Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of California, Santa Cruz
Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, R Programming, Bayesian Statistics, Statistical Modeling, R (Software), Statistical Inference, Regression Analysis, Data Analysis, Mathematical Modeling, Probability Distribution
Intermediate · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Amazon Web Services, AWS Identity and Access Management (IAM), Amazon S3, Amazon CloudWatch, Cloud Solutions, Cloud Management, Cloud Computing, Cloud Computing Architecture, Network Architecture, Virtual Networking, User Accounts, Personally Identifiable Information
Beginner · Course · 1 - 4 Weeks

Interactive Brokers
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Sustainability Standards, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Sustainable Business, Transportation Operations, Oil and Gas, Portfolio Management, Credit Risk, Business Transformation, Emerging Technologies
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: SQL, Data Validation, Data Access, Query Languages, Data Mining, Data Analysis, Google Analytics
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Target Audience, Facebook, Online Advertising, Market Opportunities, Customer Insights, Social Media Marketing, Social Media, Marketing, Data Validation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Color Theory, Photo Editing, Graphic and Visual Design, Layout Design, Graphic Design, Typography, Image Quality, Content Creation, Creativity, Content Marketing, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

Knowledge Accelerators
Skills you'll gain: Data Presentation, Business, Data Entry, Business Analytics, Data Science, Business Intelligence, Financial Analysis, Microsoft 365, Productivity Software, Data Management, Organizational Skills, Marketing Planning, Project Management, Productivity, Customer Data Management, Record Keeping, Event Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Presentation, Data Visualization, Customer Relationship Management (CRM) Software, Target Market, Market Analysis, Sales, Presentations, Content Creation, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Retrieval-Augmented Generation, Vector Databases, Embeddings, Prompt Engineering, Development Environment, Large Language Modeling, Text Mining, Databases, OpenAI, Semantic Web, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks
CertNexus
Skills you'll gain: Data Preprocessing, Data Analysis, Data Collection, AI Workflows, Statistical Analysis, Model Deployment, Artificial Intelligence and Machine Learning (AI/ML), Data Cleansing, Applied Machine Learning, Predictive Modeling, Machine Learning, Model Evaluation, Descriptive Statistics, Feature Engineering, Machine Learning Algorithms, Process Management
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pinterest, Content Creation, Marketing Materials, Business Intelligence, Social Media, Brand Awareness, User Accounts, Account Management, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Dubai College of Tourism
Skills you'll gain: Revenue Management, Restaurant Operation, Restaurant Management, Forecasting, Key Performance Indicators (KPIs), Hospitality Management, Customer Demand Planning, Revenue Forecasting, Trend Analysis, Performance Analysis, Team Management, Data Analysis, Performance Measurement, Business Metrics, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks