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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Excel

    Skills you'll gain: Excel Macros, Prompt Engineering, Microsoft Excel, Data Cleansing, Excel Formulas, Pivot Tables And Charts, Microsoft Copilot, Dashboard, Forecasting, Data Presentation, Data Storytelling, Data Processing, Data Visualization Software, Data Manipulation, Data Visualization, Data Preprocessing, Data Quality, Statistical Analysis, Data Transformation, Data Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    380 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Excel: Statistical Analysis and Data Transformation

    Skills you'll gain: Data Transformation, Microsoft Excel, Sampling (Statistics), Data Cleansing, Statistical Visualization, Data Analysis, Statistical Analysis, Data Integration, Data Import/Export, Microsoft Office, Microsoft 365, Productivity Software

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Trading Strategies in Emerging Markets

    Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Political Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Visualize Data Using Power BI

    Skills you'll gain: Data Presentation, Business Reporting, Management Reporting, Real Time Data, Data Security

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Databricks Associate Developer: Apache Spark with Python

    Skills you'll gain: Apache Spark, PySpark, Databricks, Data Pipelines, Data Processing, Big Data, Apache, Real Time Data, Python Programming, Model Evaluation, Machine Learning, SQL, Data Transformation, Performance Tuning, Distributed Computing

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure Data Fundamentals DP-900 Exam Prep

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Power BI, Databricks, Data Processing, Database Administration, Data Warehousing, Database Systems, Databases, Dashboard, Cloud Services, Data Architecture, NoSQL, Apache Spark, Relational Databases, Cloud Storage, Cloud Development, MySQL, Data Store, SQL

    4.6
    Rating, 4.6 out of 5 stars
    ·
    900 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Exploratory Data Analysis for Machine Learning

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Statistical Methods, Data Preprocessing, Statistical Inference, Statistical Hypothesis Testing, Data Access, Anomaly Detection, Statistical Analysis, Data Analysis, Data Cleansing, Data Manipulation, Machine Learning, Probability & Statistics, Jupyter, Data Import/Export, Pandas (Python Package), Data Transformation, Data Quality

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.5K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Launch Effective A/B Tests

    Skills you'll gain: A/B Testing, Data-Driven Decision-Making, Business Analytics, Statistical Methods, Statistical Hypothesis Testing, Statistics, Estimation, Decision Making, Data Analysis, Analytical Skills, Statistical Inference, Statistical Analysis, Web Analytics, Sample Size Determination

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Tableau Prep Masterclass - Build and Automate Data Flows

    Skills you'll gain: Data Transformation, Data Wrangling, Data Manipulation, Data Integration, Data Preprocessing, Data Cleansing, Data Analysis, Tableau Software, Data Pipelines, Exploratory Data Analysis, Dashboard, Dataflow, Pivot Tables And Charts, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Advanced Photoshop Techniques for Visual Design

    Skills you'll gain: Graphic and Visual Design, Image Analysis, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master and Apply Redis for Scalable Systems

    Skills you'll gain: Redis, Data Persistence, NoSQL, Data Store, Operational Databases, Performance Tuning, Transaction Processing, Key Management, Server Administration, Data Structures, Data Storage, Real Time Data, Data Management, Event-Driven Programming, Scalability, Data Manipulation, Big Data, Query Languages, Data Modeling, Scripting

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Microsoft Excel: Microsoft
  • Excel: Statistical Analysis and Data Transformation: Logical Operations
  • Trading Strategies in Emerging Markets: Indian School of Business
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Analyze and Visualize Data Using Power BI: EDUCBA
  • Databricks Associate Developer: Apache Spark with Python: Packt
  • Microsoft Azure Data Fundamentals DP-900 Exam Prep: Microsoft
  • Exploratory Data Analysis for Machine Learning: IBM
  • Launch Effective A/B Tests: Coursera
  • Tableau Prep Masterclass - Build and Automate Data Flows: Packt

Skills you can learn in Marketing

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Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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