Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production
Build toward a degree
Beginner · Course · 1 - 3 Months

University of Geneva
Skills you'll gain: International Relations, Leadership and Management, Strategic Partnership, Marketing, Fundraising, Leadership, Governance, Public Policies, Business, Organizational Strategy, Organizational Structure, Diplomacy, World History
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Advertising, Social Media Strategy, Digital Advertising, Content Performance Analysis
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Presentations, Marketing Planning, Oral Expression, Concision, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Verbal Communication Skills, Persuasive Communication, Strategic Marketing, Business Writing, Cultural Responsiveness, Recruitment, Adaptability, Communication, Writing
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Canva (Software), Graphics Software, Graphic Design, Photo Editing, Graphic and Visual Design, Content Creation, Content Marketing
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics
Beginner · Course · 1 - 3 Months
Michigan State University
Skills you'll gain: Photography, Peer Review, Image Quality, Photo Editing, Creative Design, Creativity, Content Creation, Storytelling, Writing
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Generative AI, AI Product Strategy, Leadership and Management, AI Enablement, Business Leadership, Strategic Leadership, Content Creation, Business Transformation, New Business Development, Responsible AI
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Hugging Face, Model Evaluation, Embeddings, Transfer Learning, Recurrent Neural Networks (RNNs), Model Deployment, Data Preprocessing, Performance Tuning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Creative Thinking, Information Management, Content Management, Knowledge Transfer, Digital Publishing, Curiosity, Creative Problem-Solving, Information Architecture, File Management, Systems Thinking, Critical Thinking, Productivity Software, Responsible AI, Organizational Skills, Productivity, Writing and Editing, Collaboration, Development Environment
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Wireframing, Web Content Accessibility Guidelines, Responsive Web Design, HTML and CSS, Browser Compatibility, Web Design, Web Design and Development, Front-End Web Development, User Interface (UI), Verification And Validation, Cascading Style Sheets (CSS), Web Development, Usability, Javascript
Beginner · Course · 1 - 3 Months