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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Communicating Data Science Results

    Skills you'll gain: Data Ethics, Statistical Visualization, Data Storytelling, Data Visualization Software, Data Governance, Big Data, Technical Communication, Cloud Computing, Amazon Web Services, Information Privacy, Ethical Standards And Conduct

    3.4
    Rating, 3.4 out of 5 stars
    ·
    142 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Gestalte Grafiken für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Social Media Marketing, Organizational Skills, Content Creation, Graphic Design, Graphic and Visual Design, Color Theory, Typography, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data-Driven Leadership Skills

    Skills you'll gain: Data-Driven Decision-Making, Data Literacy, Business Transformation, Strategic Leadership, Leadership, Leadership Development, Business Leadership, Agile Methodology, Analytics, Leadership Studies, Organizational Leadership, Data Analysis, Organizational Structure, Leadership and Management, Organizational Change, Big Data, Agile Product Development, Team Leadership, Data Management, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Methods for Quantitative Research in Psychology

    Skills you'll gain: Quantitative Research, Scientific Methods, Research Design, Surveys, Research, Research and Design, Correlation Analysis, Data Collection, Experimentation, Data Analysis, Psychology, Sampling (Statistics)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    183 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineering, Big Data and ML on Google Cloud en Español

    Skills you'll gain: Model Deployment, Google Cloud Platform, Dataflow, Data Lakes, Data Pipelines, Big Data, Tensorflow, Apache Spark, Data Migration, Data Warehousing, Data Infrastructure, Data Architecture, Unstructured Data, Apache Hadoop, Applied Machine Learning, Real Time Data, Extract, Transform, Load, Data Processing, PySpark, Cloud Storage

    4.7
    Rating, 4.7 out of 5 stars
    ·
    814 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Northwestern University

    ما هي وسائل التواصل الاجتماعي؟

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Digital Transformation, Marketing, Professional Networking, Customer Relationship Building, Content Strategy, Customer Engagement, Market Dynamics, Integrated Marketing Communications, Target Audience, Peer Review

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Enhance Organizational Communications with Slack

    Skills you'll gain: Slack (Software), Productivity Software, Collaborative Software, Internal Communications, Organizational Skills, Business Communication, Team Management, Communication Strategies, Resource Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    73 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Favoriser les interactions dans les groupes sur Facebook

    Skills you'll gain: Drive Engagement, Facebook, Community Organizing, Discussion Facilitation, Collaboration, Education Software and Technology, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Strategic SEO: A Quick Start to Reach a Wider Audience

    Skills you'll gain: Keyword Research, Search Engine Optimization, Target Audience, Blogs, Web Analytics and SEO, Content Strategy, Social Media Strategy, Content Creation, Web Content

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Business Intelligence (BI) Analyst Capstone Project

    Skills you'll gain: Presentations, Business Intelligence, Dashboard, Tableau Software, IBM Cognos Analytics, Statistical Analysis, Business Analytics, Data Analysis, Looker (Software), Regression Analysis, Data Visualization, PostgreSQL, Interactive Data Visualization, Pivot Tables And Charts, Data Visualization Software, Data Cleansing, Microsoft Excel, SQL, Data Preprocessing, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Mining Methods

    Skills you'll gain: Data Mining, Anomaly Detection, Unsupervised Learning, Machine Learning Methods, Supervised Learning, Classification Algorithms, Decision Tree Learning, Big Data, Data Science, Machine Learning Algorithms, Exploratory Data Analysis, Data Analysis, Analysis, Statistical Analysis, Machine Learning, Algorithms, Artificial Neural Networks, Model Evaluation

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Machine Learning in Retail

    Skills you'll gain: Customer Analysis, Unsupervised Learning, Customer Insights, Marketing Analytics, Applied Machine Learning, Data Analysis, Web Analytics, Retail Store Operations, Machine Learning, Machine Learning Algorithms, Histogram, Decision Tree Learning, Model Evaluation, Pandas (Python Package)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Communicating Data Science Results: University of Washington
  • Gestalte Grafiken für soziale Medien mit Canva: Coursera
  • Data-Driven Leadership Skills: University of Glasgow
  • Methods for Quantitative Research in Psychology: American Psychological Association
  • Data Engineering, Big Data and ML on Google Cloud en Español: Google Cloud
  • ما هي وسائل التواصل الاجتماعي؟: Northwestern University
  • Enhance Organizational Communications with Slack: Coursera
  • Favoriser les interactions dans les groupes sur Facebook: Coursera
  • Strategic SEO: A Quick Start to Reach a Wider Audience: Skillshare
  • The Business Intelligence (BI) Analyst Capstone Project: SkillUp

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