Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

American Psychological Association
Skills you'll gain: Substance Abuse, Mental and Behavioral Health, Mental Health Diseases and Disorders, Psychiatry, Diagnostic Tests, Behavioral Health, Epidemiology, Pharmacology, Neurology, Demography, Psychology, Cultural Diversity
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking
Beginner · Course · 1 - 4 Weeks

CVS Health
Skills you'll gain: Transaction Processing, Retail Sales, Retail Store Operations, Cash Register Operation, Greeting Customers, Customer Inquiries, Teamwork, Customer Service, Data Entry, Customer Relationship Building, Point of Sale, E-Commerce, Order Management Systems, Professionalism, Payment Processing and Collection, Communication, Time Management, Social Media
Beginner · Course · 1 - 3 Months