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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Data Analysis with Pandas and Python

    Skills you'll gain: Pandas (Python Package), Data Import/Export, Matplotlib, Plot (Graphics), Pivot Tables And Charts, Jupyter, Data Visualization Software, Microsoft Excel, Data Analysis, Spreadsheet Software, Text Mining, Data Wrangling, Data Access, Data Manipulation, Data Cleansing, Data Presentation, Data Processing, Data Integration, Programming Principles, Time Series Analysis and Forecasting

    ★ 4.6 (43) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    GA Goal Tracking & Setup

    Skills you'll gain: Conversion Funnel Analysis, Marketing Effectiveness, Marketing Analytics, Google Analytics, Web Analytics, Digital Marketing Campaigns, Verification And Validation, Goal Setting, Web Analytics and SEO, Performance Metric, Transaction Processing, System Testing

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create your e-commerce store with Ecwid

    Skills you'll gain: Product Assortment, Customer Communications Management, Content Management Systems, Retail Management, Retail Store Operations, Payment Processing, Payment Systems, Merchant Services, E-Commerce, Web Content, Product Management, Shipping and Receiving, Sales Tax, Marketing, Account Management, Order Fulfillment, System Configuration, Business

    ★ 4.8 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    RStudio for Six Sigma - Basic Descriptive Statistics

    Skills you'll gain: Sampling (Statistics), Plot (Graphics), Statistical Methods, Descriptive Statistics, Statistical Visualization, Data Import/Export, Pareto Chart, Histogram, Statistical Programming, Descriptive Analytics, Statistical Analysis, R (Software), Box Plots, R Programming, Data Synthesis, Probability Distribution, Probability & Statistics, Exploratory Data Analysis, Statistics, Data Science

    ★ 4.6 (68) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Product Managers

    Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping

    ★ 3.9 (32) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Analyze Box Office Data with Seaborn and Python

    Skills you'll gain: Exploratory Data Analysis, Seaborn, Plotly, Data Visualization, Data Visualization Software, Interactive Data Visualization, Data Analysis, Python Programming, Predictive Modeling, Data Science, Jupyter, Computing Platforms

    ★ 4.5 (182) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Designing Breakthrough Advertisements and Commercials

    Skills you'll gain: Copywriting, Advertising, Advertising Campaigns, Online Advertising, Writing and Editing, Promotional Materials, Design, Visual Design, Media Strategy, Marketing Collateral, Ideation, Graphic Design, Electronic Media, Marketing Communications, Strategic Communication, Design and Product, Design Elements And Principles, Social Media, Design Thinking, Business Communication

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Crafting Business Presentations, Proposals, Crisis Comms

    Skills you'll gain: Proposal Writing, Business Communication, Proposal Development, Communication, Writing, Crisis Management, Persuasive Communication, Corporate Communications, Presentations, Communication Strategies, Public Speaking

    ★ 4.7 (19) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Michigan

    Data-Oriented Python Programming and Debugging

    Skills you'll gain: NumPy, Debugging, Pandas (Python Package), Statistics, Correlation Analysis, Data Analysis, Statistical Programming, Descriptive Statistics, Exploratory Data Analysis, Data Wrangling, Data Preprocessing, LLM Application, Data-oriented programming, Program Development, Code Reusability, Numerical Analysis, Critical Thinking

    ★ 4.1 (22) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    A Clinician's Guide: Soft Skills for Better Patient Outcomes

    Skills you'll gain: Patient Communication, Patient Education and Support, Constructive Feedback, Resilience, Emotional Intelligence, Compassion, Patient Education And Counseling, Patient-centered Care, Empathy, Employee Engagement, Telehealth, Interpersonal Communications, Self-Awareness, Active Listening, Communication, Data Analysis, Cultural Sensitivity, Quality Improvement, Leadership and Management, Continuous Improvement Process

    ★ 4.5 (8) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Edita y retoca imágenes con Canva

    Skills you'll gain: Canva (Software), Photo Editing, Content Creation, Creative Design, Image Quality, Graphic Design, Data Sharing, Graphic and Visual Design Software, Graphic and Visual Design, Editing, Digital Marketing

    ★ 4.3 (7) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • B

    Board Infinity

    AI-Driven Brand Strategy: From Fundamentals to Growth

    Skills you'll gain: Brand Strategy, Data Storytelling, Data Presentation, Branding, Brand Marketing, Dashboard, Interactive Data Visualization, Dashboard Creation, Storytelling, Target Audience, Brand Management, Experience Design, Data-Driven Marketing, Digital Brand Strategy, Journey Mapping, Marketing Psychology, Brand Awareness, Design Strategies, Digital Advertising, Data Visualization

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
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