• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    Universidades Anáhuac

    Introducción al Derecho Internacional Público

    Skills you'll gain: International Relations, Arbitration, Diplomacy, Mediation, Public Policies, Commercial Laws, Law, Regulation, and Compliance, Negotiation, Governance, Economic Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Foundations of Strategic Communications

    Skills you'll gain: Non-Verbal Communication, Communication Strategies, Interpersonal Communications, Technical Communication, Verbal Communication Skills, Target Audience, Strategic Communication, Communication, Business Communication, Stakeholder Communications, Persuasive Communication, Leadership, Influencing, Professionalism, Organizational Leadership, Active Listening, Organizational Structure, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    Real-World Cloud PM 2 of 3: Managing, Innovating, Pricing

    Skills you'll gain: Amazon Web Services, Cloud Computing, Amazon Elastic Compute Cloud, Amazon DynamoDB, AWS Identity and Access Management (IAM), Amazon S3, AWS CloudFormation, AWS Kinesis, Amazon Redshift, Databases, Innovation, Product Management, Cost Management, Business Strategy, Scalability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimiere dein Instagram Business Profil

    Skills you'll gain: Instagram, Social Media, Facebook, Social Media Marketing, Social Media Strategy, Content Creation, Driving engagement, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    English for Business B1

    Skills you'll gain: Presentations, Oral Expression, Business Communication, Business Correspondence, Verbal Communication Skills, Negotiation, Business Writing, English Language, Interviewing Skills, Writing, Communication, Report Writing, Language Competency, Data Storytelling, Taking Meeting Minutes, Recruitment, Business Reporting, Oral Comprehension, Vocabulary

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Economics and Policies of Climate Change

    Skills you'll gain: Environmental Policy, Economics, Climate Change Mitigation, Cost Benefit Analysis, Policy Analysis, Environmental Regulations, Market Analysis, Financial Market, Tax, Financial Trading, Mathematical Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crear boletines para empresas con Canva

    Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Business Model Innovation for Sustainable Landscape Restoration

    Skills you'll gain: Stakeholder Analysis, Market Opportunities, Business Modeling, Sustainable Development, New Business Development, Key Performance Indicators (KPIs), Sustainable Business, Systems Analysis, Financial Analysis, Systems Thinking, Business Architecture, Innovation, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Growth: Boost Your Engagement

    Skills you'll gain: Facebook, Social Media Content, Social Media Management, Content Strategy, Social Media Marketing, Social Media Strategy, Drive Engagement, Live Streaming, Social Media Campaigns, Content Management, Community Development, Content Creation, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción a Hootsuite

    Skills you'll gain: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Michigan

    Resilient Teaching Through Times of Crisis and Change

    Skills you'll gain: Resilience, Teaching, Systems Thinking, Diversity Awareness, Adaptability, Instructional Design, Digital pedagogy, Education Software and Technology, Constructive Feedback, Higher Education, Innovation, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    نماذج الاستراتيجيات والمؤسسات

    Skills you'll gain: Game Theory, Strategic Decision-Making, Target Market, Business Strategy, Organizational Strategy, Business Modeling, Competitive Analysis, Management Consulting, Market Analysis, Portfolio Management, Growth Strategies

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy capstone project
retail marketing strategy
the "who" of the marketing strategy:segmentation & targeting
influencer marketing strategy
fundamentals of marketing strategy
1…238239240…363

In summary, here are 10 of our most popular marketing strategy courses

  • Introducción al Derecho Internacional Público: Universidades Anáhuac
  • Foundations of Strategic Communications: Johns Hopkins University
  • Real-World Cloud PM 2 of 3: Managing, Innovating, Pricing: Advancing Women in Tech
  • Optimiere dein Instagram Business Profil: Coursera
  • English for Business B1: Università di Napoli Federico II
  • Economics and Policies of Climate Change: EDHEC Business School
  • Crear boletines para empresas con Canva: Coursera
  • Business Model Innovation for Sustainable Landscape Restoration: Erasmus University Rotterdam
  • Facebook Growth: Boost Your Engagement: Coursera
  • Introducción a Hootsuite: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok