Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Social Media Management, Workflow Management, Social Media Content, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Animations, Social Media Content, Social Media, Social Media Marketing, Graphic Design, Graphic and Visual Design, Content Creation, Multimedia, Organizational Skills, Marketing
Intermediate · Guided Project · Less Than 2 Hours
Michigan State University
Skills you'll gain: Interviewing Skills, Journalism, Media and Communications, Multimedia, Driving engagement, Electronic Media, Report Writing, Investigation, Research, Storytelling, Peer Review, Content Creation, Ethical Standards And Conduct, International Relations, Data Collection, Oral Expression, Rapport Building, Photo/Video Production and Technology, Decision Making, Writing
Beginner · Specialization · 3 - 6 Months
University of Colorado Boulder
Skills you'll gain: Mathematics Education, Teaching, Instructional Strategies, Simulations, Education Software and Technology, Pedagogy, Multilingualism, Lesson Planning, Arithmetic, Student-Centred Learning, Diversity Awareness
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Content Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Starweaver
Skills you'll gain: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Research Design, Quantitative Research, Consumer Behaviour, Market Trend, Surveys, Customer Analysis, Qualitative Research, Forecasting, Price Negotiation, Analysis, Product Testing, Data Collection, Sampling (Statistics)
Mixed · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Journalism, Media and Communications, Driving engagement, Electronic Media, Content Creation, Storytelling, Multimedia, Blogs, Photo/Video Production and Technology, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media, Social Media Marketing, Control Panels, Market Research, User Research
Beginner · Guided Project · Less Than 2 Hours

AI CERTs
Skills you'll gain: AI Personalization, Video Production, Media Production, Photo/Video Production and Technology, Video Editing, Videography, Image Analysis, Storytelling, Generative AI, Artificial Intelligence, Real Time Data, AI Workflows, Image Quality, Editing, Deep Learning
Intermediate · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Contract Negotiation, Media and Communications, Contract Management, Live Streaming, Content Creation, Social Media, Team Management, Marketing, Compensation Management
Beginner · Course · 1 - 4 Weeks