• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Foundations of AI and Machine Learning

    Skills you'll gain: Model Deployment, Data Management, Artificial Intelligence and Machine Learning (AI/ML), Infrastructure Architecture, Data Infrastructure, AI Integrations, MLOps (Machine Learning Operations), Application Deployment, AI Workflows, Model Evaluation, Data Cleansing, Artificial Intelligence, Data Security, Application Frameworks, Machine Learning, Data Preprocessing, Data Pipelines, Scalability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    277 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Speaking to persuade: Motivating audiences with solid arguments and moving language

    Skills you'll gain: Persuasive Communication, Public Speaking, Oral Expression, Verbal Communication Skills, Motivational Skills, Advocacy, Peer Review, Communication Strategies, Action Oriented, Constructive Feedback, Verbal Strategic Communication, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    364 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Precision Medicine

    Skills you'll gain: Precision Medicine, Medical Science and Research, Data Ethics, Healthcare Ethics, Pharmacology, Health Informatics, Bioinformatics, Clinical Research, Biomedical Technology, Primary Care, Biotechnology, Clinical Research Ethics, General Medicine, Oncology, Pharmaceuticals, Health Policy, Pharmacotherapy, Molecular Biology, Diagnostic Tests, Patient Education And Counseling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    419 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Stakeholder Management, Content Optimization, Stakeholder Communications, Client Services, Content Strategy, Content Performance Analysis, Competitive Intelligence, Strategic Planning, Web Analytics, Business Planning, Sales Presentations, Presentations, Technical Communication, Gap Analysis, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    495 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Architecting with Google Kubernetes Engine: Production

    Skills you'll gain: Kubernetes, CI/CD, Google Cloud Platform, Continuous Integration, Continuous Deployment, Continuous Delivery, Cloud Services, Application Performance Management, Cloud Storage, Cloud Security, Role-Based Access Control (RBAC), Identity and Access Management, Data Storage, Databases, Authorization (Computing), Authentications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    954 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Digital Advertising

    Skills you'll gain: Digital Advertising, Online Advertising, Advertising, Advertising Campaigns, Contextual Advertising, Pay Per Click Advertising, Performance marketing, Marketing, Paid media, Digital Marketing, Data Ethics, Data-Driven Marketing, Campaign Management, Business Metrics, Augmented Reality, Customer Data Management, Bidding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    461 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI for Project Managers and Scrum Masters

    Skills you'll gain: Agile Project Management, Forecasting, AI Enablement, Predictive Modeling, Agile Methodology, Workflow Management, Innovation, Project Management Life Cycle, Project Management, Automation, AI Integrations, Artificial Intelligence, Digital Transformation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    158 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Análisis de Sistemas de Transporte

    Skills you'll gain: Transportation Operations, Transportation Management, Traffic Flow Optimization, Network Analysis, Operations Research, Systems Analysis, Policy Analysis, Program Evaluation, Demand Planning, Mathematical Modeling, Econometrics, Markov Model, Cost Benefit Analysis, Statistical Modeling, Social Impact, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    784 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supplier Management

    Skills you'll gain: Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Supplier Quality Management, Supplier Risk Management, Vendor Management, Case Studies, Contract Management, Risk Management, Contract Review, Vendor Contracts, Business Ethics, Risk Mitigation, Analysis, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    266 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Foundations of Management Consulting: Strategies & Tools

    Skills you'll gain: Selling Techniques, Operations, Supply Chain, Business Operations, Marketing, Advertising, Process Design, Profit and Loss (P&L) Management, Lean Methodologies, Cost Benefit Analysis, Business Analysis Tools, Case Studies, Corporate Strategy, Go To Market Strategy, Market Analysis, Revenue Management, Strategic Marketing, Customer Analysis, Complex Problem Solving

    4.3
    Rating, 4.3 out of 5 stars
    ·
    39 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Voxy

    English Language Skills A2-B1 CEFR: Low-Intermediate

    Skills you'll gain: Stress Management, Goal Setting, Nutrition and Diet, Professional Development, Language Competency, Personal Development, Organizational Skills, English Language, Nutrition Education, Planning, Technical Communication, Product Knowledge, Productivity, Language Learning, Social Skills, Professionalism, Customer Service, Verbal Communication Skills, Interpersonal Communications, Customer Inquiries

    4.6
    Rating, 4.6 out of 5 stars
    ·
    580 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    High Stakes Leadership: Leading in Times of Crisis

    Skills you'll gain: Crisis Management, Communication Planning, Leadership, Leadership Development, Resilience, Stakeholder Communications, Organizational Leadership, Stakeholder Management, Stakeholder Engagement, Contingency Planning, Business Continuity, Dealing With Ambiguity, Stakeholder Analysis, Communication Strategies, Risk Management, Adaptability, Change Management, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    446 reviews

    Intermediate · Course · 1 - 4 Weeks

1…229230231…834

In summary, here are 10 of our most popular brand management courses

  • Foundations of AI and Machine Learning: Microsoft
  • Speaking to persuade: Motivating audiences with solid arguments and moving language: University of Washington
  • Precision Medicine: University of Geneva
  • Google SEO Capstone Project: University of California, Davis
  • Architecting with Google Kubernetes Engine: Production: Google Cloud
  • Introduction to Digital Advertising: University of Colorado Boulder
  • AI for Project Managers and Scrum Masters: Coursera
  • Análisis de Sistemas de Transporte: Pontificia Universidad Católica de Chile
  • Supplier Management: Rutgers the State University of New Jersey
  • Foundations of Management Consulting: Strategies & Tools: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok