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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Media Strategy, Lead Generation, Prospecting and Qualification, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows, Web Analytics

    ★ 4.9 (152) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • W

    Whizlabs

    AWS: AI Services

    Skills you'll gain: AI Personalization, Amazon Web Services, Image Analysis, Artificial Intelligence, Computer Vision, Artificial Intelligence and Machine Learning (AI/ML), Natural Language Processing, Text Mining, AI Workflows, AI Integrations, Applied Machine Learning, Unstructured Data

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Data Quality Auditing and Profiling

    Skills you'll gain: Data Quality, Data Validation, Auditing, Reconciliation, Quality Assurance, Quality Assessment, Data Analysis, Data Integrity, Data Capture, Descriptive Statistics, Exploratory Data Analysis, Data Entry, Data Collection, Verification And Validation, Anomaly Detection, Business Requirements

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Chris Croft Training

    Measurement in Management: Informing Leadership Decisions

    Skills you'll gain: Performance Measurement, Key Performance Indicators (KPIs), Data Literacy, Operations Management, Leadership and Management, Business Management, Business Leadership, Data Management, Systems Of Measurement, Leadership, Data Analysis, Cost Management, Team Management, Decision Making, Business Analysis, Leadership Studies, Critical Thinking, Data Presentation, Critical Thinking and Problem Solving, Data Visualization

    Mixed · Course · 1 - 3 Months

    Category: New
    New
  • S

    STARWEAVER

    Professional Prospecting and Client Engagement

    Skills you'll gain: Stakeholder Management, Sales Prospecting, Stakeholder Engagement, Prospecting and Qualification, Cold Calling, Sales Development, Stakeholder Analysis, Account Management, Sales Pipelines, Sales, Sales Process, Consultative Selling, Account Strategy, Outbound Calls, Customer Relationship Management (CRM) Software, Customer Relationship Management, Active Listening, Customer Engagement, Professional Networking, Client Support

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • I

    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Strategy, Brand Management, Journey Mapping, Customer Insights, Consumer Behaviour, Value Propositions, Experience Design, Internal Communications, Subcontracting, Managed Services, Supplier Management

    ★ 4.7 (568) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Chris Croft Training

    Communication in Management & Leadership: Complete Guide

    Skills you'll gain: Business Communication, Communication, Leadership and Management, Communication Planning, Leadership, Leadership Studies, Corporate Communications, Communication Strategies, Team Leadership, Persuasive Communication, Interpersonal Communications, Business Leadership, Strategic Communication, Non-Verbal Communication, Leadership Development, Strategic Leadership, Internal Communications, Organizational Leadership, Initiative and Leadership, Digital Communications

    Mixed · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of California, Davis

    Essential Design Principles for Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Data Storytelling, Data Presentation, Exploratory Data Analysis, Visual Design, Statistical Visualization, Graphic and Visual Design, Design Elements And Principles, Data Analysis, Color Theory, Data Ethics, Statistical Analysis, Anomaly Detection, Human Factors, Aesthetics

    ★ 4.4 (2.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of London

    Probability and Statistics: To p or not to p?

    Skills you'll gain: Descriptive Statistics, Statistics, Probability & Statistics, Exploratory Data Analysis, Statistical Methods, Statistical Hypothesis Testing, Data Visualization, Decision Intelligence, Operations Research, Data-Driven Decision-Making, Statistical Modeling, Data Analysis, Probability, Probability Distribution, Statistical Analysis, Sampling (Statistics), Statistical Inference, Mathematical Modeling

    ★ 4.6 (1.5K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pearson

    Decision Making and Motivation

    Skills you'll gain: Organizational Effectiveness, Business Ethics, Decision Making, Employee Engagement, Motivational Skills, Employee Performance Management, Ethical Standards And Conduct, Strategic Decision-Making, Performance Review, Team Motivation, People Analytics, Drive Engagement, Behavioral Management, Job Analysis, Recognizing Others, Job Evaluation, Productivity, Goal Setting

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • E

    ESSEC Business School

    The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

    Skills you'll gain: Revenue Management, Hospitality Management, Forecasting, Budgeting, Hotels and Accommodations, Hospitality, Financial Forecasting, Hotel Operations, Revenue Forecasting, Target Market, Booking (Sales), Market Dynamics, Consumer Behaviour, Digital Transformation, Customer Acquisition Management, Data-Driven Decision-Making

    ★ 4.6 (1.1K) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    Pearson

    Financial Markets, Interest Rates, and Financial Statements

    Skills you'll gain: Financial Market, Financial Systems, Finance, Capital Markets, General Finance, Financial Statements, Financial Management, Financial Statement Analysis, Financial Analysis, Financial Accounting, Equities, Financial Trading, Corporate Finance, Investments, Market Liquidity, Cash Flows, Balance Sheet, Income Statement, Securities Trading, Loans

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
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Skills you can learn in Marketing

Market (economics) (28)
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