• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Objetivos de desarrollo sostenible para América Latina y el Caribe

    Skills you'll gain: Sustainable Development, Sustainable Systems, Socioeconomics, Social Studies, Environment, Environmental Issue, Sustainability Standards, Community Development, Economics, Policy, and Social Studies, Natural Resource Management, Economic Development, Environmental Science, Social Determinants Of Health, Case Studies, Environment and Resource Management, Analysis, World History, Land Management, Climate Change Mitigation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    773 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Capstone

    Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing Campaigns, Data-Driven Marketing, Digital Marketing, Campaign Management, Digital Media Strategy, Marketing Analytics, Online Advertising, Digital Advertising, Search Engine Marketing, Performance Analysis, Consumer Behaviour, Marketing Strategies, Market Research, Journey Mapping, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Campaign Planning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    608 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google データアナリティクス

    Skills you'll gain: Rmarkdown, Data Presentation, Data Ethics, Data Storytelling, Data Cleansing, Stakeholder Communications, Analytical Skills, Data-Driven Decision-Making, Stakeholder Management, Interactive Data Visualization, Data Visualization Software, Data Validation, Dashboard Creation, Dashboard, Ggplot2, Interviewing Skills, Case Studies, Data Access, Spreadsheet Software, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    614 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Software Engineering: Modeling Software Systems using UML

    Skills you'll gain: Requirements Analysis, Unified Modeling Language, Object Oriented Design, Functional Requirement, Data Modeling, Object Oriented Programming (OOP), Systems Development Life Cycle, System Requirements, Functional Specification, Diagram Design, Software Development, Software Engineering, Software Systems, Verification And Validation, Software Documentation, Model Evaluation, Project Planning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    391 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Fundamentos del Management

    Skills you'll gain: Leadership Development, Business Leadership, Organizational Strategy, Decision Making, Business Management, Management Training And Development, Leadership and Management, Business Administration, People Development, Strategic Leadership, Leadership, Strategic Decision-Making, Agile Project Management, Team Leadership, Business Strategies, Business Planning, Strategic Planning, Constructive Feedback, Goal Setting, Business Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    472 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Getting Started with Azure

    Skills you'll gain: Microsoft Azure, Infrastructure As A Service (IaaS), Network Administration, Network Infrastructure, Cloud Deployment, Cloud Computing, Data Storage, Cloud Management, Network Planning And Design, Dashboard Creation, Cloud Platforms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    512 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Fundamentos del Emprendimiento: Pensamiento y Acción

    Skills you'll gain: Entrepreneurship, Feasibility Studies, Business Planning, Strategic Thinking, New Business Development, Business Strategies, Business Strategy, Innovation, Ideation, Timelines, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    746 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    West Virginia University

    Wood Science: Beyond Building

    Skills you'll gain: Sustainable Development, Economics, Sustainable Design, Environmental Resource Management, Natural Resource Management, Supply And Demand, Economic Development, Environmental Science, Product Knowledge, Resource Utilization, Materials science, Climate Change Mitigation, Construction, Structural Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    786 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Risk governance: Manage the risks

    Skills you'll gain: Risk Management Framework, Governance, Governance Risk Management and Compliance, Risk Management, Enterprise Risk Management (ERM), Risk Analysis, Operational Risk, Business Risk Management, Risk Mitigation, Risk Modeling, Risk Control, Business Ethics, Corporate Strategy, Business Management, Stakeholder Management, International Finance, Corporate Finance, Ethical Standards And Conduct, Accountability, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    392 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Marketing Planning, Product Marketing, Market Share, Marketing, Marketing Strategy and Techniques, Product Strategy, Customer Retention, Value Propositions, Target Market, Brand Strategy, Marketing Communications, Promotional Strategies, Customer Analysis, Branding, Market Analysis, Marketing Channel, Product Development, Market Dynamics, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    695 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Linux Foundation

    Linux Tools for Developers

    Skills you'll gain: Bash (Scripting Language), File Systems, Package and Software Management, Linux, Command-Line Interface, Unix Commands, Linux Commands, Shell Script, grep, Linux Administration, Unix Shell, Scripting, Software Development Tools, Computer Programming Tools, File Management, Build Tools, Unix, Scripting Languages, Program Development, System Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    734 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Essential Manager Skills

    Skills you'll gain: Delegation Skills, Milestones (Project Management), Team Performance Management, Productivity, Microsoft Project, Accountability Frameworks, Team Motivation, Management Training And Development, Timelines, Accountability, Project Management, Conflict Management, Team Leadership, Stakeholder Communications, Culture Transformation, Lean Methodologies, Time Management, Kanban Principles, Constructive Feedback, Smart Goals

    4.5
    Rating, 4.5 out of 5 stars
    ·
    207 reviews

    Beginner · Specialization · 3 - 6 Months

1…241242243…834

In summary, here are 10 of our most popular brand management courses

  • Objetivos de desarrollo sostenible para América Latina y el Caribe: Universidad de los Andes
  • Digital Marketing Capstone: University of Illinois Urbana-Champaign
  • Google データアナリティクス: Google
  • Software Engineering: Modeling Software Systems using UML: The Hong Kong University of Science and Technology
  • Fundamentos del Management: Universidad de Palermo
  • Getting Started with Azure: LearnQuest
  • Fundamentos del Emprendimiento: Pensamiento y Acción: University of California, Irvine
  • Wood Science: Beyond Building: West Virginia University
  • Risk governance: Manage the risks: Macquarie University
  • Marketing estratégico: claves para competir con éxito: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok