• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Richte dein Budget und deine Werbung auf Facebook ein

    Skills you'll gain: Facebook, Marketing Budgets, Budget Management, Advertising, Paid media, Social Media Content, Social Media Campaigns, Social Media, Content Performance Analysis, Customer Insights, Business Strategy, User Research, Business Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Act Strategically

    Skills you'll gain: Critical Thinking, Plan Execution, Business Strategy, Strategic Decision-Making, Trend Analysis, Strategic Prioritization, Market Trend, Forecasting, Value Propositions, Innovation, Competitive Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Generative AI for Executives

    Skills you'll gain: Amazon Bedrock, Generative AI Agents, AI Product Strategy, AI Enablement, Business Solutions, Business Transformation, Technical Communication

    4.2
    Rating, 4.2 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Organizational Templates in Trello

    Skills you'll gain: Organizational Skills, Project Management Software, Workflow Management, Collaborative Software, Dashboard, Team Management, Project Management, User Accounts, Information Architecture

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    إمكانيات السوق وطلب السوق والحصة السوقية

    Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    BCG

    Digitale Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Design Thinking, Technology Strategies, Business Process Reengineering, Data Strategy, Growth Strategies, Business Strategies, Market Dynamics, Innovation, Emerging Technologies, Competitive Analysis, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Gobierno Corporativo

    Skills you'll gain: Annual Reports, Governance, Corporate Accounting, Law, Regulation, and Compliance, Financial Industry Regulatory Authorities, Regulatory Requirements, Compliance Management, Regulatory Compliance, Financial Regulation, Accountability, Business Management, Corporate Strategy, Regulation and Legal Compliance, Business Ethics, Organizational Structure, Corporate Communications, Governance Risk Management and Compliance, Financial Accounting, Financial Reporting, Auditing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • P

    Packt

    Microsoft Cybersecurity Architect - SC-100 Exam Prep

    Skills you'll gain: Cyber Threat Intelligence, Threat Management, Threat Modeling, Zero Trust Network Access, DevSecOps, Identity and Access Management, Application Security, Cybersecurity, Data Security, Microsoft Azure, Security Strategy, IT Security Architecture, Cloud Security, Network Security

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Perspective-Taking

    Skills you'll gain: Influencing, Strategic Thinking, Negotiation, Recognizing Others, Active Listening, Strategic Communication, Game Theory, Empathy, Critical Thinking, Decision Making, Motivational Skills, Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Program Financial Planning with ClickUp

    Skills you'll gain: Program Management, Project Planning, Innovation, Budget Management, Financial Planning, Diagram Design, Productivity Software, Agile Methodology, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Lancer une campagne publicitaire sur Pinterest

    Skills you'll gain: Pinterest, Advertising Campaigns, Target Audience, Advertising, Scheduling, Online Advertising, Budgeting, Paid media, Campaign Management, Marketing, Social Media, Goal Setting

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Risk Management and Financial Theory

    Skills you'll gain: Risk Management, Business Risk Management, Credit Risk, Stakeholder Communications, Operational Risk, Proposal Development, Risk Analysis, Business Strategies, Financial Forecasting, Financial Analysis, Financial Modeling, Strategic Thinking, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

1…256257258…363

In summary, here are 10 of our most popular marketing strategy courses

  • Richte dein Budget und deine Werbung auf Facebook ein: Coursera
  • Act Strategically: Harvard Business Review
  • Generative AI for Executives: Amazon Web Services
  • Create Organizational Templates in Trello: Coursera
  • إمكانيات السوق وطلب السوق والحصة السوقية: Alfaisal University | KLD
  • Digitale Transformation: BCG
  • Gobierno Corporativo: Universidad Nacional Autónoma de México
  • Microsoft Cybersecurity Architect - SC-100 Exam Prep: Packt
  • Perspective-Taking: Arizona State University
  • Program Financial Planning with ClickUp: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok