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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    EDUCBA

    Logistic Regression with R: Build & Predict

    Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Model Optimization, Predictive Modeling, Model Training, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Regression Analysis, Predictive Analytics, Machine Learning Methods, Supervised Learning, Credit Risk, Performance Metric, Dimensionality Reduction

    Mixed · Course · 1 - 4 Weeks

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    LearnQuest

    Optimize Virtual Selling with Technology

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Product Demonstration, Sales Pipelines, Sales Strategy, Sales Presentation, Sales Presentations, Selling Techniques, Driving engagement, Drive Engagement, Return On Investment, Customer Engagement, Needs Assessment, Social Media, Data-Driven Marketing, Relationship Building, Presentations, Overcoming Objections, Storytelling, Personalized Campaigns

    Beginner · Course · 1 - 4 Weeks

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    Logical Operations

    Crystal Reports: Running Totals and Cross-Tabs

    Skills you'll gain: Report Writing, Business Reporting, Data Presentation, Microsoft Access, Data Analysis, Business Intelligence Software, Business Intelligence, Data Analysis Software, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Evaluate and Explain Retention Curves

    Skills you'll gain: Customer Retention, Customer Insights, Statistical Methods, Statistical Analysis, Trend Analysis, Data Analysis, Statistics, Performance Metric, Business Metrics, Analytics, R (Software), Statistical Programming, Key Performance Indicators (KPIs), Product Strategy, Customer Engagement

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Drive Product Success with Data Decisions

    Skills you'll gain: Data-Driven Decision-Making, Prioritization, Business Writing, Strategic Decision-Making, Report Writing, Strategic Prioritization, Data Storytelling, Business Priorities, Data Analysis, Product Roadmaps, Writing, Strategic Thinking, Decision Making, Analytical Skills, Strategic Communication, Risk Analysis, Product Improvement, Resource Allocation, Trend Analysis, Project Estimation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Connectez vos outils avec Slack

    Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Internal Communications, Business Software, Team Management, Business Communication

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    Cisco Learning and Certifications

    Cisco Cloud Collaboration Solution

    Skills you'll gain: Telecommunications, User Accounts, User Provisioning, Collaborative Software, Control Panels, Cloud-Based Integration, Call Center Experience, Cloud Solutions, Enterprise Application Management, Identity and Access Management, Okta, Enterprise Architecture, Registration, Inbound Calls, Network Troubleshooting, AI Integrations, Azure Active Directory, Systems Integration, System Configuration, Dashboard

    Beginner · Course · 1 - 3 Months

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    Logical Operations

    Crystal Reports: Formulas, Parameters, and Groups

    Skills you'll gain: Microsoft Excel, Business Reporting, Microsoft Access, Data Analysis Software, Data Manipulation, Business Intelligence Software, Data Presentation, Data Analysis, Business Intelligence, Data Access, Microsoft Office

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Transform JSON & Fix Time Data

    Skills you'll gain: Data Preprocessing, Data Wrangling, Data Processing, Data Transformation, Data Analysis, JSON, Pandas (Python Package), Data Quality, Extract, Transform, Load, Data Mapping, Scripting, Data Maintenance, Data Integrity, Anomaly Detection, Reconciliation

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Orchestrating Data Pipelines and Advanced Data Strategies

    Skills you'll gain: Cloud Computing Architecture, Amazon Elastic Compute Cloud, Cloud Engineering, Data Visualization Software, Cloud Storage, Data Import/Export, Dashboard Creation, Data Strategy, Data Integration, Real Time Data, Data Storage, Data Validation

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Evaluate and Reproduce Data Findings Fast

    Skills you'll gain: Sample Size Determination, Data Strategy, Sampling (Statistics), Analytical Skills, Data-Driven Decision-Making, Data Analysis, Analytics, Jupyter, Data Science, Statistical Analysis, Data Collection, Data Mining, Data Management, MLOps (Machine Learning Operations), Maintainability, Research and Design, Version Control, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    BigQuery pour les analystes de données

    Skills you'll gain: Looker (Software), Data Transformation, Data Cleansing, Data Manipulation, Big Data, Data Warehousing, Extract, Transform, Load, SQL, Interactive Data Visualization, Data Analysis, Analytics, Data Integrity, Data Store, Data Pipelines, Data Visualization Software, Data Import/Export, Google Sheets, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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