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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    276 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Human Resources Management Essentials

    Skills you'll gain: Organizational Change, Change Management, Performance Review, Human Resource Policies, Recruitment, Smart Goals, Employee Performance Management, Employee Engagement, Diversity and Inclusion, Interviewing Skills, Human Resources, Human Resource Management, Organizational Structure, Employee Onboarding, Health Care Administration, Internal Communications, Labor Law

    4.7
    Rating, 4.7 out of 5 stars
    ·
    75 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Project Planning: Putting It All Together

    Skills you'll gain: Project Management, Project Planning, Project Risk Management, Communication Planning, Project Documentation, Milestones (Project Management), Risk Management, Cost Management, Budgeting, Estimation, Timelines, Procurement, Technical Communication, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Prepare Data for Exploration

    Skills you'll gain: Data Ethics, Data Analysis, Data Literacy, Data Security, Google Sheets, Databases, Data Storage, Data Quality, Data Management, Data Collection, SQL, Data Import/Export, Metadata Management, Unstructured Data

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Initiating and Planning Projects

    Skills you'll gain: Work Breakdown Structure, Project Planning, Project Management, Planning, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Introduction to Healthcare Management

    Skills you'll gain: Health Care Administration, Community Health, Public Health, Human Resources Management and Planning, Health Systems, Electronic Medical Record, Financial Management, Marketing Communications, Quality Improvement, Health Care, Health Policy, Organizational Leadership, Continuous Improvement Process, Teamwork, Fundraising, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    93 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The Data Scientist’s Toolbox

    Skills you'll gain: Rmarkdown, Version Control, Data Science, R (Software), GitHub, Data Literacy, Data Analysis, R Programming, Statistical Programming, Exploratory Data Analysis, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
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    34K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Program Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, Program Management, Risk Management, Stakeholder Engagement, AI Enablement, Project Management Institute (PMI) Methodology, Stakeholder Analysis, Strategic Decision-Making, Business Risk Management, Strategic Planning, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Product Lifecycle Management, AI Workflows, Deep Learning, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Project Risk Management

    Skills you'll gain: Project Risk Management, Risk Management, Risk Management Framework, Risk Analysis, Risk Mitigation, Business Risk Management, Project Management, Governance Risk Management and Compliance, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Change Management

    Skills you'll gain: Change Management, Organizational Change, Organizational Development, Leadership and Management, Business Transformation, Business Leadership, Leadership Development, Continuous Improvement Process, Team Performance Management, Emotional Intelligence, Overcoming Obstacles, Stakeholder Engagement, Employee Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    HTML, CSS, and Javascript for Web Developers

    Skills you'll gain: HTML and CSS, Cascading Style Sheets (CSS), Ajax, Javascript, Responsive Web Design, Front-End Web Development, Web Design, Bootstrap (Front-End Framework), Web Development, Development Environment, Web Development Tools, Web Design and Development, JSON, Web Applications, Web Content Accessibility Guidelines, Scripting, Browser Compatibility, Hypertext Markup Language (HTML), Object Oriented Programming (OOP), Event-Driven Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Program Management Professional PMI-PgMP® Certification Prep

    Skills you'll gain: Program Management, Stakeholder Engagement, Stakeholder Management, Project Management Life Cycle, Stakeholder Analysis, Earned Value Management, Risk Analysis, Project Management Institute (PMI) Methodology, Project Closure, Governance, Project Management Office (PMO), Project Management, Strategic Communication, Communication Strategies, Procurement, Benefits Administration, Project Controls, Change Requests, Quality Control, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    54 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular brand management courses

  • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
  • Human Resources Management Essentials: Johns Hopkins University
  • Project Planning: Putting It All Together: Google
  • Prepare Data for Exploration: Google
  • Initiating and Planning Projects: University of California, Irvine
  • Introduction to Healthcare Management: University of Michigan
  • The Data Scientist’s Toolbox: Johns Hopkins University
  • Generative AI for Program Managers: IBM
  • Project Risk Management: Coursera
  • Change Management: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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