• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Interessen des durchschnittlichen Facebook Nutzers

    Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Target Audience, Marketing Materials

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Michigan

    Leading Diverse Teams & Organizations

    Skills you'll gain: Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, People Management, Growth Mindedness, Diversity Awareness, Team Management, Team Leadership, Organizational Leadership, Leadership, Open Mindset, Social Justice, Leadership Studies, Empowerment, Personal Development, Self-Awareness, Human Resource Policies, Cognitive flexibility, Organizational Change, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    470 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Essential Skills for First-Time Managers

    Skills you'll gain: Prioritization, Negotiation, Conflict Management, Teamwork, Workplace inclusivity, Diversity and Inclusion, Stress Management, Diversity Training, Communication, Diversity Equity and Inclusion Initiatives, Emotional Intelligence, Collaboration, Team Management, Team Leadership, Productivity, Courage, Ethical Standards And Conduct, Workplace Bullying Intervention, Professionalism, Strategic Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    539 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    M

    Microsoft

    Introduction to Microsoft Dynamics 365

    Skills you'll gain: Customer Engagement, Sales Pipelines, Power BI, Lead Generation, Resource Allocation, Microsoft 365, Scheduling, Customer Relationship Management, Sales Management, Sales Operations, Customer Data Management, Microsoft Teams, Order Management, Customer Service, Data Analysis Expressions (DAX), Marketing, Marketing Automation, Email Marketing, Dashboard

    4.5
    Rating, 4.5 out of 5 stars
    ·
    83 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Foundations of Music Promotion & Branding

    Skills you'll gain: Branding, Brand Strategy, Brand Awareness, Marketing Design, Target Audience, Customer Insights, Marketing, Content Creation, User Research, Goal Setting, Promotional Strategies, Social Media, Persona Development, Marketing Strategies, Customer Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    How to Create Video for Online Courses

    Skills you'll gain: Video Production, Videography, Post-Production, Video Editing, Course Development, Storyboarding, Media Production, Cinematography, Web Content Accessibility Guidelines, Developing Training Materials, Content Creation, Storytelling, Editing, Writing, Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    236 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Colorado System

    Fundamentals of Global Energy Business

    Skills you'll gain: Energy and Utilities, Oil and Gas, Strategic Thinking, Global Marketing, Business Analysis, Business Economics, Supply And Demand, Stakeholder Analysis, Business Analytics, Economics, Political Sciences, Environment and Resource Management, Natural Resource Management, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    508 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Copenhagen

    An Introduction to Global Health

    Skills you'll gain: Health Systems, Maternal Health, Child Health, Public Health, Health Policy, Infectious Diseases, Health Equity, Health Disparities, Public Health and Disease Prevention, Water Resources, Health Promotion, Health Education, Social Determinants Of Health, Epidemiology, Community Health, Environmental Policy, Sanitation, Nutrition and Diet, Climate Change Programs, Chronic Diseases

    4.8
    Rating, 4.8 out of 5 stars
    ·
    885 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Project Management: Foundations and Initiation

    Skills you'll gain: Project Scoping, Engineering Management, Team Leadership, Stakeholder Analysis, Team Management, Resource Management, Project Management, Communication Strategies, Project Planning, Stakeholder Management, Project Coordination, Agile Project Management, Communication, Business Communication

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    973 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Disaster, Crisis, and Emergency Preparedness Communication

    Skills you'll gain: Emergency Response, Crisis Intervention, Safety and Security, Hazard Communication (HazCom), Risk Management, Social Determinants Of Health, Media and Communications, Public Health, Vulnerability, Community Development, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Negociações de sucesso: estratégias e habilidades essenciais (em Português)

    Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Arbitration, Price Negotiation, Planning, Strategic Planning, Conflict Management, Communication, Cultural Diversity, Business Ethics, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Corporate Sustainability. Understanding and Seizing the Strategic Opportunity

    Skills you'll gain: Corporate Sustainability, Sustainable Development, Sustainable Business, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Strategy, Business Transformation, Business Ethics, Social Impact, Organizational Change, Stakeholder Analysis, Stakeholder Engagement, Systems Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    952 reviews

    Mixed · Course · 1 - 3 Months

1…208209210…494

In summary, here are 10 of our most popular social media marketing courses

  • Interessen des durchschnittlichen Facebook Nutzers: Coursera
  • Leading Diverse Teams & Organizations: University of Michigan
  • Essential Skills for First-Time Managers: LearnKartS
  • Introduction to Microsoft Dynamics 365: Microsoft
  • Foundations of Music Promotion & Branding: GRAMMY GO
  • How to Create Video for Online Courses: The University of Edinburgh
  • Fundamentals of Global Energy Business: University of Colorado System
  • An Introduction to Global Health: University of Copenhagen
  • Project Management: Foundations and Initiation: University of Colorado Boulder
  • Disaster, Crisis, and Emergency Preparedness Communication: The State University of New York

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok