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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    How to Set Up Shop on Facebook Shops using Canva

    Skills you'll gain: Facebook, Customer experience improvement, Product Assortment, Social Media, Social Media Management, Customer Engagement, Social Media Marketing, Photo Editing, E-Commerce, Company, Product, and Service Knowledge, Customer Service, Marketing, Digital Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Introduction to Generative AI for Data Analysis

    Skills you'll gain: Prompt Engineering, Generative AI, Data Ethics, AI Enablement, Data Cleansing, OpenAI, Data Preprocessing, Data Analysis, Responsible AI, Transfer Learning, Exploratory Data Analysis, Interactive Data Visualization

    4.3
    Rating, 4.3 out of 5 stars
    ·
    81 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Innovation and emerging technology: Be disruptive

    Skills you'll gain: Design Thinking, Emerging Technologies, Digital Transformation, Innovation, Business Modeling, Business Transformation, Strategic Thinking, Technology Strategies, Business Strategies, Organizational Change, Augmented Reality, Market Analysis, Virtual Reality, Internet Of Things, Artificial Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    477 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for People and Talent Management

    Skills you'll gain: Generative AI Agents, Employee Performance Management, Workforce Planning, Talent Management, Performance Management, AI Personalization, People Development, Human Resource Strategy, HR Tech, Human Resources, People Analytics, Workforce Management, Diversity and Inclusion, Innovation, Analytics, Adaptability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Climate Change Mitigation, Economics, Market Analysis, Environmental Science, Public Policies, Cost Benefit Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    110 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Whizlabs

    Getting Started with Microsoft Fabric

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Pipelines, Data Transformation, Data Analysis, Microsoft Azure, Analytics, Data Warehousing, Data Integration, Extract, Transform, Load, Data Cleansing, Data Modeling, Dashboard, Data Governance

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Psychological Research

    Skills you'll gain: Institutional Review Board (IRB), Data Visualization, Descriptive Statistics, Quantitative Research, Plot (Graphics), Data Literacy, Scientific Methods, Graphing, Research Design, Statistical Hypothesis Testing, Probability & Statistics, Research, Statistical Inference, Statistics, Statistical Analysis, Surveys, Sample Size Determination, Ethical Standards And Conduct, Data Analysis, Research and Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    275 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    How to edit photos for Social media with Canva

    Skills you'll gain: Canva (Software), Photo Editing, Instagram, Social Media Content, Social Media, Content Creation, Social Media Marketing, Photography, User Accounts, Dashboard, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Machine Learning Capstone

    Skills you'll gain: Exploratory Data Analysis, Unsupervised Learning, Supervised Learning, Data Analysis, Applied Machine Learning, Data Presentation, Technical Communication, Machine Learning, Scikit Learn (Machine Learning Library), Python Programming, Regression Analysis, Keras (Neural Network Library), Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    189 reviews

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Audience Demographics with Facebook Audience Insights

    Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft 365 with Generative AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Presentations, Microsoft Excel, Microsoft Outlook, Data Presentation, Microsoft PowerPoint, Microsoft Teams, Data Storytelling, Predictive Modeling, Email Automation, Data Visualization Software, Data Synthesis, Spreadsheet Software, Microsoft Word, Excel Formulas, Collaborative Software, Microsoft 365, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Public Speaking with Canva

    Skills you'll gain: Canva (Software), Oral Expression, Public Speaking, Verbal Communication Skills, Communication, Multimedia

    4.6
    Rating, 4.6 out of 5 stars
    ·
    242 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • How to Set Up Shop on Facebook Shops using Canva: Coursera
  • Introduction to Generative AI for Data Analysis: Microsoft
  • Innovation and emerging technology: Be disruptive: Macquarie University
  • GenAI for People and Talent Management: Coursera
  • Mobilités et véhicules électriques : École Nationale des Ponts et Chaussées
  • Getting Started with Microsoft Fabric: Whizlabs
  • Psychological Research: American Psychological Association
  • How to edit photos for Social media with Canva: Coursera
  • Machine Learning Capstone: IBM
  • Audience Demographics with Facebook Audience Insights : Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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