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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free
    Free
    T

    The Chinese University of Hong Kong

    Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话)

    Skills you'll gain: Social Sciences, Statistical Analysis, Statistical Software, Statistical Modeling, Correlation Analysis, Statistical Methods, Advanced Analytics, Regression Analysis, Mathematical Modeling, Data Analysis Software, Research, Model Evaluation, Data Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    97 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Programmatic Advertising

    Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Buying, Media Planning, Digital Media Strategy, Earned Media, Target Audience, Content Strategy, Data-Driven Marketing, Data Ethics, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Analyzing Job Needs and Creating Job Postings

    Skills you'll gain: Talent Recruitment, Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Market Intelligence, Marketing Collateral, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising, Competitive Intelligence, Labor Compliance, Digital Brand Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Animals and Institutions

    Skills you'll gain: Anthropology, Healthcare Ethics, Social Sciences, Culture, Environment, Laboratory Research, General Science and Research, Sociology, Social Justice, Ethical Standards And Conduct, Health Care, Food and Beverage, Social Impact, Nutrition and Diet, Advocacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    2

    28DIGITAL

    Cybersecurity Awareness and Innovation

    Skills you'll gain: Computer Security Awareness Training, Threat Management, Cyber Risk, User Accounts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    779 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Modern Regression Analysis in R

    Skills you'll gain: Statistical Inference, Statistical Modeling, Regression Analysis, Data Ethics, Statistical Methods, Statistical Hypothesis Testing, Data Science, R Programming, Statistical Programming, Statistical Analysis, Predictive Modeling, Predictive Analytics, Probability & Statistics, Correlation Analysis, Model Evaluation, Plot (Graphics)

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Branding, Diversity Marketing, Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Cultural Sensitivity, Culture, Intercultural Competence, Strategic Marketing, Marketing Strategies, Marketing, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    185 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Planning, Economic Development, Social Sciences, New Business Development, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Business, Innovation, International Relations, Market Analysis, Investments, Finance, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    140 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    RFIs: Streamline Supplier Selection

    Skills you'll gain: Strategic Sourcing, Supplier Management, Supplier Performance Management, Supplier Relationship Management, Procurement, Market Intelligence, Market Research, Data-Driven Decision-Making, Analysis, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    PrEParing: PrEP for Providers and Patients

    Skills you'll gain: Preventative Care, Patient Education And Counseling, Pharmacology, Contraindication, Bloodborne Pathogens, Public Health and Disease Prevention, Drug Interaction, Health Promotion, Primary Care, Health Disparities, Patient Education and Support, Medication Therapy Management, Health Equity, Pharmacotherapy, Clinical Pharmacy, Patient Evaluation, Public Health, Community Health, Clinical Assessment, Patient Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    150 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    《Health Education and Nursing Practice》(健康教育与护理实践)

    Skills you'll gain: Health Education, Health Technology, Nurse Education, Nursing, Health Promotion, Nursing Practices, Patient Education And Counseling, Healthcare Ethics, Dignity in Care

    4.9
    Rating, 4.9 out of 5 stars
    ·
    89 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Comercio, Inmigración y Tipos de Cambio en un Mundo Globalizado

    Skills you'll gain: Economics, International Finance, International Relations, Socioeconomics, Financial Trading, Economics, Policy, and Social Studies, Payment Systems, Political Sciences, Supply And Demand, Policy Analysis, Research, and Development, Market Dynamics, Social Sciences, Demography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    186 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话): The Chinese University of Hong Kong
  • Programmatic Advertising: University of Colorado Boulder
  • Analyzing Job Needs and Creating Job Postings: Automatic Data Processing, Inc. (ADP)
  • Animals and Institutions: University of Colorado Boulder
  • Cybersecurity Awareness and Innovation: 28DIGITAL
  • Modern Regression Analysis in R: University of Colorado Boulder
  • Global Impact: Cultural Psychology: University of Illinois Urbana-Champaign
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • RFIs: Streamline Supplier Selection: Coursera
  • PrEParing: PrEP for Providers and Patients: Johns Hopkins University

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Market (economics) (28)
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