• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    I

    Institut Mines-Télécom

    Promote your Scientific Results

    Skills you'll gain: Oral Expression, Concision, Verbal Communication Skills, Public Speaking, Media and Communications, Interviewing Skills, Public Relations, Communication, Research, Persuasive Communication, Communication Strategies, Rapport Building, General Networking

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    Oracle

    Oracle Cloud Infrastructure AI Foundations

    Skills you'll gain: Generative AI, Oracle Cloud, Large Language Modeling, AI Enablement, Artificial Intelligence, Supervised Learning, Prompt Engineering, Deep Learning, Machine Learning, Artificial Neural Networks, Unsupervised Learning, Computer Vision, Natural Language Processing, Recurrent Neural Networks (RNNs)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Pennsylvania

    The Business of Ideas: IP in the Real World

    Skills you'll gain: Intellectual Property, Case Studies, Law, Regulation, and Compliance, Case Law, Legal Research, Emerging Technologies, Market Analysis, Technology Strategies, Music

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Security and Ethical Hacking

    Skills you'll gain: AI Security, Penetration Testing, Network Security, Exploitation techniques, Open Web Application Security Project (OWASP), Cyber Security Assessment, Unix, Computer Security, Network Monitoring, Application Security, Cybersecurity, Artificial Intelligence and Machine Learning (AI/ML), Cryptographic Protocols, Network Protocols, Cryptography, Security Awareness, Generative AI Agents, Server Side, Web Applications, Machine Learning Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    University of Pennsylvania

    Applying to College 101

    Skills you'll gain: Organizational Skills, Student Support and Services, Higher Education, Planning, Prioritization, Self-Awareness, Decision Making, Personal Development, Resourcefulness, Goal Setting, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Eindhoven University of Technology

    Co-design for All: doing co-design in practice

    Skills you'll gain: Human Centered Design, Design Thinking, Research and Design, Design Research, Prioritization, Decision Making, Research, Collaboration, Goal Setting, Qualitative Research, Visionary, Case Studies, Communication

    4.3
    Rating, 4.3 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Finanzas y Contabilidad para la Toma de Decisiones

    Skills you'll gain: Financial Statement Analysis, Financial Analysis, Cost Accounting, Cost Management, Financial Reporting, Financial Market, Purchasing, Cost Estimation, Inventory Accounting, Income Statement, Financial Accounting, Balance Sheet, Securities (Finance), Capital Markets, Ledgers (Accounting), Expense Management, Accounting, Corporate Finance, General Accounting, Accounting Records

    4.7
    Rating, 4.7 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Radio y Televisión Española

    Competencias y habilidades esenciales en el entorno digital

    Skills you'll gain: Social Media Content, Social Media Strategy, Live Streaming, Photo/Video Production and Technology, Social Media Management, Video Production, Content Strategy, Web Content, Media and Communications, Content Creation, Journalism, digital literacy, Mobile Development Tools, Research, Digital Communications, Investigation, Social Network Analysis, Trend Analysis, Verification And Validation, Open Source Technology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    79 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Sector Investing

    Skills you'll gain: Investments, Portfolio Management, Risk Management, Equities, Market Trend, Performance Analysis, Stock Rotation, Business Economics, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    La escuela rural y su comunidad: herramientas para la acción

    Skills you'll gain: Program Evaluation, Community Outreach, Education and Training, Community Development, Teaching, Curriculum Planning, Mentorship, Student Support and Services, Family Support, Cultural Responsiveness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Incentives

    Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    The Sun and the Total Eclipse of August 2017

    Skills you'll gain: Physics, Physical Science, General Science and Research, Scientific Methods, Environment, Scientific Visualization, Safety Assurance, Research, Mathematical Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

1…235236237…374

In summary, here are 10 of our most popular market research courses

  • Promote your Scientific Results: Institut Mines-Télécom
  • Oracle Cloud Infrastructure AI Foundations: Oracle
  • The Business of Ideas: IP in the Real World: University of Pennsylvania
  • Security and Ethical Hacking: University of Colorado Boulder
  • Applying to College 101: University of Pennsylvania
  • Co-design for All: doing co-design in practice: Eindhoven University of Technology
  • Finanzas y Contabilidad para la Toma de Decisiones: Universidades Anáhuac
  • Competencias y habilidades esenciales en el entorno digital: Radio y Televisión Española
  • Sector Investing: Interactive Brokers
  • La escuela rural y su comunidad: herramientas para la acción: Universidad Austral

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok