google Sheets, Talent Recruitment, Consolidation, Talent Acquisition, Compensation Analysis, Full Cycle Recruitment, Recruitment Strategies, Recruitment, Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Illinois Tech

    Introduction to Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, R (Software), R Programming, Statistical Analysis, Statistical Software, Forecasting, Statistical Modeling, Data Analysis, Statistical Methods, Statistical Reporting, Predictive Modeling, Correlation Analysis, Statistical Visualization, Data Presentation, Probability & Statistics, Model Evaluation, Statistical Hypothesis Testing, Numerical Analysis, Data Transformation

    4.2
    Rating, 4.2 out of 5 stars
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    9 reviews

    Intermediate · Course · 1 - 3 Months

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    Starweaver

    CEO Playbook: Generative AI

    Skills you'll gain: Responsible AI, Google Gemini, Anthropic Claude, AI Enablement, ChatGPT, Business Transformation, Digital Transformation, Leadership, Strategic Leadership, Strategic Thinking, Generative AI, Competitive Intelligence, Stakeholder Communications, Decision Intelligence, Organizational Change, Strategic Communication, Communication Strategies, Business Ethics, Analytical Skills, Strategic Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    6 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Alex Genadinik

    #1 Local SEO Strategy: Google Map SEO & Google My Business

    Skills you'll gain: Google Ads, Search Engine Optimization, Pay Per Click Advertising, Online Advertising, Web Analytics and SEO, Search Engine Marketing, Web Presence

    Mixed · Course · 1 - 4 Weeks

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    B

    Board Infinity

    Prepare for SnowPro Core Exam: Architecture & SQL

    Skills you'll gain: Snowflake Schema, Performance Tuning, Data Architecture, User Accounts, Data Warehousing, SQL, Database Architecture and Administration, Database Management, Data Modeling, Data Transformation, Data Import/Export, Cloud Computing Architecture, Data Integration, Cloud-Based Integration, Role-Based Access Control (RBAC), Data Governance, Data Security

    3
    Rating, 3 out of 5 stars
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    30 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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