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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Rice University

    Introduction to Scripting in Python

    Skills you'll gain: Data Visualization Software, File I/O, Data Visualization, Plot (Graphics), Statistical Visualization, Package and Software Management, Python Programming, Data Cleansing, Programming Principles, Data Processing, Data Persistence, Data Mapping, Data Manipulation, Code Reusability, Data Dictionary, Development Environment, Data Access, Computational Logic, Data Wrangling, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    4.4K reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of California, Davis

    AI Essentials for Social Media

    Skills you'll gain: Social Media Content, Social Media Management, Social Media, Responsible AI, Content Strategy, Content Creation, Social Media Campaigns, Social Media Strategy, Generative AI Agents, Content Scheduling, Generative AI, Campaign Management, Social Media Marketing, Ideation, AI literacy, Prompt Engineering, Business Ethics, Ethical Standards And Conduct, Editing

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Microsoft

    Data Storage & Processing

    Skills you'll gain: Data Lakes, Data Warehousing, Data Architecture, Star Schema, Microsoft Azure, Extract, Transform, Load, Transaction Processing, Transact-SQL, Data Pipelines, Information Management, Power BI, Operational Databases, Data Storage Technologies, Data Processing, Data Storage, Data Maintenance, Performance Tuning, Data Access, Dependency Analysis, Data Analysis

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
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    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Supply Management, Supplier Relationship Management, Supplier Performance Management, Negotiation, Supplier Quality Management, Vendor Management, Purchasing, Contract Negotiation, Request For Quotation (RFQ), Vendor Relationship Management, Price Negotiation, Procurement, Case Studies, Stakeholder Management, Contract Management, Market Analysis, Supplier Risk Management, Request for Proposal

    4.7
    Rating, 4.7 out of 5 stars
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    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Regulatory Compliance

    Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Health Insurance Portability And Accountability Act (HIPAA) Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Law, Regulation, and Compliance, Legal Risk, Information Privacy, Governance Risk Management and Compliance, Personally Identifiable Information, Regulatory Requirements, Regulation and Legal Compliance, Internal Communications, Procedure Development, Data Security, Continuous Monitoring, Health Information Management, Risk Management, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
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    2.9K reviews

    Intermediate · Specialization · 3 - 6 Months

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    Madecraft

    A Day in the Life of a Data Scientist

    Skills you'll gain: Data Science, Data Analysis, Data Analysis Software, Technical Communication, Data Storytelling, Data Ethics, Analytics, Data-Driven Decision-Making, Business Analysis, Productivity, Data Presentation, Analytical Skills, Code Review, Process Design, Time Management, Data Visualization, Exploratory Data Analysis, Stakeholder Communications, Project Management, Python Programming

    Intermediate · Course · 1 - 3 Months

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    C

    Coursera

    Secure and Tune OAS Models

    Skills you'll gain: Role-Based Access Control (RBAC), Oracle Databases, Identity and Access Management, Performance Tuning, Data Modeling, Enterprise Modeling, Data Architecture, Data Persistence, Security Controls, Query Languages, Dashboard, Data Governance, Data Access, Business Intelligence, Performance Analysis, Analytics, Security Management, Business Logic, Data Presentation

    Advanced · Course · 1 - 4 Weeks

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    Sage Publications

    Gandhian Thought and Communication

    Skills you'll gain: Media and Communications, Public Affairs, Communication Strategies, Community Organizing, Advocacy, Communication, Persuasive Communication, Strategic Communication, Journalism, Media Relations, Public History, Political Sciences, Storytelling, Social Justice, Community Outreach, Conflict Management, Culture, Governance, Digital Marketing Campaigns, World History

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: From Concept to Data Analysis

    Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistics, Statistical Modeling, Probability, Statistical Programming, Statistical Analysis, Statistical Software, Probability Distribution, Data Analysis, R Programming, Regression Analysis, R (Software), Analytical Skills, Statistical Visualization, Predictive Modeling, Data Visualization, Data Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    3.2K reviews

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    HRIS and HR Technology Systems

    Skills you'll gain: Human Resources Information System (HRIS), HR Tech, Human Resources Software, Human Resources, Human Resources Management and Planning, Information Systems, System Implementation, Payroll Systems, Payroll, Database Design, Recruitment, Automation, Operations Management, Performance Management, Operations, Design Software, Digital Transformation, Analytics, Design, Decision Making

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Rice University

    Business Finance and Data Analysis Fundamentals

    Skills you'll gain: Capital Budgeting, Financial Statements, Cash Flows, Probability & Statistics, Accounting, Bookkeeping, Finance, Financial Statement Analysis, Microsoft Excel, Descriptive Statistics, Box Plots, Fiscal Management, Statistical Methods, Probability Distribution, Financial Accounting, Income Statement, Statistical Visualization, Data Visualization, Financial Analysis, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    PwC

    Problem Solving with Excel

    Skills you'll gain: Excel Formulas, Microsoft Excel, Data Cleansing, Spreadsheet Software, Data Validation, Complex Problem Solving, Data Analysis Software, Data Analysis, Statistical Analysis, Data Management

    4.7
    Rating, 4.7 out of 5 stars
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    5.5K reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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