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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    568 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Sales and CRM Overview

    Skills you'll gain: Sales Process, Sales, Salesforce, Customer Relationship Management (CRM) Software, Sales Operations, Customer Relationship Management, General Sales Practices, B2B Sales, Data Management, Customer Data Management, Databases, Data Cleansing, Business-To-Consumer

    4.6
    Rating, 4.6 out of 5 stars
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    1.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    J

    John Wiley & Sons

    Core Machine Learning Algorithms and Model Validation

    Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Keras (Neural Network Library), Machine Learning Algorithms, Model Training, Applied Machine Learning, Deep Learning, Machine Learning Methods, Machine Learning Software, Statistical Modeling, Predictive Modeling, Supervised Learning, Machine Learning, Python Programming, Unsupervised Learning, Data Science, Predictive Analytics, Data Preprocessing, Algorithms, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: From Concept to Data Analysis

    Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistics, Statistical Modeling, Probability, Statistical Programming, Statistical Analysis, Statistical Software, Probability Distribution, Data Analysis, R Programming, Regression Analysis, R (Software), Analytical Skills, Statistical Visualization, Predictive Modeling, Data Visualization, Data Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    3.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Competitive Messaging & Content

    Skills you'll gain: Prompt Engineering, Competitive Analysis, Product Marketing, Prompt Engineering Tools, Content Strategy, Keyword Research, Content Marketing, Content Creation, Product Strategy, Content Optimization, Content Development and Management, Competitive Intelligence, Market Analysis, Search Engine Optimization, Go To Market Strategy, Market Intelligence, Target Audience, Company, Product, and Service Knowledge, Generative AI Agents, Value Propositions

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Economics, Policy, and Social Studies, Market Analysis, Resource Allocation, Policy Analysis, Tax, Resource Utilization, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
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    1.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Sage Publications

    Strategic Analysis: Markets, Resources, and Ecosystems

    Skills you'll gain: Strategic Thinking, Business Strategy, Customer Analysis, Business Strategies, Competitive Analysis, Market Analysis, Strategic Decision-Making, Market Opportunities, Corporate Strategy, Strategic Leadership, Organizational Strategy, Strategic Marketing, Strategic Partnership, Customer Insights, Growth Strategies, Market Dynamics, Case Studies, Value Propositions, Crisis Management, Organizational Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Leadership Development, Professional Networking, Relationship Building, Public Speaking, Rapport Building, Decision Making, Communication, People Development, Tactfulness, Relationship Management, Social Skills, Trustworthiness, Independent Thinking, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
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    4.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Applied Data Science Capstone

    Skills you'll gain: Data Wrangling, Data Compilation, Data Collection, Web Scraping, GitHub

    4.7
    Rating, 4.7 out of 5 stars
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    7.4K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Branding and Brand Strategy

    Skills you'll gain: Digital Brand Strategy, Branding, Brand Strategy, Customer Engagement, Brand Awareness, Brand Management, Brand Marketing, Brand Loyalty, Drive Engagement, Marketing Strategies, Digital Media Strategy, Web Presence, Strategic Marketing, Consumer Behaviour, Case Studies, Communication Strategies

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for Instagram

    Skills you'll gain: Visual Storytelling, Content Performance Analysis, Photo/Video Production and Technology, Social Media, Photography, Brand Marketing, Brand Strategy, Photo Editing, Branding, Social Media Campaigns, Brand Management, Performance Analysis, Brand Awareness, Driving engagement, Social Media Analytics, Drive Engagement, Content Optimization

    4
    Rating, 4 out of 5 stars
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    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Credit Risk Management Fundamentals

    Skills you'll gain: Credit Risk, Risk Modeling, Portfolio Risk, Securities (Finance), Risk Management, Risk Management Framework, Risk Analysis, Derivatives, Risk Mitigation, Financial Modeling, Portfolio Management, Banking, Finance, Statistical Methods, Analytics, Design

    Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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