• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SAP

    Becoming an SAP Professional

    Skills you'll gain: Professional Networking, SAP Applications, Workforce Development, Company, Product, and Service Knowledge, Enterprise Resource Planning, Interviewing Skills, Goal Setting, Training Programs

    4.7
    Rating, 4.7 out of 5 stars
    ·
    231 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Chinese University of Hong Kong

    La estrategia china

    Skills you'll gain: Business Strategy, Strategic Partnership, Strategic Decision-Making, Regional Sales, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Qualitative Research

    Skills you'll gain: Focus Group, Qualitative Research, Surveys, Discussion Facilitation, Market Research, Research, Research Reports, Recruitment, Research Methodologies, Interviewing Skills, Recruitment Strategies, Consumer Behaviour, Report Writing, Sample Size Determination

    4.7
    Rating, 4.7 out of 5 stars
    ·
    468 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Power System: Generation, Transmission and Protection

    Skills you'll gain: Electrical Power, Electric Power Systems, Electrical Systems, Control Systems, Electrical Substation, Electrical Equipment, Energy and Utilities, Electrical Safety, Plant Operations and Management, High Voltage, Applied Mathematics, Power Electronics, Automation Engineering, Basic Electrical Systems, Electrical Engineering, Low Voltage, Process Control, Mathematical Modeling, Matlab, Three-Phase

    4.5
    Rating, 4.5 out of 5 stars
    ·
    241 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Consulting Presentations and Storytelling

    Skills you'll gain: Presentations, Microsoft PowerPoint, Consulting, Executive Presence, Business Consulting, Storytelling, Sales Presentations, Data Storytelling, Management Consulting, Proposal Development, Oral Expression, Consultative Approaches, Data Visualization Software, Expectation Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    389 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    2

    28DIGITAL

    Impact from Digital Transformation: Full course

    Skills you'll gain: Digital Transformation, Business Transformation, Corporate Strategy, Business Strategy, Organizational Change, Technology Strategies, Case Studies, Predictive Modeling, Emerging Technologies, Innovation, Strategic Decision-Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Diseño de proyectos para promover el bienestar

    Skills you'll gain: Planning, Social Impact, Program Evaluation, Strategic Planning, Adaptability, Social Determinants Of Health, Goal Setting, Needs Assessment, Critical Thinking and Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    418 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    التسويق العضوي: مجموعات الفيسبوك للشركات الصغيرة

    Skills you'll gain: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Models & Frameworks to Support Sales Planning

    Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales, Sales Enablement, Sales Training, Customer Relationship Building, Business, Negotiation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    79 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    The Impact of Technology

    Skills you'll gain: Technology Roadmaps, Technology Strategies, Business Strategy, Forecasting, Strategic Thinking, Innovation, Social Impact, Business, Emerging Technologies, Strategic Decision-Making, Trend Analysis, Business Modeling, Case Studies, Market Dynamics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    115 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Generative AI in HR - Impact and Application of Gen AI

    Skills you'll gain: Responsible AI, HR Tech, Employee Engagement, Human Resources, Generative AI, Data Ethics, Talent Recruitment, Talent Acquisition, Human Resource Strategy, Recruitment, Trend Analysis, Employee Training, Employee Retention, Data-Driven Decision-Making, Workforce Development, Workforce Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    248 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق

    Skills you'll gain: Strategic Marketing, Product Management, Market Analysis, Market Opportunities, Competitive Analysis, Marketing Strategy and Techniques, Business Strategy, Target Market, Customer Analysis, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

1…123124125…361

In summary, here are 10 of our most popular marketing strategy courses

  • Becoming an SAP Professional: SAP
  • La estrategia china: The Chinese University of Hong Kong
  • Qualitative Research: University of California, Davis
  • Power System: Generation, Transmission and Protection: L&T EduTech
  • Consulting Presentations and Storytelling: Emory University
  • Impact from Digital Transformation: Full course: 28DIGITAL
  • Diseño de proyectos para promover el bienestar: Universidad de los Andes
  • التسويق العضوي: مجموعات الفيسبوك للشركات الصغيرة: Coursera
  • Models & Frameworks to Support Sales Planning : Fundação Instituto de Administração
  • The Impact of Technology: 28DIGITAL

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok