• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Research and Strategy for Effective Information Architecture

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Content Management, UI/UX Strategy, Design Research, User Experience, Content Strategy, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Usability Testing, Information Management, Usability, User Centered Design, Data Mapping, Digital Analysis, Diagram Design, Web Design, Web Applications, Web Development

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Persuasive Sales Pitching: Value, Influence And Storytelling

    Skills you'll gain: Sales Presentations, Persuasive Communication, Sales Presentation, Selling Techniques, Oral Expression, Verbal Communication Skills, Communication, Public Speaking, Concision, General Sales Practices, Presentations, Storytelling, Value Propositions, Driving engagement, Drive Engagement, Target Audience, Digital Communications

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Introduction to Technical Writing

    Skills you'll gain: Technical Writing, Technical Documentation, Software Documentation, Technical Communication, Layout Design, Writing and Editing, Writing, Collaborative Software, Graphic and Visual Design, Augmented and Virtual Reality (AR/VR), Typography, Proofreading, Multimedia, Content Management, GitHub, Version Control

    4.3
    Rating, 4.3 out of 5 stars
    ·
    446 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Enterprise AI Strategy

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, Prompt Engineering Tools, Responsible AI, Business Writing, AI literacy, AI Enablement, Business Correspondence, Business Communication, Google Gemini, ChatGPT, Decision Intelligence, Strategic Thinking, Business Strategy, Report Writing, Key Performance Indicators (KPIs), LLM Application, Data Ethics, AI Security

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Designing Navigation and Search for Digital Experiences

    Skills you'll gain: Information Architecture, User Experience, Experience Design, User Experience Design, User Interface and User Experience (UI/UX) Design, UI/UX Strategy, Usability, Interaction Design, User Flows, User Interface (UI) Design, Web Design, UI/UX Research, AI Enablement, Web Development, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Tokyo

    Interactive Computer Graphics

    Skills you'll gain: Graphical Tools, Computer-Aided Design, Interaction Design, Animations, Digital Design, Technical Design, Human Machine Interfaces, Visual Design, User Interface (UI) Design, Computer Programming

    4
    Rating, 4 out of 5 stars
    ·
    318 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Building Custom Regional Reports with Google Analytics

    Skills you'll gain: Google Analytics, Data-Driven Marketing, Marketing Analytics, Email Automation, Dashboard Creation, Data-Driven Decision-Making, Web Analytics, Dashboard, Content Scheduling, Geospatial Information and Technology, Marketing, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    275 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    English for Teaching Purposes

    Skills you'll gain: Lecturing, Language Competency, English Language, Verbal Communication Skills, Higher Education, Professional Development, Stress Management, Multilingualism, Collaboration, Vocabulary, Grammar, Communication Strategies, Motivational Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    634 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Process & Policy Execution

    Skills you'll gain: Root Cause Analysis, Process Optimization, Process Improvement and Optimization, Process Improvement, Human Resource Policies, Workflow Management, Microsoft 365, Process Analysis, HR Tech, Human Resources, System Monitoring, Microsoft Teams, Microsoft Outlook, Internal Communications, Business Process Automation, Automation, Communication Planning, Employee Surveys, Strategic Prioritization, Compliance Management

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    P

    Packt

    Cloud Solution Architect's Career Master Plan

    Skills you'll gain: Cloud Computing Architecture, Solution Architecture, Cloud Solutions, Cloud Platforms, Enterprise Architecture, IT Security Architecture, Cloud Infrastructure, Cloud Services, Public Cloud, Cloud Applications, Cloud Computing, Cloud Security, Professional Development, Open Source Technology, AWS CloudFormation, Social Impact, Interviewing Skills, IT Infrastructure, Job Evaluation, Scalability

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    English Intermediate B1

    Skills you'll gain: Presentations, Sales Presentations, Oral Expression, Business Communication, Business Correspondence, English Language, Verbal Communication Skills, Negotiation, Workplace inclusivity, Business Writing, Interviewing Skills, Data Visualization, Vocabulary, Language Competency, Language Learning, Stress Management, Education and Training, Higher Education, Oral Comprehension, Grammar

    4.6
    Rating, 4.6 out of 5 stars
    ·
    485 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Photography Techniques: Light, Content, and Sharing

    Skills you'll gain: Photography, Photo Editing, Photo/Video Production and Technology, Peer Review, Digital Publishing, Web Presence, Creativity, Information Privacy, Web Design and Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

1…230231232…581

In summary, here are 10 of our most popular social media marketing courses

  • Research and Strategy for Effective Information Architecture: Packt
  • Persuasive Sales Pitching: Value, Influence And Storytelling: The Expert Academy
  • Introduction to Technical Writing: Board Infinity
  • Enterprise AI Strategy: Coursera
  • Designing Navigation and Search for Digital Experiences: Packt
  • Interactive Computer Graphics: The University of Tokyo
  • Building Custom Regional Reports with Google Analytics: Coursera
  • English for Teaching Purposes: Universitat Autònoma de Barcelona
  • Process & Policy Execution: Microsoft
  • Cloud Solution Architect's Career Master Plan: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok