Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois Urbana-Champaign
Skills you'll gain: Data Visualization, Plot (Graphics), Interactive Data Visualization, Data Presentation, Infographics, Data Visualization Software, Data Wrangling, Data Storytelling, Plotly, Matplotlib, Journalism, Graphing, Graphic and Visual Design, Color Theory, Visual Storytelling, Data Manipulation, Data Transformation, Design Elements And Principles, Data Analysis, Statistical Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Content Creation, Visual Storytelling, Design Elements And Principles, Digital Design, Graphical Tools, Design, Graphics Software, Graphic and Visual Design Software
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Cyber Threat Intelligence, Security Information and Event Management (SIEM), AI Security, Threat Modeling, Generative AI, Threat Detection, Cybersecurity, Incident Response, Malware Protection, Prompt Engineering, Exploitation techniques, Anomaly Detection, Large Language Modeling, Vulnerability Management, Incident Management
Intermediate · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Product Planning, English Language, Business Planning, Management Reporting, Business Writing, Campaign Planning, Marketing Planning, Report Writing, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting, Oral Expression, Internal Communications
Intermediate · Course · 1 - 3 Months

University of New Mexico
Skills you'll gain: Global Marketing, International Finance, International Relations, Intercultural Competence, Business Economics, Organizational Structure, Staff Management, Business Management, Human Resource Management, Market Analysis, Economics, Workforce Management, Cultural Diversity, Business Strategy, Entrepreneurship, Market Dynamics, Business Intelligence, Economic Development
Mixed · Course · 1 - 3 Months

Skills you'll gain: Audit Planning, Generally Accepted Auditing Standards, Auditing, Internal Controls, Risk Analysis, Risk Management Framework, Governance Risk Management and Compliance, Auditors Report, Internal Auditing, Continuous Monitoring, Compliance Auditing, Quality Assessment, Project Coordination, Quality Assurance, Information Systems Security, Presentations
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Data Presentation, SQL, Data Visualization Software, Database Design, AWS SageMaker, Unsupervised Learning, Data Visualization, Interactive Data Visualization, Dashboard, Feature Engineering, Database Management, Exploratory Data Analysis, A/B Testing, Tableau Software, Pandas (Python Package), Matplotlib, Python Programming, Data Analysis, Machine Learning
Beginner · Professional Certificate · 3 - 6 Months

Shanghai Jiao Tong University
Skills you'll gain: Human Factors, Consumer Behaviour, Organizational Leadership, Psychological Evaluations, Leadership Studies, Leadership and Management, Psychology, Marketing Psychology, Mental Health, Professional Development, Mental and Behavioral Health, Marketing, Leadership, Criminal Investigation and Forensics, Workforce Development, Personal Attributes, Human Development, Social Sciences, Decision Making
Mixed · Course · 1 - 3 Months

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Recruitment, Talent Recruitment, Talent Pipelining, Applicant Tracking Systems, Recruitment Strategies, Relationship Building, Compensation Strategy, Talent Sourcing, Performance Metric, Compensation and Benefits, Job Analysis, Talent Acquisition, Consultative Approaches, Process Improvement, Change Management, Compensation Management, Coordination, Key Performance Indicators (KPIs), Personal Attributes, Professional Networking
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours
University of Michigan
Skills you'll gain: Data Quality, Quantitative Research, Data Validation, Data Integrity, Data Collection, Quality Assurance, Data Processing, Data Analysis, Data Management, Data Preprocessing, Statistical Analysis, Sampling (Statistics), Verification And Validation, Design Strategies, Data Access
Beginner · Specialization · 1 - 3 Months

Arizona State University
Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Data Analysis, Sustainability Reporting, Spreadsheet Software, Professional Development, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Environmental Policy, Vendor Contracts, Goal Setting, Business Writing, Project Management
Beginner · Specialization · 3 - 6 Months