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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Master of Business Administration | iMBA

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Sustainable Business

    Earn a degree

    Degree · 1 - 4 Years

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Global Marketing, Web Analytics, Tableau Software, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Product Development, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, Data Preprocessing, Analytics, Control Systems, Embedded Software, Internet Of Things, Machine Controls, Engineering, Scientific, and Technical Instruments, Human Computer Interaction, Embedded Systems

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Unsupervised Learning, Supervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Probability, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Statistical Inference

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Track Basic Metrics

    Beginner · Course · 1 - 4 Weeks

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Surveys, Intelligence Collection and Analysis, Risk Mitigation, Quantitative Research, Qualitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Climate Change Adaptation, Immigration Law, Health Equity, Governance, Public Safety and National Security, Ancient History, Social Sciences, Security Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Statistical Hypothesis Testing, Data Presentation, Statistical Machine Learning, Regression Analysis, R (Software), Data Storytelling, Exploratory Data Analysis, Bayesian Statistics, Data Analysis, Statistical Methods, Model Evaluation, Statistical Visualization, Classification And Regression Tree (CART), Supervised Learning, Data Preprocessing, Web Scraping, Statistical Modeling, Linear Algebra, Python Programming

    Earn a degree

    Degree · 1 - 4 Years

  • G

    Google Cloud

    Google Cloud 에서 스트리밍 데이터 파이프라인 빌드하기

    Skills you'll gain: Dataflow, Data Pipelines, Apache Kafka, Real Time Data, Google Cloud Platform, Extract, Transform, Load, Data Architecture, Managed Services, Data Collection, Cloud Services, Data Transformation

    Intermediate · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Unsupervised Learning, Model Evaluation, Regression Analysis, Descriptive Analytics, Dimensionality Reduction, Predictive Modeling, Data Analysis, Supervised Learning, Plot (Graphics), Matplotlib, Exploratory Data Analysis, Data Science, Visualization (Computer Graphics), Pandas (Python Package), Database Management, Statistical Machine Learning, Data Cleansing, Data-Driven Decision-Making, Descriptive Statistics, Data Visualization Software

    Credit offered

    Mastertrack · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Master of Business Administration | iMBA: University of Illinois at Urbana-Champaign
  • Master of Business Administration (MBA): Illinois Institute of Technology
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • Data Science Graduate Certificate: University of Colorado Boulder
  • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
  • Track Basic Metrics: Coursera
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Master of Science in Data Science (Statistics): University of Leeds
  • Google Cloud 에서 스트리밍 데이터 파이프라인 빌드하기: Google Cloud

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