• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Learning Experience Design: Theories and Frameworks

    Skills you'll gain: Course Development, Instructional Design, Learning Theory, Brainstorming, Design, Needs Assessment, Motivational Skills, Prototyping, Student-Centred Learning, Analysis, Communication, Collaboration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Deep Teaching Solutions

    Uncommon Sense Teaching: Teaching Online

    Skills you'll gain: Education and Training, Blended Learning, Human Learning, Interactive Learning, Course Development, Student Engagement, Instructional Strategies, Digital pedagogy, Teaching, Pedagogy, Learning Strategies, Learning Theory, Education Software and Technology, Discussion Facilitation, Higher Education, Driving engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Georgia Institute of Technology

    Improve Your English Communication Skills

    Skills you'll gain: Sales Presentation, Presentations, Oral Expression, Business Writing, Business Correspondence, Sales Presentations, Telephone Skills, Verbal Communication Skills, Interviewing Skills, Public Speaking, Professional Development, English Language, Cultural Diversity, Business Communication, Professional Networking, Cultural Sensitivity, Writing, LinkedIn, Web Content, Social Media Content

    4.7
    Rating, 4.7 out of 5 stars
    ·
    27K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Justice and Equity in Technology Policy

    Skills you'll gain: Social Justice, Responsible AI, Disabilities, Innovation, Economics, Policy, and Social Studies, Diversity Awareness, Social Impact, Socioeconomics, Human Centered Design, Sustainable Systems, Policy Analysis, Diversity Equity and Inclusion Initiatives, Community Development, Public Policies, Technology Solutions, Data Ethics, Social Sciences, Policy Development, Governance, Law, Regulation, and Compliance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Public Health in Humanitarian Crises 1

    Skills you'll gain: Sanitation, Crisis Intervention, Public Health, Public Health and Disease Prevention, Water Resources, Social and Human Services, Chronic Diseases, Emergency Response, Nutritional Assessment, Environment Health And Safety, Nutrition and Diet, Community Health, Health Systems, Water Sustainability, Environmental Resource Management, Epidemiology, Health Care, Infectious Diseases, Mitigation, Patient Treatment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    577 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    Indian Institute for Human Settlements

    The Art and Science of Economic Policy

    Skills you'll gain: Economics, Policy, and Social Studies, Policy Development, Public Policies, Economic Development, Policy Analysis, Research, and Development, Policy Analysis, Financial Policy, Behavioral Economics, Political Sciences, Economics, Supply And Demand, Market Dynamics, Public Affairs, Competitive Analysis, Governance, Program Implementation, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Science Communication: Communicating Trustworthy Information in the Digital World

    Skills you'll gain: digital literacy, Journalism, Media and Communications, Public Affairs, Research, Driving engagement, Community Outreach, Persuasive Communication, Digital Communications, Threat Detection, Public Policies, Policy Development, Social Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Museum of Modern Art

    Modern and Contemporary Art and Design

    Skills you'll gain: Cultural Diversity, Liberal Arts, Creativity, Storytelling, Technology Solutions, Design Thinking, Culture, Public History, Journalism, Social Justice, Design Elements And Principles, Social Studies, Sustainable Development, Environmental Issue, Sustainability Standards, Research, Non-Verbal Communication, Sociology, 3D Modeling, World History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Google Digital Customer Engagement

    Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Customer Relationship Building, Conversion Funnel Analysis, Brand Loyalty, Driving engagement, Customer Retention, Order Delivery, Social Media Management, Social Media Analytics, Drive Engagement, Social Media Content, Target Market, Customer Relationship Management, Customer Engagement, Digital Media Strategy, E-Commerce, Digital Marketing, Business Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    63 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    少年福利與權利 (Welfare and Rights of Youth)

    Skills you'll gain: Child Welfare, Social Work, Social and Human Services, Working With Children, Advocacy, Empowerment, Social Justice, Community Outreach, Sociology, Child Development, Culture, Economics, Policy, and Social Studies, Case Studies, Human Development, Media and Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The World Bank Group

    From Climate Science to Action

    Skills you'll gain: Climate Change Programs, Climate Change Adaptation, Climate Change Mitigation, Interactive Learning, Sustainable Development, Social Impact, Mitigation, Environment, Environmental Policy, Natural Resource Management, Water Resources, Environmental Science, Water Resource Management, Policy Analysis, Cooperation, Policy Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    480 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    ICT in Primary Education: Transforming children's learning across the curriculum

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Technology Strategies, digital literacy, End User Training and Support, Infrastructure Architecture, Digital Transformation, System Implementation, Innovation, Content Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    201 reviews

    Beginner · Course · 1 - 3 Months

1…102103104…580

In summary, here are 10 of our most popular social media marketing courses

  • Learning Experience Design: Theories and Frameworks: University of Michigan
  • Uncommon Sense Teaching: Teaching Online: Deep Teaching Solutions
  • Improve Your English Communication Skills: Georgia Institute of Technology
  • Justice and Equity in Technology Policy: University of Michigan
  • Public Health in Humanitarian Crises 1: Johns Hopkins University
  • The Art and Science of Economic Policy: Indian Institute for Human Settlements
  • Science Communication: Communicating Trustworthy Information in the Digital World: Erasmus University Rotterdam
  • Modern and Contemporary Art and Design: The Museum of Modern Art
  • Google Digital Customer Engagement: Google
  • 少年福利與權利 (Welfare and Rights of Youth): National Taiwan University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok