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Strategic Management Courses

Strategic management courses can help you learn competitive analysis, strategic planning, organizational behavior, and performance measurement. You can build skills in resource allocation, risk assessment, and change management to effectively navigate business challenges. Many courses introduce tools like SWOT analysis, balanced scorecards, and PESTEL frameworks, which support decision-making and strategy formulation in real-world business contexts.


More to explore:

Popular Strategic Management Courses and Certifications


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    Coursera

    Email Marketing Foundations — Copy, Lists & Compliance

    Skills you'll gain: Email Marketing, Campaign Management, Compliance Auditing, Customer Relationship Management (CRM) Software, Brand Marketing, Marketing Planning, Strategic Marketing, Data Mapping, Marketing Effectiveness, Brand Strategy, Marketing Automation, Compliance Management, Data Validation, Regulatory Compliance, Gmail, Customer Analysis, Microsoft Outlook, Brand Management, Copywriting, Project Planning

    Beginner · Specialization · 3 - 6 Months

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    LearnQuest

    CRO Excellence: Leading High-Performance Sales Teams

    Skills you'll gain: Sales Process, Sales Management, Sales Strategy, Sales, Management Training And Development, Coaching, Team Management, Cross-Functional Team Leadership, Cultural Diversity, Employee Coaching, Key Performance Indicators (KPIs), Communication, Business Leadership, Active Listening, Revenue Forecasting, Revenue Management, Customer Relationship Management (CRM) Software, Team Leadership, Performance Management, Negotiation

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    K

    Kennesaw State University

    Growing Your Core Business with Jagdish Sheth

    Skills you'll gain: Market Opportunities, Growth Strategies, Corporate Strategy, Business Development, Business Strategy, Strategic Marketing, Market Analysis, New Product Development, Portfolio Management, Case Studies, Cash Flows, Financial Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Illinois Urbana-Champaign

    Developing a Winning Marketing Strategy

    Skills you'll gain: Marketing Planning, Marketing, Marketing Management, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Product Marketing, Go To Market Strategy, Marketing Analytics, Value Propositions, Market Analysis, Target Market, Customer Insights

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Plan Launch Tasks

    Skills you'll gain: Timelines, Kanban Principles, Project Schedules, Milestones (Project Management), Scheduling, Sprint Planning, Project Management, Project Planning, Workflow Management, Project Coordination, Work Breakdown Structure, Process Mapping, Agile Project Management, Accountability, Presentations, Stakeholder Management, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    AI Marketing and Campaign Optimization

    Skills you'll gain: Content Performance Analysis, Marketing Analytics, Marketing Automation, Performance marketing, Web Analytics, Customer Analysis, Campaign Management, Email Marketing, Web Analytics and SEO, Performance Analysis, Digital Advertising, Promotions and Campaigns, Social Media Content, Revenue Forecasting, Search Engine Optimization, Content Development and Management, Financial Forecasting, Strategic Partnership, Budget Management, Copywriting

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    500 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Build Performance Dashboards

    Skills you'll gain: Dashboard, Data-Driven Decision-Making, Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Data Presentation, Strategic Marketing, Strategic Thinking, Performance Analysis, Performance Reporting, Analysis, Data Visualization

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Manage Brand Projects

    Skills you'll gain: Planning, Project Planning, Cross-Functional Team Leadership, Business Planning, Brand Strategy, Operational Excellence, Brand Management, Brand Awareness, Milestones (Project Management), Project Management, Project Controls, Plan Execution, Process Improvement, Continuous Improvement Process, Risk Management, Managed Services, Stakeholder Communications, Time Management, Collaboration, Target Audience

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Craft Omni-Channel Marketing Plans

    Skills you'll gain: Marketing Planning, Performance Measurement, Customer Retention, Analysis, Customer Insights, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    Coursera

    Set Smart Campaign Goals

    Skills you'll gain: Stakeholder Communications, Campaign Management, Smart Goals, Email Marketing, Marketing Effectiveness, Goal Setting, Strategic Marketing, Strategic Thinking, Performance Measurement, Business Metrics

    Beginner · Course · 1 - 4 Weeks

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    AI CERTs

    Managing Projects with AI

    Skills you'll gain: AI Product Strategy, Project Management Software, Responsible AI, Project Risk Management, AI Enablement, Project Management, Project Portfolio Management, Project Management Life Cycle, Risk Analysis, Project Management Office (PMO), Project Implementation, Resource Allocation, Timelines, Project Scoping, Artificial Intelligence and Machine Learning (AI/ML), Project Performance, Project Accounting, Predictive Modeling, Generative AI Agents, Generative AI

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular strategic management courses

  • Email Marketing Foundations — Copy, Lists & Compliance: Coursera
  • CRO Excellence: Leading High-Performance Sales Teams: LearnQuest
  • Growing Your Core Business with Jagdish Sheth: Kennesaw State University
  • Developing a Winning Marketing Strategy: University of Illinois Urbana-Champaign
  • Plan Launch Tasks: Coursera
  • AI Marketing and Campaign Optimization : Coursera
  • Technology & Software Sales Fundamentals: Coursera
  • Build Performance Dashboards: Coursera
  • Manage Brand Projects: Coursera
  • Craft Omni-Channel Marketing Plans: Coursera

Skills you can learn in Business Strategy

Modeling (25)
Market (economics) (21)
Plan (19)
Planning (16)
Strategic Management (16)
Business Model (13)
Operations Management (13)
Analytics (12)
Evaluation (12)
Project Management (11)
Supply Chain (10)
Decision-making (9)

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