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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    S.P. Jain Institute of Management and Research

    Data Analysis

    Skills you'll gain: Descriptive Statistics, Data Analysis, Analytics, Analysis, Quantitative Research, Sampling (Statistics), Probability & Statistics, Data Literacy, Data Analysis Software, Descriptive Analytics, Business Analytics, Analytical Skills, Business Mathematics, Statistical Analysis, Statistics, Business Research, Regression Analysis, Data-Driven Decision-Making, Statistical Methods, Statistical Hypothesis Testing

    4.5
    Rating, 4.5 out of 5 stars
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    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Create a Brand Awareness Survey in Qualtrics

    Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Brand Marketing, User Feedback, Brand Strategy, Marketing, Brand Management, Research, User Research

    4.9
    Rating, 4.9 out of 5 stars
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    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    SkillUp

    The Business Intelligence (BI) Analyst Capstone Project

    Skills you'll gain: Presentations, Business Intelligence, Dashboard Creation, Dashboard, Tableau Software, IBM Cognos Analytics, Data Presentation, Statistical Analysis, Business Analytics, Data Analysis, Looker (Software), Statistical Methods, Regression Analysis, Data Visualization, Data Analysis Software, PostgreSQL, Interactive Data Visualization, Query Languages, Data Visualization Software, Data Cleansing

    4.7
    Rating, 4.7 out of 5 stars
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    43 reviews

    Advanced · Course · 1 - 3 Months

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    LearnKartS

    Shopify Dropshipping Mastery: Start Your Online Store

    Skills you'll gain: Selling Techniques, Sales, Product Promotion, Growth Strategies, Product Knowledge, Email Marketing, Product Strategy, Customer experience strategy (CX), Order Processing, Order Management, Order Fulfillment, Content Creation, International Relations, Business Management

    4.9
    Rating, 4.9 out of 5 stars
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    10 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    University of California, Irvine

    Intro to Analytic Thinking, Data Science, and Data Mining

    Skills you'll gain: Analytical Skills, Data Ethics, Data Mining, Data Science, Business Analytics, Big Data, Analytics, Descriptive Analytics, Data Analysis Software, Predictive Analytics, Small Data

    4.2
    Rating, 4.2 out of 5 stars
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    158 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    IBM

    Cybersecurity Job Search, Resume, and Interview Prep

    Skills you'll gain: Interviewing Skills, Professional Networking, Web Presence, Presentations, Cybersecurity, Applicant Tracking Systems, Market Research, Recruitment, Portfolio Management, Job Analysis, Business Writing, Negotiation, Writing

    4.8
    Rating, 4.8 out of 5 stars
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    131 reviews

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    AI in Government

    Skills you'll gain: Public Administration, Automation, Law, Regulation, and Compliance, Digital Transformation, Fraud detection

    4.7
    Rating, 4.7 out of 5 stars
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    46 reviews

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    Python, SQL, Tableau for Data Science

    Skills you'll gain: Data Storytelling, Data Presentation, SQL, Data Visualization Software, Database Design, AWS SageMaker, Unsupervised Learning, Data Visualization, Interactive Data Visualization, Dashboard, Feature Engineering, Database Management, Exploratory Data Analysis, A/B Testing, Tableau Software, Pandas (Python Package), Matplotlib, Python Programming, Data Analysis, Machine Learning

    3.6
    Rating, 3.6 out of 5 stars
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    31 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    University of New Mexico

    Negocios Internacionales II

    Skills you'll gain: Global Marketing, International Finance, International Relations, Intercultural Competence, Business Economics, Organizational Structure, Staff Management, Business Management, Human Resource Management, Market Analysis, Economics, Workforce Management, Cultural Diversity, Business Strategy, Entrepreneurship, Market Dynamics, Business Intelligence, Economic Development

    4.7
    Rating, 4.7 out of 5 stars
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    545 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Coursera

    GenAI for Business Analysts: Faster Insights

    Skills you'll gain: Process Modeling, Responsible AI, Business Analysis, Business Process Modeling, Business Analytics, Stakeholder Management, Generative AI Agents, Stakeholder Engagement, Stakeholder Communications, Business Workflow Analysis, Business Process Improvement, AI Integrations, Data-Driven Decision-Making, Operational Efficiency, Data Visualization, SQL

    4.6
    Rating, 4.6 out of 5 stars
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    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    L&T EduTech

    Digital Technology in Manufacturing

    Skills you'll gain: Product Lifecycle Management, Embedded Systems, Embedded Software, Automation Engineering, Machine Controls, Manufacturing and Production, Manufacturing Processes, Product Engineering, Robotic Process Automation, Control Systems, Computer-Aided Design, Manufacturing Operations, Automation, Internet Of Things, Production Process, Robotics, Cyber Engineering, Digital Transformation, Industrial Engineering, C (Programming Language)

    4.5
    Rating, 4.5 out of 5 stars
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    39 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
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    G

    Google Cloud

    Vertex AI Search for Retail

    Skills you'll gain: Google Cloud Platform, Dataflow, Big Data, Data Pipelines, Data Store, Serverless Computing, Data Migration, Model Training, Apache Hadoop, Data Storage Technologies, Identity and Access Management, Data Storage, Tensorflow, Cloud Storage, AI Personalization, Advanced Analytics, Applied Machine Learning, AI Integrations, Site Reliability Engineering, Data Processing

    4
    Rating, 4 out of 5 stars
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    135 reviews

    Beginner · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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