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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Precalculus: Relations and Functions

    Skills you'll gain: Graphing, Data Analysis, R (Software), General Mathematics, Mathematical Modeling, Algebra, Applied Mathematics, Calculus

    4.7
    Rating, 4.7 out of 5 stars
    ·
    223 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The R Programming Environment

    Skills you'll gain: Tidyverse (R Package), Web Scraping, Data Manipulation, R Programming, Data Transformation, Data Cleansing, Big Data, Statistical Programming, Text Mining, Data Import/Export, Data Analysis, Data Structures, Performance Tuning, Application Programming Interface (API)

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Proposal Writing, Procurement, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    253 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Advanced Prompt Engineering for Everyone

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, Generative AI, ChatGPT, AI Personalization, Anthropic Claude, LLM Application, Large Language Modeling, Artificial Intelligence, Context Management, Model Evaluation, Data Analysis, Verification And Validation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    475 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Global Public Procurement

    Skills you'll gain: Bidding, Procurement, Business Development, Registration, Vendor Management, Request For Quotation (RFQ), Request for Proposal, Global Marketing, Law, Regulation, and Compliance, Contract Management, Regulatory Requirements, Market Research

    4.6
    Rating, 4.6 out of 5 stars
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    86 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tableau Learning Partner

    Data Ecosystem

    Skills you'll gain: Data Governance, Data Ethics, Data Warehousing, Extract, Transform, Load, Data Quality, Data Management, Tableau Software, Data Lakes, Data Architecture, Data Literacy, Data Storage, Data Modeling, Data Infrastructure, Databases, Business Intelligence, Data Integrity, Spreadsheet Software, Database Management, Relational Databases

    4.7
    Rating, 4.7 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gemini for Google Cloud Learning Path

    Skills you'll gain: Google Gemini, Gemini, AI Security, Cloud Deployment, Customer Insights, Customer Analysis, Kubernetes, Generative AI, Customer Data Management, Big Data, Google Cloud Platform, Test Script Development, Software Development Life Cycle, Cloud Security, Development Testing, Virtual Networking, Application Deployment, DevOps, Application Development, Security Engineering

    4.4
    Rating, 4.4 out of 5 stars
    ·
    28 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Preparing for DP-900: Microsoft Azure Data Fundamentals Exam

    Skills you'll gain: Microsoft Azure, Cloud Services, Relational Databases, Databases, Analytics, Data Storage, Data Lakes, NoSQL, Data Warehousing, SQL, Test Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    133 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Drug Development and Pharmacoepidemiology

    Skills you'll gain: Medication Therapy Management, Drug Development, Clinical Trials, Pharmaceuticals, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Clinical Research, Pre-Clinical Development, Patient Safety, Medical Devices, Statistical Analysis, Value-Based Care, Epidemiology, Utilization Management, Health Policy, Program Evaluation, Public Health, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    98 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    G

    Georgia Institute of Technology

    Materials Data Sciences and Informatics

    Skills you'll gain: Materials science, Informatics, Data Science, Data Mining, Data Integration, Data-Driven Decision-Making, Data Processing, Systems Design, Big Data, Structural Analysis, Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    350 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Xbox Product Manager

    Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    60 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Python and Machine-Learning for Asset Management with Alternative Data Sets

    Skills you'll gain: Text Mining, Network Analysis, Data Visualization Software, Machine Learning Methods, Unstructured Data, Predictive Modeling, Web Scraping, Social Network Analysis, Financial Statements, Financial Market, Financial Analysis, Investments, Financial Modeling, Asset Management, Python Programming, Data Analysis, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    236 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Precalculus: Relations and Functions: Johns Hopkins University
  • The R Programming Environment: Johns Hopkins University
  • Business Execution: Ops, Team Management & Communication: Coursera
  • Advanced Prompt Engineering for Everyone: Vanderbilt University
  • Global Public Procurement: Korea Advanced Institute of Science and Technology(KAIST)
  • Data Ecosystem: Tableau Learning Partner
  • Gemini for Google Cloud Learning Path: Google Cloud
  • Preparing for DP-900: Microsoft Azure Data Fundamentals Exam: Microsoft
  • Drug Development and Pharmacoepidemiology: Johns Hopkins University
  • Materials Data Sciences and Informatics: Georgia Institute of Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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