• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    V

    Vanderbilt University

    The Future of Education with AI: Exploring Perspectives

    Skills you'll gain: Education Software and Technology, Digital pedagogy, AI literacy, Artificial Intelligence, Digital Transformation, AI Integrations

    4.5
    Rating, 4.5 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM IT Scrum Master

    Skills you'll gain: User Story, Software Development Life Cycle, Software Architecture, Sprint Retrospectives, Agile Software Development, Kanban Principles, DevOps, Backlogs, Full-Stack Web Development, Software Design, Risk Analysis, Scrum (Software Development), Information Technology, Computer Hardware, Agile Methodology, Agile Project Management, Team Building, Risk Management, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Monetary Policy in the Asia Pacific

    Skills you'll gain: Market Liquidity, Analysis, Financial Policy, Economics, Market Data, International Finance, Financial Systems, Economic Development, Financial Market, Market Dynamics, Supply And Demand, Policy Development, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    341 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT + Zapier: AI-Powered Email Mastery

    Skills you'll gain: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, AI literacy, AI Enablement, Calendar Management, Organizational Skills, AI powered creativity, Generative AI, Artificial Intelligence, Large Language Modeling, Gmail, AI Personalization, HubSpot CRM, Email Marketing, Google Sheets, Workflow Management, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.1K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    India-US Relations: Geopolitics, Culture, and Business

    Skills you'll gain: Culture, Cultural Diversity, Intercultural Competence, Immigration Law, Social Studies, International Relations, Strategic Partnership, Business Economics, Economics, Policy, and Social Studies, Higher Education, Social Sciences, Diplomacy, World History, Political Sciences, Public Safety and National Security, Business Strategy, Demography, Security Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Contratación y mercado digital. Aspectos legales y otras cuestiones de interés

    Skills you'll gain: Legal Technology, Payment Systems, Blockchain, Personally Identifiable Information, digital literacy, Law, Regulation, and Compliance, Digital Assets, E-Commerce, General Data Protection Regulation (GDPR), Information Privacy, Civil Law, Contract Review, Internet Of Things, Payment Processing, Legal Risk, Regulation and Legal Compliance, FinTech, Commercial Laws, Robotics, Litigation and Civil Justice

    4.6
    Rating, 4.6 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Docencia con pedagogía activa mediada con tecnología digital

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Learning Management Systems, digital literacy, Quality Assurance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    131 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Career Support Community and Resources

    Skills you'll gain: Constructive Feedback, Coaching, Virtual Teams, Professional Development, Talent Pipelining, Telecommuting, Drive Engagement, Project Closure, Project Design, Professional Networking, Adaptability, Stakeholder Engagement, Fundraising and Crowdsourcing, Workforce Development, Strategic Partnership, Project Implementation, Technology Strategies, Emerging Technologies, Relationship Building, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Gestión con enfoque en riesgos en proyectos de desarrollo

    Skills you'll gain: Project Risk Management, Risk Management, Risk Analysis, Risk Management Framework, Risk Mitigation, Risk Control, Project Design, Continuous Monitoring, Project Management, Project Planning, Decision Making, Prioritization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Goodwill® Digital Navigator Certificate

    Skills you'll gain: digital literacy, Cultural Responsiveness, Training Programs, Educational Materials, Intercultural Competence, Relationship Building, Active Listening, Digital Transformation, Computer Literacy, Workforce Development, Community Development, Community Outreach, Research, Diversity Awareness, Workplace inclusivity, Rapport Building, Cultural Sensitivity, Curriculum Planning, Digital Communications, Computer Security Awareness Training

    4.7
    Rating, 4.7 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Stakeholder Communications, Cross-Functional Team Leadership, Data-Driven Marketing, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Client Intake, Assessments, Skill Analysis and Planning

    Skills you'll gain: Accountability, Recruitment, Client Services, Needs Assessment, Prospecting and Qualification, Gap Analysis, Goal Setting, Coaching, Recruitment Strategies, Community Outreach, Case Management, Critical Thinking, Overcoming Obstacles

    4.6
    Rating, 4.6 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

1…122123124…580

In summary, here are 10 of our most popular social media marketing courses

  • The Future of Education with AI: Exploring Perspectives: Vanderbilt University
  • IBM IT Scrum Master: IBM
  • Monetary Policy in the Asia Pacific: The Hong Kong University of Science and Technology
  • ChatGPT + Zapier: AI-Powered Email Mastery: Vanderbilt University
  • India-US Relations: Geopolitics, Culture, and Business: O.P. Jindal Global University
  • Contratación y mercado digital. Aspectos legales y otras cuestiones de interés: Universitat Autònoma de Barcelona
  • Docencia con pedagogía activa mediada con tecnología digital: Universidad de los Andes
  • Career Support Community and Resources: Goodwill Industries International
  • Gestión con enfoque en riesgos en proyectos de desarrollo: Banco Interamericano de Desarrollo
  • Goodwill® Digital Navigator Certificate: Goodwill Industries International

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok