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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Advanced Visualizations using Tableau

    Skills you'll gain: Tableau Software, Data Visualization Software, Geospatial Information and Technology, Forecasting, Data Visualization, Spatial Data Analysis, Time Series Analysis and Forecasting, Dashboard, Dashboard Creation, Statistical Visualization, Data Presentation, Data Analysis, Predictive Analytics, Exploratory Data Analysis, Analysis, Business Analytics, Unsupervised Learning, Data Science, Marketing Analytics, Data Modeling

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sciences Po

    Data and Urban Governance

    Skills you'll gain: Social Sciences, Data Governance, Economics, Policy, and Social Studies, Political Sciences, Governance, Data Literacy, Public Administration, Data Management, Community Development, Data Sharing, Digital Transformation, Policy Analysis, Big Data, Algorithms, Data Ethics, Computing Platforms, Data-Driven Decision-Making, Personally Identifiable Information, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    50 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Make Data-Driven Decisions

    Skills you'll gain: Dashboard Creation, Data Presentation, Performance Measurement, Business Metrics, Data Storytelling, Data Visualization Software, Data Analysis Software, Small Data, Decision Making, Big Data

    5
    Rating, 5 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Logical Operations

    Power BI: Data Analysis, Reporting, and Connecting

    Skills you'll gain: Power BI, Business Reporting, Microsoft Power Platform, Business Intelligence, Business Intelligence Software, Data Visualization Software, Data Analysis, Microsoft Excel, Data Analysis Software, Data Modeling, Data Integration, Data Access, Self Service Technologies, Data Management, Microsoft PowerPoint, Microsoft 365

    4.1
    Rating, 4.1 out of 5 stars
    ·
    8 reviews

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    R Programming for Statistics and Data Science

    Skills you'll gain: R (Software), R Programming, Statistical Hypothesis Testing, Plot (Graphics), Ggplot2, Data Visualization, Data Manipulation, Exploratory Data Analysis, Statistical Programming, Statistical Visualization, Data Science, Tidyverse (R Package), Statistical Methods, Statistical Modeling, Data Analysis, Data-oriented programming, Regression Analysis, Data Structures, Data Wrangling, Statistical Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Data Analysis in R with RStudio & Tidyverse

    Skills you'll gain: Descriptive Statistics, R (Software), Statistical Hypothesis Testing, Correlation Analysis, Tidyverse (R Package), Data Analysis, Regression Analysis, Probability & Statistics, Statistical Methods, Data Analysis Software, Data Import/Export, Statistical Analysis, R Programming, Data Wrangling, Statistical Software, Statistical Programming, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Advertise your Fundraiser using Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Marketing Collateral, Advertising, Digital Advertising, Design Elements And Principles, Organizational Skills, Graphic Design, Driving engagement, Layout Design, Online Advertising, Design, Graphic and Visual Design, Graphic and Visual Design Software, Graphical Tools, Marketing, Dashboard

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    A quick tour on Big Data and Business Intelligence

    Skills you'll gain: NoSQL, Apache Hadoop, Apache Hive, Big Data, Database Systems, Artificial Intelligence, Data Architecture, Data Infrastructure, Artificial Intelligence and Machine Learning (AI/ML), Database Theory, Distributed Computing, Data Processing, Transaction Processing, Business Intelligence, Data Management

    4
    Rating, 4 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Operations, Revenue Management, Quality Improvement, Process Improvement and Optimization, Process Analysis, Business Operations, Lean Six Sigma, Operational Performance Management, Lean Methodologies, Operational Efficiency, Performance Improvement, Operational Analysis, Lean Manufacturing, Continuous Improvement Process, Operational Excellence, Organizational Strategy, Service Management, Service Level

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    SEO Keyword Research - First Step In Your SEO - 2026

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Google Analytics, Content Optimization, Search Engine Marketing, Digital Marketing Tools, Marketing Strategies, Competitive Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Edureka

    Gen AI in Cybersecurity

    Skills you'll gain: AI Security, Secure Coding, Generative AI, AI Integrations, Intrusion Detection and Prevention, Generative Model Architectures, Threat Detection, Cyber Security Policies, Cybersecurity, Computer Security, AI literacy, Artificial Intelligence, Incident Response, Data Analysis

    3.9
    Rating, 3.9 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Develop Linkedin designs with Visme

    Skills you'll gain: Promotional Materials, Marketing Materials, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Data Visualization, Content Marketing, Digital Content, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
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