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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud Data Engineer Professional Certificate 日本語版

    Skills you'll gain: Google Cloud Platform, Data Pipelines, Data Lakes, Model Deployment, Real Time Data, Extract, Transform, Load, Data Governance, Apache Kafka, Data Warehousing, Tensorflow, Dataflow, Systems Design, Data Infrastructure, Data Architecture, Big Data, Apache Spark, Unstructured Data, Data Processing, Data Quality, Data Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    297 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Communicating Data Science Results

    Skills you'll gain: Data Ethics, Statistical Visualization, Data Storytelling, Data Visualization Software, Data Governance, Big Data, Technical Communication, Cloud Computing, Amazon Web Services, Information Privacy, Ethical Standards And Conduct

    3.4
    Rating, 3.4 out of 5 stars
    ·
    142 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Surveillance Systems: Analysis, Dissemination, and Special Systems

    Skills you'll gain: Epidemiology, Trend Analysis, Chronic Diseases, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, System Monitoring, Health Informatics, Technical Communication, Media and Communications, Infectious Diseases, Law, Regulation, and Compliance, Data Ethics, Data Collection, Risk Analysis, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    388 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Applications of Copilot in the Workplace

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Generative AI, Business Process Automation, AI Security, Customer Service, Business Metrics, AI Enablement, Return On Investment, Automation, Customer Retention, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
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    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Online Games: Literature, New Media, and Narrative

    Skills you'll gain: Storytelling, Game Design, Video Game Development, Animation and Game Design, Multimedia, Media and Communications, Art History, Interactive Learning, Psychology

    4.6
    Rating, 4.6 out of 5 stars
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    203 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create an Infographic in Canva

    Skills you'll gain: Infographics, Canva (Software), Graphic and Visual Design, Design Elements And Principles

    4.6
    Rating, 4.6 out of 5 stars
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    201 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Exam Prep MLS-C01: AWS Certified Specialty Machine Learning

    Skills you'll gain: AWS Kinesis, Model Evaluation, AWS SageMaker, Machine Learning Algorithms, Data Collection, Amazon Redshift, MLOps (Machine Learning Operations), Image Analysis, Reinforcement Learning, Amazon Web Services, Model Deployment, Data Preprocessing, Scalability, Classification Algorithms, Forecasting, Feature Engineering, Algorithms, Data Analysis, Predictive Modeling, Data Modeling

    4
    Rating, 4 out of 5 stars
    ·
    44 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Copywriting, Ideation, Productivity Software, AI Enablement, Marketing Materials, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Financial Data, Packaging and Labeling, Financial Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SAS

    Machine Learning Using SAS Viya

    Skills you'll gain: Data Preprocessing, Model Deployment, Model Evaluation, Supervised Learning, Decision Tree Learning, Applied Machine Learning, Predictive Modeling, Random Forest Algorithm, Feature Engineering, SAS (Software), Machine Learning, Data Analysis, Business Analysis, Artificial Neural Networks, Classification Algorithms, No-Code Development, Statistical Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    102 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Mastering Data Analysis with Pandas

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, NumPy, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    180 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Leveraging AI for Enhanced Content Creation

    Skills you'll gain: Generative AI, Advertising, Advertising Campaigns, Content Creation, ChatGPT, Prompt Engineering, Responsible AI, Data Ethics, Artificial Intelligence, Creativity, Video Editing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    136 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Preparing for Google Cloud Certification: Cloud Data Engineer Professional Certificate 日本語版: Google Cloud
  • Communicating Data Science Results: University of Washington
  • Surveillance Systems: Analysis, Dissemination, and Special Systems: Johns Hopkins University
  • Applications of Copilot in the Workplace: Microsoft
  • Online Games: Literature, New Media, and Narrative: Vanderbilt University
  • Create an Infographic in Canva: Coursera
  • Exam Prep MLS-C01: AWS Certified Specialty Machine Learning: Whizlabs
  • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera
  • Machine Learning Using SAS Viya: SAS

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