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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


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    Stanford University

    Organizational Analysis

    Skills you'll gain: Organizational Structure, Social Network Analysis, Decision Making, Organizational Leadership, Organizational Change, Strategic Decision-Making, Business, Culture, Sociology, Analysis, Resource Management, Case Studies, Coordination, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Beginner · Course · 1 - 3 Months

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    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Development and Management, Client Services, Content Strategy, Presentations, Digital Marketing, Project Management, Competitive Analysis, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
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    493 reviews

    Intermediate · Course · 1 - 4 Weeks

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    ESSEC Business School

    The fundamentals of hotel distribution

    Skills you'll gain: Hospitality Management, Hospitality, Marketing Channel, Business Modeling, Revenue Management, Direct Marketing, Booking (Sales), E-Commerce, Online Advertising, Web Analytics, Marketing Strategies, Web Design and Development

    4.7
    Rating, 4.7 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

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    Erasmus University Rotterdam

    Principles of Sustainable Finance

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Business, Stakeholder Engagement, Sustainable Development, Corporate Sustainability, Risk Management, Climate Change Adaptation, Climate Change Mitigation, Sustainability Reporting, Finance, Asset Management, Banking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Intermediate · Course · 1 - 3 Months

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    University of Colorado Boulder

    Teamwork Skills: Communicating Effectively in Groups

    Skills you'll gain: Teamwork, Conflict Management, Collaboration, Diversity Awareness, Mediation, Social Skills, Decision Making, Innovation, Cultural Diversity, Communication, Digital Communications, Virtual Environment

    4.7
    Rating, 4.7 out of 5 stars
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    3.6K reviews

    Beginner · Course · 1 - 4 Weeks

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    Real Madrid Graduate School Universidad Europea

    Revolución en los medios deportivos: estrategias innovadoras

    Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Analysis, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
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    3.3K reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Virginia Darden School Foundation

    Building Generative AI Capabilities

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Responsible AI, Generative AI, Information Privacy, Business Ethics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Building Custom Regional Reports with Google Analytics

    Skills you'll gain: Google Analytics, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    272 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Packt

    Project Management Essentials: Lead Projects with Confidence

    Skills you'll gain: Scope Management, Project Scoping, Stakeholder Management, Project Management, Expectation Management, Project Estimation, Conflict Management, Resource Management, Team Leadership, Verbal Communication Skills, Communication, Project Planning, Change Orders, Work Breakdown Structure, Team Management, Agile Methodology

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    G

    Google

    Accelerate Your Job Search with AI

    Skills you'll gain: Interviewing Skills, Applicant Tracking Systems, AI Enablement, Professional Development, Google Gemini, Generative AI, Personal Attributes, Problem Solving, Communication

    4.8
    Rating, 4.8 out of 5 stars
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    3.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Geneva

    Investment Management

    Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Investment Management, Financial Market, Portfolio Risk, Business Risk Management, Capital Markets, Risk Analysis, Risk Modeling, Asset Management, Performance Measurement, Investments, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Finance, Equities, Performance Analysis, Business Ethics

    4.7
    Rating, 4.7 out of 5 stars
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    7.7K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Organizational Analysis : Stanford University
  • Google SEO Capstone Project: University of California, Davis
  • The fundamentals of hotel distribution: ESSEC Business School
  • Principles of Sustainable Finance : Erasmus University Rotterdam
  • Teamwork Skills: Communicating Effectively in Groups: University of Colorado Boulder
  • Revolución en los medios deportivos: estrategias innovadoras: Real Madrid Graduate School Universidad Europea
  • Foundations of Business Strategy: University of Virginia
  • Building Generative AI Capabilities: University of Virginia Darden School Foundation
  • Building Custom Regional Reports with Google Analytics: Coursera
  • Project Management Essentials: Lead Projects with Confidence: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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