• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Literacy Teaching and Learning: Aims, Approaches and Pedagogies

    Skills you'll gain: Teaching, Differentiated Instruction, Pedagogy, Instructional Strategies, Human Learning, Cultural Diversity, Research, Student-Centred Learning, Media and Communications, Curriculum Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    Citizenship and the Rule of Law

    Skills you'll gain: Law, Regulation, and Compliance, Business Ethics, Social Justice, Environmental Social And Corporate Governance (ESG), Legal Proceedings, International Relations, Legal Research, Political Sciences, Governance, Corporate Sustainability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    535 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Chinese Politics Part 1 – China and Political Science

    Skills you'll gain: Political Sciences, Public Policies, Policy Analysis, Social Sciences, International Relations, Socioeconomics, Economics, Economic Development, Governance, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    354 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yonsei University

    Sustainable Development in the 21st Century with Ban Ki-moon

    Skills you'll gain: Sustainable Development, Environmental Issue, Community Development, Socioeconomics, Environmental Policy, Sustainability Standards, Economics, Policy, and Social Studies, International Relations, Social Justice, Strategic Partnership, Climate Change Adaptation, Climate Change Mitigation, Empowerment, Governance, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    260 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cape Town

    Large Marine Ecosystems: Assessment and Management

    Skills you'll gain: Sustainable Development, Environment and Resource Management, Natural Resource Management, Water Resource Management, Environmental Science, Social Sciences, Environmental Policy, Governance, Environmental Monitoring, Case Studies, Socioeconomics, International Relations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    309 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    e-Learning Ecologies: Innovative Approaches to Teaching and Learning for the Digital Age

    Skills you'll gain: Differentiated Instruction, Digital pedagogy, Collaborative Software, Education Software and Technology, digital literacy, Emerging Technologies, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Anti-Racism I

    Skills you'll gain: Diversity Awareness, Social Justice, Diversity Equity and Inclusion Initiatives, Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Discussion Facilitation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    290 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Qualitative Comparative Analysis (QCA)

    Skills you'll gain: Qualitative Research, Research Design, Report Writing, Research, Research Methodologies, Social Sciences, Data Analysis Software, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: When Markets Fail

    Skills you'll gain: Market Dynamics, Economics, Socioeconomics, Supply And Demand, Market Analysis, Market Share, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    658 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Innovation, médias et transformation digitale

    Skills you'll gain: Innovation, Media and Communications, Digital Transformation, Journalism, Digital Media Strategy, Business Technologies, Ethical Standards And Conduct, Social Sciences, Economics, Emerging Technologies, Telecommunications, Communication, Financial Statement Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Università di Napoli Federico II

    Global Politics

    Skills you'll gain: International Relations, Political Sciences, Social Studies, Social Sciences, Diplomacy, World History, Research, Governance, Environmental Issue, Cultural Diversity, Intercultural Competence, Economics, Climate Change Adaptation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Public Policies, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 3 Months

1…656667…441

In summary, here are 10 of our most popular social media marketing courses

  • Literacy Teaching and Learning: Aims, Approaches and Pedagogies: University of Illinois Urbana-Champaign
  • Citizenship and the Rule of Law: University of London
  • Chinese Politics Part 1 – China and Political Science: The Hong Kong University of Science and Technology
  • Sustainable Development in the 21st Century with Ban Ki-moon: Yonsei University
  • Large Marine Ecosystems: Assessment and Management: University of Cape Town
  • e-Learning Ecologies: Innovative Approaches to Teaching and Learning for the Digital Age: University of Illinois Urbana-Champaign
  • Anti-Racism I: University of Colorado Boulder
  • Qualitative Comparative Analysis (QCA): Erasmus University Rotterdam
  • Microeconomics: When Markets Fail: University of Pennsylvania
  • Innovation, médias et transformation digitale: University of Geneva

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok