Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Skills you'll gain: Paid media, Instagram, Online Advertising, Social Media, Social Media Campaigns, Advertising Campaigns, Advertising, Digital Advertising, Marketing Materials, Social Media Marketing, Social Media Content, Social Media Strategy, Facebook, Copywriting, Content Creation, Marketing, Information Privacy, Campaign Management, Data Collection, Brand Management
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Prospecting and Qualification, Lead Generation, Consumer Behaviour, Sales Enablement, Sales Management, Service Level Agreement, Sales Strategy, Sales Process, Sales, Customer Acquisition Management, Content Marketing, Business Strategy, Customer experience strategy (CX), Customer Retention
Beginner · Course · 1 - 4 Weeks

Wesleyan University
Skills you'll gain: Psychiatry, Clinical Psychology, Mental Health Diseases and Disorders, Pharmacology, Psychiatric Assessments, Psychotherapy, Psychology, Mental Health Therapies, Patient Evaluation, Neurology, Scientific Methods, Magnetic Resonance Imaging, Medical History Documentation, Medical Imaging
Intermediate · Course · 1 - 3 Months
American Museum of Natural History
Skills you'll gain: Life Sciences, Biology, Environmental Science, Environment, Biochemistry, Physiology, Hydrology, Environmental Issue, Anatomy, Water Quality, Behavioral Health, Research
Beginner · Course · 1 - 3 Months
University of Virginia
Skills you'll gain: Design Thinking, Stakeholder Analysis, Human Centered Design, Persona Development, Process Mapping, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Customer Insights, Business Workflow Analysis, Strategic Thinking, Consumer Behaviour, Innovation, Interviewing Skills
Beginner · Course · 1 - 3 Months

Berklee
Skills you'll gain: Music History, Intellectual Property, Contract Negotiation, Music, Negotiation, Entrepreneurship, Business, Innovation, Team Management, Revenue Management, Digital Content, Law, Regulation, and Compliance
Mixed · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: AI Personalization, Personalized Service, Customer experience improvement, Self Service Technologies, Marketing Psychology, ChatGPT, Business-To-Consumer, Customer experience strategy (CX), Customer Engagement, Consumer Behaviour, MarTech, Customer Service, Artificial Intelligence, Marketing, Responsible AI, Marketing Analytics, Data Ethics, Return On Investment, Algorithms, Content Management
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Brand Management, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Stanford University
Skills you'll gain: Social Network Analysis, Network Analysis, Sociology, Socioeconomics, Economics, Policy, and Social Studies, Game Theory, Mathematical Modeling, Statistical Modeling, Markov Model, Bayesian Statistics, Probability
Advanced · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Economics, Supply And Demand, Policy Analysis, Market Dynamics, Business Economics, Public Policies, Socioeconomics, Consumer Behaviour, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI Agents, Agentic systems, Workflow Management, Artificial Intelligence, Prompt Engineering, Generative AI, Customer and Client Support, Governance, User Feedback
Advanced · Course · 1 - 4 Weeks

University of Geneva
Skills you'll gain: Portfolio Management, Investments, Investment Management, Business Ethics, Wealth Management, Behavioral Economics, Financial Market, Decision Making, Market Dynamics, Finance, Market Data, Economics
Mixed · Course · 1 - 4 Weeks