• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Experimental Design Basics

    Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Statistical Analysis, Science and Research, Statistical Methods, Scientific Methods, Data Analysis Software, Statistical Hypothesis Testing, Sampling (Statistics), Statistical Software, Mathematical Software, Design Strategies, Probability & Statistics, Descriptive Statistics, Variance Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    317 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Design your own trading strategy – Culminating Project

    Skills you'll gain: Peer Review, Data Collection, Financial Trading, Portfolio Management, Securities Trading, Business Planning, Financial Market, Market Data, Market Analysis, Technical Analysis, Model Evaluation, Investment Management, Portfolio Risk, Performance Measurement, Financial Analysis, Performance Analysis, Statistical Hypothesis Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    108 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Demand Analytics

    Skills you'll gain: Demand Planning, Customer Demand Planning, Regression Analysis, Data Collection, Supply Chain Planning, Statistical Analysis, Forecasting, Statistical Modeling, Marketing Analytics, Feature Engineering, Predictive Analytics, Trend Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Data Preprocessing, Exploratory Data Analysis, Scatter Plots, Model Evaluation, Data Visualization, Data Visualization Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    304 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Biology Everywhere

    Skills you'll gain: Molecular Biology, Biochemistry, Human Development, Biology, Life Sciences, Environment, Molecular, Cellular, and Microbiology, Chemistry, Cell Biology, Environmental Issue, Child Development, Environmental Science, Environmental Resource Management, Music, Biotechnology, Environment and Resource Management, General Science and Research, Decision Making, Natural Resource Management, Liberal Arts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    403 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Python Data Products for Predictive Analytics

    Skills you'll gain: Model Evaluation, Model Deployment, Supervised Learning, Feature Engineering, Predictive Modeling, Data Processing, Data Manipulation, Predictive Analytics, MLOps (Machine Learning Operations), Statistical Machine Learning, Web Frameworks, Classification Algorithms, Machine Learning Methods, Model Training, Data Visualization, Statistical Modeling, Interactive Data Visualization, Design Thinking, Machine Learning, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    306 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    El rol docente del médico residente

    Skills you'll gain: Clinical Leadership, Constructive Feedback, Clinical Supervision, Conflict Management, Leadership, Public Speaking, Train The Trainer, Clinical Practices, Adult Education, Learning Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    262 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    刑法学总论 Criminal Law

    Skills you'll gain: Case Law, Legal Research, Social Justice, Legal Proceedings, Law, Regulation, and Compliance, Adjudication, International Relations, Ethical Standards And Conduct, Case Studies, Mitigation

    3.6
    Rating, 3.6 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free
    Free
    U

    University of Minnesota

    Fundamentals of Fluid Power

    Skills you'll gain: Hydraulics, Pump Stations, Mechanical Engineering, Schematic Diagrams, Simulation and Simulation Software, Engineering, Simulations, Mechanical Design, Engineering Analysis, Control Systems, Engineering Calculations, Mathematical Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Principles of Economics: Microeconomics - Down to Business

    Skills you'll gain: Business Economics, Game Theory, Market Dynamics, Economics, Market Analysis, Supply And Demand, Operating Cost, Economics, Policy, and Social Studies, Cost Benefit Analysis, Public Policies, Cost Accounting, Consumer Behaviour, Policy Analysis, Research, and Development, Competitive Analysis, Environmental Issue, Production Process, Resource Allocation, Budgeting, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier I

    Skills you'll gain: Real Estate, Property and Real Estate, Real Estate Sales, Real Estate Transactions, Return On Investment, Capital Budgeting, Market Dynamics, Financial Analysis, Financial Market, Economics, Investments, Finance, Supply And Demand, Depreciation, Cost Benefit Analysis, Lease Contracts, Competitive Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    265 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Accruals, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Resource Management, Equities, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    169 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Target Market, Earned Media, Social Media Marketing, Social Media Content, Web Presence, Social Media, Business Marketing, Drive Engagement, Marketing, Online Advertising, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    759 reviews

    Intermediate · Guided Project · Less Than 2 Hours

1…149150151…442

In summary, here are 10 of our most popular market research courses

  • Experimental Design Basics: Arizona State University
  • Design your own trading strategy – Culminating Project: Indian School of Business
  • Demand Analytics: Rutgers the State University of New Jersey
  • Biology Everywhere: University of Colorado Boulder
  • Python Data Products for Predictive Analytics: University of California San Diego
  • El rol docente del médico residente: Universidad Nacional Autónoma de México
  • 刑法学总论 Criminal Law: Peking University
  • Fundamentals of Fluid Power: University of Minnesota
  • Principles of Economics: Microeconomics - Down to Business: Rice University
  • Economie du sol et de l'immobilier I: École Polytechnique Fédérale de Lausanne

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok