Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Pontificia Universidad Católica del Perú
Skills you'll gain: Hotel And Restaurant Management, Hospitality and Food Services, Food Services, Food and Beverage, Restaurant Management, Resource Management, Market Analysis, Market Opportunities, Business Modeling, Business Planning, Entrepreneurship, Market Research, Innovation, Cost Management, Logistics Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Responsible AI, Business Analysis, Business Analysis Tools, Data-Driven Decision-Making, Process Modeling, Data Analysis, AI Integrations, Data Storytelling, Artificial Intelligence, Business Process Automation, Generative AI, Stakeholder Communications, Business Requirements, Personally Identifiable Information, AI Workflows, Requirements Elicitation, Workflow Management, Process Optimization
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Calculus, Data Analysis Software, Mathematical Software, Applied Mathematics, Data Analysis, Analysis, Mathematical Theory & Analysis, Derivatives, Advanced Mathematics, Graphing, Algebra
Beginner · Course · 1 - 3 Months

Corporate Finance Institute
Skills you'll gain: SQL, Databases, Data Manipulation, Data Analysis, Relational Databases, Data Access, Business Intelligence, Query Languages, Data Warehousing, Data Transformation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Video Editing, Canva (Software), Video Production, Photo/Video Production and Technology, Marketing Materials, Post-Production, Visual Storytelling, Content Creation, Digital Content, Animations, Multimedia, Content Optimization, Storytelling, Typography, Branding, Driving engagement
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Target Audience, Target Market, Value Propositions, Operating Cost, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Business Planning, Strategic Thinking, Entrepreneurship, Business Strategy, Resource Management, New Business Development, Resource Allocation, Revenue Management
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Statistical Methods, Probability & Statistics, Statistical Inference, Biostatistics, Sampling (Statistics), Statistics, Data Analysis, Sample Size Determination, Risk Analysis
Mixed · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Social Impact, Growth Strategies, Marketing Communications, Sustainable Development, Business Planning, Entrepreneurial Finance, Needs Assessment, Communication Strategies, Marketing and Public Relations, Entrepreneurship, Performance Measurement, Innovation, Franchising
Beginner · Course · 1 - 3 Months

Skills you'll gain: Wireframing, Figma (Design Software), Layout Design, Prototyping, User Experience, User Experience Design, User Interface and User Experience (UI/UX) Design, Persona (User Experience), Typography, Collaborative Software, User Interface (UI) Design, Graphic and Visual Design, Animations, Color Matching
Mixed · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Marketing Collateral, Marketing Materials, Workflow Management, Graphic Design, Customer Engagement, Layout Design, Information Architecture, Design, Ideation, Digital Publishing, Marketing, Entrepreneurship, Digital Content, Business
Intermediate · Guided Project · Less Than 2 Hours

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Payroll, Payroll Administration, Payroll Tax, Payroll Processing, Non-Profit Accounting, Specialized Accounting, Labor Compliance, Record Keeping, Accounting, Tax Compliance, Income Tax, Law, Regulation, and Compliance, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Predictive Modeling, SAS (Software), Logistic Regression, Model Evaluation, Predictive Analytics, Statistical Modeling, Model Training, Statistical Software, Regression Analysis, Business Analytics, Supervised Learning, Statistical Analysis, Data Preprocessing, Statistical Methods, Feature Engineering, Sampling (Statistics)
Intermediate · Course · 1 - 3 Months