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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Annual Campaigns: Building a Case for Support

    Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Customer Relationship Building, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Data-Driven Decision-Making, Communication Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Финансирование банка через облигации

    Skills you'll gain: Banking, Investment Banking, Lending and Underwriting, Financial Market, Corporate Finance, Target Market

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Proyecto Final de Éxito Profesional

    Skills you'll gain: Business Writing, Entrepreneurship, Communication, Problem Solving, Time Management, Project Management, Negotiation, Professional Development, Finance, Business Research, Presentations, Analysis, Peer Review

    4.3
    Rating, 4.3 out of 5 stars
    ·
    27 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Effective Presentations and Persuasive Writing

    Skills you'll gain: Request for Proposal, Presentations, Technical Communication, Persuasive Communication, Proposal Writing, Business Writing, Technical Writing, Intercultural Competence, Public Speaking, Verbal Communication Skills, Design Thinking, Communication, Innovation, Collaboration, Professional Development, Stakeholder Communications, Target Audience, Planning

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Analysts: Essential Predictive Analytics

    Skills you'll gain: Generative AI, Financial Forecasting, Predictive Modeling, Financial Modeling, Financial Data, Market Data, Predictive Analytics, Financial Analysis, Portfolio Management, Advanced Analytics, Risk Management, Investment Management, Spreadsheet Software, Financial Reporting, Analysis, Power BI, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Understanding and Visualization

    Skills you'll gain: Matplotlib, Statistical Visualization, Seaborn, Data Visualization, Exploratory Data Analysis, Data Presentation, Plot (Graphics), Data Visualization Software, Descriptive Statistics, Data Storytelling, Pandas (Python Package), Statistical Methods, Data Analysis, Statistics, Statistical Analysis, Data Manipulation, Box Plots, Scatter Plots, Correlation Analysis, Python Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Student Books with Book Creator

    Skills you'll gain: Digital pedagogy, Education Software and Technology, digital literacy, Collaborative Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Effective Service Innovation by Design in Hotel Management

    Skills you'll gain: Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Process Mapping, Key Performance Indicators (KPIs), Customer Service, Hospitality Management, Hospitality, Customer Analysis, Innovation, Corporate Sustainability, Continuous Improvement Process, Feasibility Studies, Digital Transformation, Collaboration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Enablement

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales, Sales Process, Customer Success Management, Content Marketing, Target Audience, Content Strategy, Customer Engagement, Content Creation, Service Level Agreement

    2.6
    Rating, 2.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Whole Class with PhET for STEM Education

    Skills you'll gain: Mathematics Education, Instructional Strategies, Teaching, Digital pedagogy, Curriculum Planning, Simulation and Simulation Software, Interactive Design, Display Devices

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos da Gestão do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Relationship Building, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Value Propositions, Solution Delivery, Business Analysis, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    58 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create Striking Real Estate Instagram Posts in Canva

    Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Content Creation, Graphic Design, Design Elements And Principles, Design, Real Estate

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular market research courses

  • Annual Campaigns: Building a Case for Support: University of California, Davis
  • Финансирование банка через облигации: Coursera
  • Proyecto Final de Éxito Profesional: University of California, Irvine
  • Effective Presentations and Persuasive Writing: Johns Hopkins University
  • GenAI for Financial Analysts: Essential Predictive Analytics: Coursera
  • Data Understanding and Visualization: University of Colorado Boulder
  • Create Student Books with Book Creator: Coursera
  • Effective Service Innovation by Design in Hotel Management : Starweaver
  • Sales Enablement: HubSpot Academy
  • Whole Class with PhET for STEM Education: University of Colorado Boulder

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