• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Innovations in Investment Technology: Artificial Intelligence

    Skills you'll gain: Investment Management, Wealth Management, Asset Management, Investments, FinTech, Financial Trading, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Big Data, Artificial Neural Networks, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    424 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Medical Emergencies: CPR, Toxicology, and Wilderness

    Skills you'll gain: Medical Emergency, Cardiopulmonary Resuscitation (CPR), Automated External Defibrillator, Emergency Medical Services, Emergency Medicine, Life Support, First Aid, Basic Life Support (BLS) Certification, Defibrillation, Patient Advocacy, Acute Care, Mental and Behavioral Health, Nephrology, Airway Management, Pharmacology, Patient-centered Care, Patient Evaluation, Psychosocial Assessments, Pharmacotherapy, Clinical Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    546 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Diseñando páginas web con Bootstrap 4

    Skills you'll gain: Responsive Web Design, LESS, Bootstrap (Front-End Framework), Version Control, HTML and CSS, jQuery, Web Design and Development, Bitbucket, UI Components, Web Design, Git (Version Control System), Web Development Tools, Cascading Style Sheets (CSS), Web Development, Front-End Web Development, Javascript and jQuery, Application Deployment, Node.JS, Javascript, Build Tools

    4.4
    Rating, 4.4 out of 5 stars
    ·
    666 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Chile

    Competencias Laborales: Perfiles, Evaluación y Capacitación.

    Skills you'll gain: Training Programs, Performance Appraisal, Employee Training, Developing Training Materials, Peer Review, On-The-Job Training, Job Analysis, Training and Development, Performance Review, Employee Performance Management, Program Evaluation, Process Mapping, Verification And Validation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    440 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Analytics Capstone

    Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Operational Efficiency, Peer Review, Marketing Strategies, Data Analysis, Marketing Effectiveness, Data Strategy, Performance Measurement, Operations, Strategic Decision-Making, Business Strategy, Analysis, People Analytics, Business Metrics, Online Advertising, Digital Advertising, Presentations, Problem Management, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    779 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Coaching Conversations

    Skills you'll gain: Employee Coaching, Coaching, Management Training And Development, Constructive Feedback, Gap Analysis, Employee Performance Management, Professional Development, Performance Management, Cognitive flexibility, People Management, Drive Engagement, Employee Engagement, Problem Solving, Follow Through, Leadership and Management, Expectation Management, Growth Mindedness, Empowerment, Accountability, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    346 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    AI Engineering

    Skills you'll gain: Model Context Protocol, Prompt Engineering, Retrieval-Augmented Generation, LangChain, OpenAI API, Prompt Patterns, Embeddings, Image Analysis, Responsible AI, AI Workflows, OpenAI, LLM Application, AI Integrations, Cloud Deployment, Cloud Applications, Multimodal Prompts, Memory Management, Hugging Face, Vector Databases, Software Engineering

    4.5
    Rating, 4.5 out of 5 stars
    ·
    416 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Getting Started with Front-End and Web Development

    Skills you'll gain: Application Development, User Interface and User Experience (UI/UX) Design, Web Design, Front-End Web Development, No-Code Development, WordPress, Web Applications, Web Development, Full-Stack Web Development, Web Development Tools, Back-End Web Development, Content Management Systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    419 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Lausanne

    Unethical Decision Making in Organizations

    Skills you'll gain: Business Ethics, Decision Making, Ethical Standards And Conduct, Social Sciences, Business Management, Research, Sociology, Compliance Management, Psychology, Case Studies, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    432 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Introduction to Good Clinical Practice

    Skills you'll gain: Good Clinical Practices (GCP), Clinical Research, Clinical Trials, Clinical Research Ethics, Informed Consent, Clinical Data Management, Drug Development, Health Equity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    520 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Initiation à la programmation (en Java)

    Skills you'll gain: Programming Principles, Java Programming, Java, Computer Programming, Code Reusability, Data Structures, Object Oriented Programming (OOP), Computational Logic, Program Development, Computational Thinking, Problem Solving, Algorithms, Eclipse (Software)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    435 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    قيادة الفرق

    Skills you'll gain: Team Management, Team Building, Team Leadership, Teamwork, Team Performance Management, Team Motivation, Team Collaboration, Conflict Management, Performance Analysis, People Management, Performance Improvement, Performance Management, Drive Engagement, Organizational Effectiveness, Organizational Structure, Motivational Skills, Innovation, Knowledge Transfer, Diversity and Inclusion, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    739 reviews

    Mixed · Course · 1 - 4 Weeks

1…231232233…834

In summary, here are 10 of our most popular brand management courses

  • Innovations in Investment Technology: Artificial Intelligence: University of Michigan
  • Medical Emergencies: CPR, Toxicology, and Wilderness: University of Colorado System
  • Diseñando páginas web con Bootstrap 4: Universidad Austral
  • Competencias Laborales: Perfiles, Evaluación y Capacitación.: Universidad de Chile
  • Business Analytics Capstone: University of Pennsylvania
  • Coaching Conversations: University of California, Davis
  • AI Engineering: Scrimba
  • Getting Started with Front-End and Web Development: IBM
  • Unethical Decision Making in Organizations: University of Lausanne
  • Introduction to Good Clinical Practice: Novartis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok