• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Visual Storytelling, Social Media Strategy, Campaign Planning, Driving engagement, Graphic and Visual Design, Instagram, Cross-Channel Marketing, Content Optimization, Branding, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción a la Gestión de Operaciones

    Skills you'll gain: Operations Management, Process Analysis, Operations, Business Operations, Operational Efficiency, Process Improvement, Operational Analysis, Process Management, Production Process, Business Process, Operational Performance Management, Business Process Improvement, Service Improvement, Quality Improvement, Business Workflow Analysis, Process Optimization, Quality Management, Product Quality (QA/QC), Quality Monitoring, Performance Measurement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    89 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Statistical Methods, Statistical Visualization, Plot (Graphics), Statistical Modeling, Data Visualization, Statistics, R (Software), Data Analysis, Statistical Software, Probability & Statistics, Data Literacy, Statistical Inference, R Programming, Descriptive Statistics, Box Plots, Data Visualization Software, Histogram, Probability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Starweaver

    Value Investing Strategies

    Skills you'll gain: Portfolio Management, Business Valuation, Investment Management, Investments, Equities, Financial Analysis, Return On Investment, Finance, Asset Management, Balance Sheet, Financial Statement Analysis, Financial Forecasting, Risk Analysis, Market Data, Relationship Management, Analysis, Corporate Finance, Cash Flows

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Cross-border road transport in EU law context

    Skills you'll gain: Transportation Operations, Law, Regulation, and Compliance, Case Law, Labor Compliance, Labor Law, Legal Proceedings, Labor Relations, Case Studies, Regulation and Legal Compliance, Employee Relations, Court Systems, Legal Research, Coordination, Benefits Administration

    4.1
    Rating, 4.1 out of 5 stars
    ·
    12 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    How to Analyze Tweet Engagement with Twitter Analytics

    Skills you'll gain: Social Media Analytics, Social Media Management, Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Content Performance Analysis, Social Media Campaigns, Digital Advertising, Advertising, Performance Metric, Market Analysis, Performance Analysis, Digital Marketing, Marketing Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: Time Series Analysis

    Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, Bayesian Statistics, R Programming, Statistical Analysis, Statistical Modeling, R (Software), Statistical Software, Statistical Programming, Statistical Methods, Correlation Analysis, Model Evaluation, Probability Distribution

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    IoT Systems and Industrial Applications with Design Thinking

    Skills you'll gain: User Research, Internet Of Things, Usability Testing, Prototyping, Design Thinking, Ideation, Automation, Usability, Advanced Analytics, Analytics, User Experience Design, User Centered Design, Data-Driven Decision-Making, IT Automation, Human Centered Design, Data Management, Data Processing, Robotics, Systems Architecture, Hardware Architecture

    4.5
    Rating, 4.5 out of 5 stars
    ·
    54 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tsinghua University

    Data Structures and Algorithms

    Skills you'll gain: Data Structures, Algorithms, Graph Theory, Computational Thinking, Programming Principles, Database Management Systems, System Design and Implementation, Theoretical Computer Science, Computer Programming, Computer Science

    2.9
    Rating, 2.9 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Digital Intelligence for Everyone

    Skills you'll gain: Intellectual Property, Cyber Attacks, Data Security, Safety and Security, Cybersecurity, Application Security, Security Software, Computer Security Awareness Training, Research, Content Creation, digital literacy, Media and Communications, Storytelling, Productivity, Digital Communications, Interpersonal Communications, Empathy & Emotional Intelligence, Personal Development, Self-Awareness, Digital Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    152 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Full-Stack Web Development: PHP, HTML, CSS & JavaScript

    Skills you'll gain: User Interface (UI), User Interface and User Experience (UI/UX) Design, Bootstrap (Front-End Framework), Web Design, Cascading Style Sheets (CSS), UI Components, Secure Coding, Full-Stack Web Development, Web Applications, Database Development, Frontend Integration, JavaScript Frameworks, Database Management, Hypertext Markup Language (HTML), Software Architecture, Development Environment, Software Testing, Development Testing, NoSQL, API Design

    3.9
    Rating, 3.9 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Science and Technology of China

    《MBA论文写作指导》

    Skills you'll gain: Proposal Writing, Report Writing, Proposal Development, Design Research, Business Writing, Research Reports, Business Research, Writing, Proofreading, Editing, Writing and Editing, Market Analysis, Analysis

    Intermediate · Course · 1 - 3 Months

1…254255256…442

In summary, here are 10 of our most popular market research courses

  • Social Media Content Creation with Canva: Coursera
  • Introducción a la Gestión de Operaciones: University of Pennsylvania
  • Exploratory Data Analysis: University of Leeds
  • Value Investing Strategies: Starweaver
  • Cross-border road transport in EU law context: Erasmus University Rotterdam
  • How to Analyze Tweet Engagement with Twitter Analytics: Coursera
  • Bayesian Statistics: Time Series Analysis: University of California, Santa Cruz
  • IoT Systems and Industrial Applications with Design Thinking: LearnQuest
  • Data Structures and Algorithms: Tsinghua University
  • Digital Intelligence for Everyone: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok