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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    P

    Packt

    AI-Driven Data Modeling Using ChatGPT and Copilot

    Skills you'll gain: Data Modeling, Data Architecture, Extract, Transform, Load, Star Schema, Database Design, Data Warehousing, Data Validation, MySQL Workbench, Data Quality, Data Pipelines, Data Mart, Test Data, Data Lakes, Power BI, Database Theory, SQL Server Integration Services (SSIS), Relational Databases, Generative AI Agents, SQL, Apache

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    A Crash Course in Causality: Inferring Causal Effects from Observational Data

    Skills you'll gain: R Programming, R (Software), Statistical Analysis, Statistical Methods, Statistical Modeling, Statistical Inference, Data Analysis, Quantitative Research, Correlation Analysis, Regression Analysis, Logistic Regression, Research Design, Probability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    578 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Business Intelligence and Competitive Analysis

    Skills you'll gain: Competitive Intelligence, Competitive Analysis, Data Storytelling, Business Intelligence, Business Analytics, Data Analysis, Management Consulting, Business Strategy, Strategic Thinking, Consulting, Analysis, Market Analysis, Performance Analysis, Benchmarking, Key Performance Indicators (KPIs), Root Cause Analysis, Risk Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    254 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Data Engineering and Spark Foundations for AI and ML

    Skills you'll gain: Databricks, PySpark, Apache Spark, Data Lakes, Data Pipelines, Data Processing, Data Warehousing, Distributed Computing, Data Architecture, JSON, Data Import/Export, Applied Machine Learning, Data Management, Data Entry, Database Architecture and Administration, Data Collection, SQL, Python Programming, Machine Learning, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Business Intelligence Concepts, Tools, and Applications

    Skills you'll gain: Decision Support Systems, Dashboard, Business Intelligence, Performance Measurement, Dashboard Creation, Data Visualization, Business Intelligence Software, Operational Performance Management, MicroStrategy, Interactive Data Visualization, Data Warehousing, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Analytics, Data Analysis, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
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    654 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Regression Models

    Skills you'll gain: Regression Analysis, Statistical Analysis, Statistical Modeling, Logistic Regression, Data Science, Data Analysis, Statistical Methods, Model Evaluation, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Qualitative Research

    Skills you'll gain: Focus Group, Qualitative Research, Discussion Facilitation, Business Research, Market Research, Surveys, Report Writing, Recruitment, Research Reports, Research Methodologies, Survey Creation, Drive Engagement, Research Design, Research, Interviewing Skills, Stakeholder Engagement, Analysis, Sample Size Determination

    4.6
    Rating, 4.6 out of 5 stars
    ·
    477 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Preparation & Applied Machine Learning

    Skills you'll gain: Data Preprocessing, Supervised Learning, Model Optimization, Feature Engineering, Pandas (Python Package), Data Wrangling, Exploratory Data Analysis, Data Quality, Model Training, Applied Machine Learning, Data Processing, Data Manipulation, Statistical Machine Learning, Data Transformation, Classification And Regression Tree (CART), Data Cleansing, Data Pipelines, Machine Learning, Data Modeling, Data Architecture

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Amazon Web Services

    Building Data Lakes on AWS

    Skills you'll gain: Data Lakes, Data Architecture, Amazon Web Services, Interactive Data Visualization, Data Engineering, Data Infrastructure, Data Warehousing, Data Processing, Query Languages, AWS Identity and Access Management (IAM), Data Management, Data Transformation, Data Governance, Data Cleansing, Data Import/Export, Data Storage, Data Sharing, Data Science, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    311 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Michigan

    Applied AI: Data Analysis, Workflows, and Decisions

    Skills you'll gain: Decision Making, Systems Thinking, Dealing With Ambiguity, Cost Benefit Analysis, Problem Solving, Decision Support Systems, Resource Allocation, Planning, Return On Investment, Self-Awareness, Goal Setting, Analysis, Record Keeping

    4.3
    Rating, 4.3 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Product Management, Product Development, Financial Statements, Product Design, Financial Statement Analysis, Prototyping, Competitive Analysis, Agile Product Development, Financial Modeling, Value Propositions, Financial Reporting, Proposal Development, Proposal Writing, Team Performance Management, Innovation, Financial Accounting, Corporate Finance, Target Market, Ideation, Entrepreneurship

    4.5
    Rating, 4.5 out of 5 stars
    ·
    731 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Dynamic Heat Maps in Spreadsheets

    Skills you'll gain: Business Reporting, Dashboard, Data Visualization, Dashboard Creation, Interactive Data Visualization, Microsoft Excel, Heat Maps, Trend Analysis, Excel Formulas, Analysis, Spreadsheet Software, Data Validation, Sales, Data Analysis, Business Analysis, Real Time Data, Microsoft Project, Business, Decision Making

    Mixed · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
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