Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Pennsylvania
Skills you'll gain: Operations Management, Process Analysis, Operational Efficiency, Production Management, Business Process Management, Quality Management, Process Improvement, Performance Measurement, Workforce Management, Inventory Management System, Capacity Management, Resource Utilization
Mixed · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Resilience, Teaching, Systems Thinking, Diversity Awareness, Adaptability, Instructional Design, Digital pedagogy, Education Software and Technology, Constructive Feedback, Higher Education, Innovation, Collaboration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Keyword Research, Search Engine Optimization, Target Audience, Blogs, Web Analytics and SEO, Content Strategy, Social Media Strategy, Content Creation, Web Content
Beginner · Course · 1 - 4 Weeks

Parsons School of Design, The New School
Skills you'll gain: Design Thinking, Market Opportunities, Business Risk Management, Design and Product, Strategic Thinking, Process Design, Human Centered Design, Innovation, Design, User Experience, Business Modeling, Customer experience strategy (CX), Ethical Standards And Conduct
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Process, Big Data, Customer Insights, Customer experience strategy (CX), Business Analytics, Target Market, Business Metrics, Analytics, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Stakeholder Engagement, User Story, Stakeholder Communications, Executive Presence, Persuasive Communication, Strategic Communication, Communication Planning, Influencing, Leadership, Project Risk Management, Stakeholder Management, Data Management, Professional Development, Team Building, Data Integrity, Meeting Facilitation, Negotiation, Data Presentation, Communication, Risk Management
Beginner · Specialization · 3 - 6 Months

California Institute of the Arts
Skills you'll gain: Business Planning, Risk Management, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Branding, Service Design, Budgeting, Market Analysis
Intermediate · Course · 1 - 3 Months

Yunus Social Business Fund Bengaluru
Skills you'll gain: Stakeholder Management, Social Impact, Peer Review, Sustainable Business, Corporate Sustainability, Entrepreneurship, Case Studies, Complex Problem Solving, Needs Assessment, Root Cause Analysis, Business Strategy, Business Modeling, Innovation, Business, Economics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Software Development Life Cycle, Quality Management, Scrum (Software Development), Business Analysis, Requirements Management, Risk Management, Project Management, Project Risk Management, Business Process Improvement, Project Planning, Agile Methodology, User Acceptance Testing (UAT)
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Negotiation, Team Management, Emotional Intelligence, Team Building, Leadership, Leadership and Management, Leadership Development, Conflict Management, Interpersonal Communications, Communication, Active Listening, Project Management
Beginner · Course · 1 - 4 Weeks
West Virginia University
Skills you'll gain: Sales Management, Sales Territory Management, General Sales Practices, Training and Development, Sales Process, Sales Strategy, Organizational Structure, Compensation Management, Recruitment, Employee Performance Management, Interviewing Skills
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation
Beginner · Guided Project · Less Than 2 Hours