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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kotter

    The Science – and Neuroscience – of Change

    Skills you'll gain: Organizational Change, Change Management, Organizational Development, Organizational Leadership, Business Leadership, Organizational Structure, Leadership Development, Case Studies, Industrial and Organizational Psychology, Human Relations Movement, Adaptability, Dealing With Ambiguity, Lifelong Learning, Neurology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Google Search Advertising Foundations

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Transformative Leadership in the Circular Economy

    Skills you'll gain: Sustainable Business, Sustainable Development, Organizational Leadership, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Systems Thinking, Brand Marketing, Change Management, Strategic Leadership, Professional Development, Waste Minimization, Packaging and Labeling, Environment and Resource Management, Business Leadership, Regulatory Compliance, Engineering Management, Market Opportunities, Key Performance Indicators (KPIs), Emerging Technologies, Digital Marketing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Design a Strong and Cohesive Product Brand

    Skills you'll gain: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Logo Design, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Storyboarding, Visual Design

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    PepsiCo

    PepsiCo: Water Stewardship

    Skills you'll gain: Water Resources, Hydrology, Water Resource Management, Water Sustainability, Water Quality, Stormwater Management, Environment and Resource Management, Natural Resource Management, Environment, Corporate Sustainability, Stakeholder Engagement, Governance, Strategic Thinking, Public Works, Forecasting, Environmental Science, Environmental Engineering and Restoration, Quantitative Research, Environmental Monitoring, Supply Chain Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced UX Strategies for Product Managers

    Skills you'll gain: User Experience, User Experience Design, Data Storytelling, Usability, User Centered Design, Usability Testing, Product Improvement, User Research, Design Research, Figma (Design Software), User Feedback, Wireframing, Storytelling, Prioritization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Foundational Sustainability Skills & Competencies

    Skills you'll gain: Program Implementation, Plan Execution, Business Planning, Sustainability Reporting, Contract Management, Policy Development, Annual Reports, Vendor Contracts, Goal Setting, Corporate Sustainability, Sustainable Business, Strategic Partnership, Interactive Learning, Project Planning, Peer Review, Report Writing, Business Reporting, Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Исследование и генерация данных для принятия бизн.-реш.

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Analysis, Statistics, Quantitative Research, Business Analysis, Business Risk Management, Statistical Analysis, Data-Driven Decision-Making, Statistical Visualization, Statistical Methods, Microsoft Excel, Probability Distribution, Data Presentation, Influencing

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    التركيز على العملاء وأثر ذلك على الربحية

    Skills you'll gain: Customer Retention, Marketing Strategies, Customer Analysis, Brand Loyalty, Target Market, Customer experience strategy (CX), Strategic Marketing, Customer Insights, Customer Relationship Management, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Highway Planning, Pavement Design and Construction

    Skills you'll gain: Traffic Flow Optimization, Construction Inspection, Building Codes, Construction Engineering, Construction, Construction Management, Civil Engineering, Stormwater Management, Civil and Architectural Engineering, Hydrology, Engineering Practices, Hydraulics, Structural Analysis, Materials science, Engineering Plans And Specifications, Laboratory Testing, Engineering Software, Engineering Design Process, Plant Operations and Management, Safety Standards

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Doing Business in Latin America

    Skills you'll gain: Sustainable Business, Innovation, Economic Development, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Strategy, Global Marketing, International Finance, Corporate Strategy, Entrepreneurship, Business Development, Competitive Analysis, Natural Resource Management, Growth Strategies, Economics, Problem Solving, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Mastering Multi-Agent Development with AutoGen

    Skills you'll gain: Generative AI Agents, AI Orchestration, Agentic systems, Agentic Workflows, Artificial Intelligence, LLM Application, Development Environment, Tool Calling, Prompt Engineering, Human Machine Interfaces, Software Development Tools, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    51 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • The Science – and Neuroscience – of Change: Kotter
  • Google Search Advertising Foundations: Aptly
  • Transformative Leadership in the Circular Economy: University of Colorado Boulder
  • Design a Strong and Cohesive Product Brand: Skillshare
  • PepsiCo: Water Stewardship: PepsiCo
  • Advanced UX Strategies for Product Managers: Coursera
  • Foundational Sustainability Skills & Competencies: Arizona State University
  • Исследование и генерация данных для принятия бизн.-реш.: University of Illinois Urbana-Champaign
  • التركيز على العملاء وأثر ذلك على الربحية: Alfaisal University | KLD
  • Highway Planning, Pavement Design and Construction: L&T EduTech

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