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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier II

    Skills you'll gain: Property and Real Estate, Land Management, Market Dynamics, Supply And Demand, Commercial Real Estate, Financial Market, Real Estate Transactions, Market Data, Economics, Market Analysis, Construction Estimating

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    Universidad de Palermo

    Data Science & Inteligencia Artificial aplicados a negocios

    Skills you'll gain: Responsible AI, Predictive Modeling, Business Transformation, Data-Driven Decision-Making, Business Leadership, Data Science, Business Ethics, Business Analytics, Organizational Change, Innovation, Strategic Leadership, AI Security, Artificial Intelligence, Natural Language Processing, Machine Learning, Computer Vision, IT Service Management

    4.4
    Rating, 4.4 out of 5 stars
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    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Google Cloud

    Data Management and Storage in the Cloud

    Skills you'll gain: Data Lakes, Data Governance, Data Architecture, Data Management, Cloud Storage, Database Management, Data Warehousing, Data Access, Metadata Management, NoSQL, Star Schema, Data Quality, Big Data, Query Languages, Data Integration, Application Programming Interface (API), Performance Tuning

    4.1
    Rating, 4.1 out of 5 stars
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    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    I

    Intel

    AI Essentials

    Skills you'll gain: Artificial Intelligence, AI Enablement, Discussion Facilitation, Company, Product, and Service Knowledge, Responsible AI, Machine Learning, Data Analysis, Business Research, B2B Sales

    4.4
    Rating, 4.4 out of 5 stars
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    723 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Product Development for Technical Managers

    Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Product Lifecycle Management, Prototyping, Market Research, Sustainable Business, Agile Product Development, Marketing, Product Roadmaps, Sustainable Design, Ideation, Commercialization

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
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    34 reviews

    Beginner · Specialization · 3 - 6 Months

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    E

    EDHEC Business School

    Python and Machine-Learning for Asset Management with Alternative Data Sets

    Skills you'll gain: Text Mining, Network Analysis, Data Visualization Software, Machine Learning Methods, Unstructured Data, Predictive Modeling, Web Scraping, Social Network Analysis, Financial Statements, Financial Market, Financial Analysis, Investments, Financial Modeling, Asset Management, Python Programming, Data Analysis, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    236 reviews

    Intermediate · Course · 1 - 4 Weeks

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    U

    University of Colorado Boulder

    Data Mining Foundations and Practice

    Skills you'll gain: Data Mining, Anomaly Detection, Unsupervised Learning, Data Warehousing, Machine Learning Methods, Supervised Learning, Data Pipelines, Data Preprocessing, Classification Algorithms, Data Modeling, Decision Tree Learning, Data Science, Data Integration, Machine Learning Algorithms, Data Cleansing, Model Evaluation, Exploratory Data Analysis, Big Data, Analytical Skills, Data Analysis

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
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    167 reviews

    Intermediate · Specialization · 1 - 3 Months

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    S

    SAS

    Four Rare Machine Learning Skills All Data Scientists Need

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Statistical Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    9 reviews

    Advanced · Course · 1 - 4 Weeks

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    L

    LearnKartS

    Salesforce Admin Certification Preparation

    Skills you'll gain: Dashboard, Salesforce, Data Visualization, Data Storytelling, Ad Hoc Reporting, Management Reporting, Product Demonstration, Security Management, Business Reporting, Report Writing, Cloud Applications, Email Automation, End User Training and Support, Real Time Data, Data Management, Data Import/Export, Security Controls

    3.9
    Rating, 3.9 out of 5 stars
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    62 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    H

    HubSpot Academy

    Sales Enablement

    Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales, Sales Process, Customer Success Management, Content Marketing, Target Audience, Content Strategy, Customer Engagement, Content Creation, Service Level Agreement

    2.6
    Rating, 2.6 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 3 Months

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    V

    Vanderbilt University

    Model Context Protocol for Leaders: Generative AI Agents

    Skills you'll gain: Model Context Protocol, Generative AI Agents, AI Enablement, Email Automation, Business Process Automation, Generative AI, AI Product Strategy, Agentic systems, Initiative and Leadership, Tool Calling, Anthropic Claude, ChatGPT, Automation, Responsible AI, Marketing Automation, Business Solutions, Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, IT Automation

    4.3
    Rating, 4.3 out of 5 stars
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    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Doing Business in China Capstone

    Skills you'll gain: Peer Review, Business Planning, Strategic Marketing, Business Consulting, Business Strategies, Marketing Strategies, Entrepreneurship, Product Promotion, Competitive Analysis, Presentations, Product Development, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    132 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Economie du sol et de l'immobilier II: École Polytechnique Fédérale de Lausanne
  • Data Science & Inteligencia Artificial aplicados a negocios: Universidad de Palermo
  • Data Management and Storage in the Cloud: Google Cloud
  • AI Essentials : Intel
  • Product Development for Technical Managers: University of Colorado Boulder
  • Python and Machine-Learning for Asset Management with Alternative Data Sets: EDHEC Business School
  • Data Mining Foundations and Practice: University of Colorado Boulder
  • Four Rare Machine Learning Skills All Data Scientists Need: SAS
  • Salesforce Admin Certification Preparation: LearnKartS
  • Sales Enablement: HubSpot Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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