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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Building Candlestick Charts with Google Sheets

    Skills you'll gain: Technical Analysis, Google Sheets, Spreadsheet Software, Market Data, Cloud Computing, Data Visualization, Trend Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    303 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Doing Business in China

    Skills you'll gain: Entrepreneurship, Peer Review, Market Opportunities, Business Planning, Innovation, Ideation, Consumer Behaviour, Initiative and Leadership, Marketing Psychology, Brand Management, Diversity Marketing, Strategic Thinking, Marketing Planning, Marketing Communications, Marketing, Business Strategy, Proposal Development, Business Strategies, Strategic Partnership, Competitive Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    682 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Customer Insights, Customer Service, Market Research, User Research, Target Audience, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of California San Diego

    Algae Biotechnology

    Skills you'll gain: Biotechnology, Biological Engineering, Sustainable Technologies, Life Sciences, Biochemistry, Commercialization, Regulatory Affairs, Sustainable Development, Company, Product, and Service Knowledge, Production Process, New Product Development, Product Development, Molecular, Cellular, and Microbiology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    627 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Quality Improvement in Healthcare

    Skills you'll gain: Continuous Quality Improvement (CQI), Qualitative Research, Public Health, Healthcare Project Management, Patient Safety, Health Systems, Clinical Leadership, Patient-centered Care, Community Health, Health Care, Geographic Information Systems, Quantitative Research, Health Policy, Research Design, Program Evaluation, Leadership, Data Collection, Scientific Methods, Data-Driven Decision-Making, Geospatial Mapping

    4.9
    Rating, 4.9 out of 5 stars
    ·
    152 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Shanghai Jiao Tong University

    中医药与中华传统文化

    Skills you'll gain: Pharmacology, Culture, Cultural Diversity, Health Care, Medical Science and Research, Medical Practices and Procedures, General Medicine, Ancient History, Physiology, Liberal Arts

    4.6
    Rating, 4.6 out of 5 stars
    ·
    225 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Principles of Economics: Microeconomics - Down to Business

    Skills you'll gain: Business Economics, Game Theory, Market Dynamics, Economics, Market Analysis, Supply And Demand, Operating Cost, Economics, Policy, and Social Studies, Cost Benefit Analysis, Public Policies, Cost Accounting, Consumer Behaviour, Policy Analysis, Research, and Development, Competitive Analysis, Environmental Issue, Production Process, Resource Allocation, Budgeting, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Improve Business Performance with Microsoft Forms

    Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Performance Measurement, Microsoft 365, Performance Analysis, Business Research, Customer experience improvement, Customer Insights, Analysis, Customer Analysis, Market Research, User Research, Business Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    24 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Analytics in the Public Sector with R

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Visualization, Plot (Graphics), Statistical Analysis, Data Presentation, Policy Analysis, Research, and Development, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), R Programming, Statistical Methods, Public Policies, Case Studies, Political Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    123 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Technical University of Munich (TUM)

    Digitalisation in the Aerospace Industry

    Skills you'll gain: Human Factors, Manufacturing Processes, Aerospace Basic Quality System Standards, Production Process, Automation, Leadership, Robotics, Digital Transformation, Maintenance, Repair, and Facility Services, AI Integrations, Artificial Intelligence, Simulation and Simulation Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    285 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDHEC Business School

    Global Financing Solutions (by EDHEC and Société Générale)

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Mergers & Acquisitions, Capital Markets, Project Finance, Financial Market, Equities, Investment Banking, Securities (Finance), International Finance, Finance, Financial Services, Commercial Lending, Private Equity, Corporate Finance, Investment Management, Risk Mitigation, Loans, Fixed Asset, Asset Management, Sustainable Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    204 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Real Estate Property Management

    Skills you'll gain: Property Management Systems, Property Management, Property and Real Estate, Real Estate, Commercial Real Estate, Operational Performance Management, Operational Efficiency, Innovation, Technology Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Building Candlestick Charts with Google Sheets: Coursera
  • Doing Business in China: The Chinese University of Hong Kong
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • Algae Biotechnology: University of California San Diego
  • Quality Improvement in Healthcare: Imperial College London
  • 中医药与中华传统文化: Shanghai Jiao Tong University
  • Principles of Economics: Microeconomics - Down to Business: Rice University
  • Improve Business Performance with Microsoft Forms: Coursera
  • Data Analytics in the Public Sector with R: University of Michigan
  • Digitalisation in the Aerospace Industry: Technical University of Munich (TUM)

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