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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Digital Marketing Campaigns

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    ART of the MOOC: Public Art and Pedagogy

    Skills you'll gain: Interactive Learning, Peer Review, Pedagogy, Art History, Public History, Digital pedagogy, Social Sciences, Aesthetics, Community Organizing, Community Outreach, Education and Training, Social Justice, Creativity, Political Sciences, Higher Education, Community Development, Social Impact, Media and Communications, Team Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Building a Strong Business Foundation

    Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Target Audience, Marketing, Marketing Planning, Financial Management, Marketing Strategies, Entrepreneurship, Customer Insights, Email Marketing, Business Development, Social Media Marketing, Promotional Strategies, Interviewing Skills, Social Media, Product Improvement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Procurement Negotiation

    Skills you'll gain: Negotiation, Contract Negotiation, Price Negotiation, Procurement, Goal Setting, Overcoming Objections, Communication, Business Research, Oral Expression

    4.7
    Rating, 4.7 out of 5 stars
    ·
    257 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Marketing, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Prompt Engineering Tools

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Campus BBVA

    The ABC of sustainability

    Skills you'll gain: Sustainable Development, Sustainability Reporting, Sustainable Business, Sustainability Standards, Socioeconomics, Social Justice, Health Equity, Economic Development, Environment and Resource Management, Stakeholder Engagement, Environmental Issue, Stakeholder Management, Stakeholder Analysis, Finance, Economics, Climate Change Adaptation, Climate Change Mitigation, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    238 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    What is Climate Change?

    Skills you'll gain: Climate Change Adaptation, Persuasive Communication, Environmental Issue, Media and Communications, Community Outreach, Environmental Policy, Social Sciences, Peer Review, Scientific Methods, Political Sciences, Environmental Science, Hydrology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Act on Climate: Steps to Individual, Community, and Political Action

    Skills you'll gain: Climate Change Programs, Climate Change Mitigation, Climate Change Adaptation, Social Impact, Sustainable Development, Sustainable Design, Mitigation, Driving engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    204 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Custom Reports in Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    170 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Create a Project Management Tracker using Google Sheets

    Skills you'll gain: Google Sheets, Collaborative Software, Productivity Software, Organizational Skills, Spreadsheet Software, Project Management Software, Data Management, Project Management, Data Visualization, Presentations, Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    296 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    New York University

    Richard Schechner's Introduction to Performance Studies

    Skills you'll gain: Performing Arts, Art History, Peer Review, World History, Intercultural Competence, Liberal Arts, Culture, Music, Ancient History, Cultural Diversity, Sociology, Anthropology, Media and Communications, Electronic Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    83 reviews

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Museum of Modern Art

    Fashion As Design

    Skills you'll gain: Ethical Standards And Conduct, Cultural Diversity, Social Impact, Creativity, Market Trend, Creative Thinking, Product Design, Production Process, World History, Social Sciences, Consumer Behaviour, Design Elements And Principles, Personal Development, Problem Solving, Critical Thinking

    5
    Rating, 5 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Create a Professional Automated Landing Page using Mailchimp: Coursera
  • ART of the MOOC: Public Art and Pedagogy: Duke University
  • Building a Strong Business Foundation: Packt
  • Procurement Negotiation: Rutgers the State University of New Jersey
  • Advertising in the Age of Generative AI: University of Virginia Darden School Foundation
  • The ABC of sustainability: Campus BBVA
  • What is Climate Change?: University of Colorado Boulder
  • Act on Climate: Steps to Individual, Community, and Political Action: University of Michigan
  • Custom Reports in Google Analytics: Coursera
  • Create a Project Management Tracker using Google Sheets: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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