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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    256 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    Universidade Estadual de Campinas

    Introdução à Economia do Trabalho: Teorias e Políticas

    Skills you'll gain: Labor Law, Labor Relations, Economics, Policy, and Social Studies, Socioeconomics, Employee Relations, Economics, Workforce Management, Public Policies, Compensation Management, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    248 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Mix Implementation Capstone

    Skills you'll gain: Strategic Decision-Making, Brand Management, Marketing Strategies, Strategic Marketing, Branding, Data-Driven Decision-Making, Marketing Communications, Product Management, Product Marketing, Marketing, Consumer Behaviour, Marketing Channel, Go To Market Strategy, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    125 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-powered Customer Intelligence with Microsoft Copilot

    Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Enablement, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Anomaly Detection, Generative Adversarial Networks (GANs), Data Ethics, Generative AI, Marketing Analytics, Marketing Design, Marketing Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    74 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Riesgos y oportunidades empresariales en una economía globalizada

    Skills you'll gain: Economics, Financial Policy, Economic Development, Trend Analysis, Global Marketing, Business Economics, International Relations, Analysis, Socioeconomics, Business Risk Management, Public Policies, Business Strategies, World History, Investments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    181 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Strategy I: How The Global Economy Works

    Skills you'll gain: Cultural Diversity, International Relations, World History, Policy Analysis, Economics, Economic Development, Business, Business Strategy, Business Economics, Competitive Analysis, Risk Management, Business Development

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    300 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Requirements Elicitation: Artifact and Stakeholder Analysis

    Skills you'll gain: Requirements Elicitation, Requirements Analysis, Mockups, Interviewing Skills, Storyboarding, Business Requirements, Prototyping, User Requirements Documents, User Research, Stakeholder Analysis, Information Architecture, Prioritization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    193 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Empresas Familiares

    Skills you'll gain: Value Propositions, Innovation, Entrepreneurship, Ideation, Market Opportunities, New Product Development, Leadership, Organizational Leadership, Business Leadership, Business Modeling, Leadership and Management, Governance, Strategic Leadership, Corporate Strategy, Business Strategy, Leadership Development, Succession Planning, Lean Methodologies, Growth Strategies, Business Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    250 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Capstone Project: Advanced AI for Drug Discovery

    Skills you'll gain: Model Evaluation, Feature Engineering, Bioinformatics, Dimensionality Reduction, Predictive Modeling, Deep Learning, Artificial Neural Networks, Pandas (Python Package), Drug Development, Unsupervised Learning, Scikit Learn (Machine Learning Library), Data Manipulation, Molecular Biology, Regression Analysis, Machine Learning Algorithms, Machine Learning

    2.5
    Rating, 2.5 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Copenhagen

    Personalised Medicine from a Nordic Perspective

    Skills you'll gain: Precision Medicine, Patient-centered Care, Health Informatics, Healthcare Ethics, Health Policy, Risk Analysis, Data-Driven Decision-Making, Medical Science and Research, Healthcare Industry Knowledge, Health Care, Clinical Research, Molecular Biology, Information Privacy, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: what’s beyond Uber?

    Skills you'll gain: Innovation, Strategic Thinking, Systems Thinking, Technology Strategies, Digital Transformation, Case Studies, Business Modeling, Business Transformation, Scalability, Social Impact, Market Opportunities, Timelines, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    75 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
  • Introdução à Economia do Trabalho: Teorias e Políticas: Universidade Estadual de Campinas
  • Marketing Mix Implementation Capstone : IE Business School
  • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
  • Riesgos y oportunidades empresariales en una economía globalizada: IE Business School
  • Global Strategy I: How The Global Economy Works: University of Illinois Urbana-Champaign
  • Requirements Elicitation: Artifact and Stakeholder Analysis: University of Colorado System
  • Basic Information Literacy: The State University of New York
  • Empresas Familiares: Tecnológico de Monterrey
  • Capstone Project: Advanced AI for Drug Discovery: LearnQuest

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Brand Management (7)

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